Abraham Sin Oih Yu

Verified email at hotmail.com

Associate professor, Business Administration, FEA
Universidade de São Paulo



                       

https://researchid.co/abraoyu

RESEARCH INTERESTS

Decision process in organizations, innovation management

593

Scholar Citations

14

Scholar h-index

22

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • Capability building in fuzzy front end management in a high technology services company
    CM Vigna, ASO Yu, PT de Souza Nascimento, EF Polo, AM Gati
    International Journal of Innovation: IJI Journal 8 (2), 223-249 2020

  • Main Characteristics of Underexploited Amazonian Palm Fibers for Using as Potential Reinforcing Materials
    AS Fonseca, J Raabe, LM Dias, AER Baliza, TG Costa, LE Silva, ...
    Waste and Biomass Valorization 10 (10), 3125-3142 2019

  • Estudo da Produo Cientfica sobre Tomada de Deciso utilizando Base de Dados Scopus
    PN Giacchetti, MCM Giacchetti, ASO Yu, CM Vigna
    Produto & Produo 20 (3) 2019

  • Comportamento poltico nas organizaes: Mecanismos de interveno
    R de FSM Russo, F Rodrigues, R Russo, ASO Yu
    Revista Eletrnica de Cincia Administrativa 17 (3), 295-315 2018

  • Patricia Nogueira Giacchetti
    MCM Giacchetti, ASO Yu, CM Vigna
    Produto & Produo 19 (4), 26-39 2018

  • Knowledge transformation in the innovation process: a multiple case study of development of the flex fuel technology in Brazil
    W Gatti Junior, A Yu
    REGE-REVISTA DE GESTAO 24 (3), 256-267 2017

  • Knowledge transformation in the innovation process: a multiple case study of development of the flex fuel technology in Brazil/As transformacoes do conhecimento no processo de
    W Gatti Jr, A Yu
    Revista de Gestao USP 24 (3), 256-268 2017

  • As transformaes do conhecimento no processo de inovao: um estudo multicasos no desenvolvimento da tecnologia flex fuel no Brasil
    WG Junior, A Yu
    REGE-Revista de Gesto 24 (3), 256-267 2017

  • Another driver of the Brazilian fuel ethanol supply chain: the consumers' preferences
    G Isabella, ASO Yu, AM Silva, AL Pegetti
    Revista de Administrao (So Paulo) 52, 304-316 2017

  • Modelagem da Deciso de Criao de Novas Franquias: A Relevncia dos Motivos Comportamentais
    H de Souza Aguiar, S Pauli, ASO YU, PT de Souza Nascimento
    Revista de Administrao Mackenzie (Mackenzie Management Review) 17 (5) 2016

  • MODELAJE DE LA DECISIN DE CREACIN DE NUEVAS FRANQUICIAS: LA RELEVANCIA DE LOS MOTIVOS COMPORTAMENTALES
    HS Aguiar, S Pauli, ASINOIH YU, PTS Nascimento
    RAM. Revista de Administrao Mackenzie 17 (5), 110-137 2016

  • Big Data for innovation: The case of credit evaluation using mobile data analyzed by innovation ecosystem lens
    SS Luvizan, PT Nascimento, A Yu
    2016 Portland International Conference on Management of Engineering and 2016

  • A technology transfer model from public to private sector in biopharmaceutical industry
    LAC Teixeira, PTS Nascimento, A Yu, AM Chudzinski-Tavassi
    2016 Portland International Conference on Management of Engineering and 2016

  • Modeling the new franchise creation decision: the relevance of behavioral reasons
    HDS Aguiar, S Pauli, ASO Yu, PTDS Nascimento
    RAM. Revista de Administrao Mackenzie 17, 110-137 2016

  • Vieses Cognitivos no Oramento de Capital
    AC Lima, ASO Yu, JAG da Silveira, FCB dos Santos
    Contabilidade Vista & Revista 27 (2), 1-22 2016

  • Optimal economic result and risk of parallel development of concept options in dynamic markets
    ASC Jnior, ASO Yu
    RAI Revista de Administrao e Inovao 13 (3), 190-198 2016

  • MARKET AND TECHNICAL CAPABILITIES IN ASSOCIATED BUSINESS DEVELOPMENT OF BRAZILIAN COMPANY
    H de Souza Aguiar, PT de Souza Nascimento, ASO YU
    Revista Estudo & Debate 23 (1) 2016

  • Capacitao em Gesto do Fuzzy Front End em uma empresa de Servios de Alta Tecnologia
    C Vigna, PT Nascimento, ASO Yu
    Produto & Produo 17 (1) 2016

  • Evaluation of integration models in intra-firm technology transfer between research and development
    FP MARANZATO, MS SALERNO, LADEV GOMES, ASINOIH YU, ...
    Anais do IAMOT 2016

  • Critrios de Deciso para Criao de Novas Franquias
    HS AGUIAR, S PAULI, ASO YU
    XVIII SemeAd-FEA/USP 2015

MOST CITED SCHOLAR PUBLICATIONS

  • Tomada de deciso nas organizaes: uma viso multidisciplinar
    ASO YU
    So Paulo: Saraiva 2011
    Citations: 42

  • Todos acima da mdia: excesso de confiana em profissionais de finanas
    CF Ferreira, ASO Yu
    Revista de Administra&ccdeil; o da Universidade de So Paulo 38 (2) 2003
    Citations: 40

  • Electric vehicles: Struggles in creating a market
    ASO Yu, LLC Silva, CL Chu, PTS Nascimento, AS Camargo
    2011 Proceedings of PICMET'11: Technology Management in the Energy Smart 2011
    Citations: 39

  • A sincronizao da tomada de deciso estratgica com o planejamento estratgico formal
    W Bataglia, ASO Yu
    RAM. Revista de Administrao Mackenzie 9 (5), 82-111 2008
    Citations: 38

  • Development resource planning: complexity of product development and the capacity to launch new products
    ASO Yu, PS Figueiredo, PT de Souza Nascimento
    Journal of Product Innovation Management 27 (2), 253-266 2010
    Citations: 36

  • As orientaes estratgicas da inovao em produtos populares
    PTS Nascimento, ASO Yu, MC Sobral
    Revista de Administrao Contempornea 12, 907-930 2008
    Citations: 36

  • Anlise emprica do senso de controle: buscando entender o excesso de confiana
    W Mendes-da-Silva, ASO Yu
    Revista de administrao contempornea 13, 247-271 2009
    Citations: 29

  • Exogenous factors in the development of flexible fuel cars as a local dominant technology
    P Tromboni de Souza Nascimento, A Sin Oih Yu, R Quinello, ...
    Journal of technology management & innovation 4 (4), 110-119 2009
    Citations: 25

  • Abordagem integrada
    SLDO Faanha, ASO Yu, G MARTINS
    Tomada de deciso nas organizaes: uma viso multidisciplinar. So Paulo 2011
    Citations: 20

  • Inovao na indstria hoteleira: complementao entre inovaes tecnolgicas e inovaes baseadas em servios
    ASO Yu, CFF Klement
    Revista acadmica Observatrio de Inovao do Turismo, 3 a 4-3 a 4 2006
    Citations: 16

  • Another driver of the Brazilian fuel ethanol supply chain: the consumers' preferences
    G Isabella, ASO Yu, AM Silva, AL Pegetti
    Revista de Administrao (So Paulo) 52, 304-316 2017
    Citations: 15

  • The evolution of flex-fuel technology in Brazil: the Bosch case
    ASO Yu, PT de Souza Nascimento, FEB Nigro, BWB Frederick, ...
    PICMET 2010 TECHNOLOGY MANAGEMENT FOR GLOBAL ECONOMIC GROWTH, 1-11 2010
    Citations: 15

  • Estratgias de inovao para produtos de consumo popular
    PT Nascimento, A Yu
    Anais do Seminrio em Administrao 2003
    Citations: 15

  • Planning the decision making process: A multiple case study
    WH SOUSA, MCG PORTO, MIP MARCANTONIO, P Issao, ASO YU
    Engineering Management Research 2015
    Citations: 14

  • Inovao e risco na pequena empresa
    ALR DACORSO, ASO Yu
    XXI Simpsio de Gesto da Inovao Tecnolgica 2000
    Citations: 13

  • Big Data for innovation: The case of credit evaluation using mobile data analyzed by innovation ecosystem lens
    SS Luvizan, PT Nascimento, A Yu
    2016 Portland International Conference on Management of Engineering and 2016
    Citations: 11

  • Supplier involvement in flex-fuel technology development: The General Motors and Volkswagen Brazilian cases
    ASO Yu, PT de Souza Nascimento, FEB Nigro, BWB Frederick, WG Junior, ...
    PICMET'09-2009 Portland International Conference on Management of 2009
    Citations: 11

  • Estratgias De negcios e inovao em mercados de produtos populares
    PTS NASCIMENTO, ASO YU, MC Sobral
    XI Seminario De Gestin Tecnolgica–ALTEC. Salvador 2005
    Citations: 11

  • Anlise de Deciso na Terceirizao da Tecnologia de Informao: um estudo de caso no setor qumico brasileiro
    EPV Prado, ASO Yu
    VI SEMEAD 6, 200 2003
    Citations: 11

  • Modeling the new franchise creation decision: the relevance of behavioral reasons
    HDS Aguiar, S Pauli, ASO Yu, PTDS Nascimento
    RAM. Revista de Administrao Mackenzie 17, 110-137 2016
    Citations: 10