Dr Jayaseelan R

Verified email at gmail.com

Assistant Professor, Department of Visual Communication and Electronic Media
PSG College of Arts & Science



                                               

https://researchid.co/jayaseelan.sr

EDUCATION

PhD in Journalism and Mass Communication at PSG College of Arts and Science Coimbatore- December 2016

RESEARCH INTERESTS

Social Science, Mass Media, New Media, E- health, Media Advocacy, Developmental Communication

1

Scopus Publications

166

Scholar Citations

6

Scholar h-index

3

Scholar i10-index

Scopus Publications

  • Technology acceptance by medical doctors in india: An analysis with UTAUT model
    International Journal of Scientific and Technology Research, eISSN: 22778616, Pages: 3854-3857, Published: January 2020

RECENT SCHOLAR PUBLICATIONS

  • Social Media Information or Misinformation About COVID-19: A Phenomenological Study During the First Wave
    D Brindha, S Kadeswaran, R Jayaseelan
    International Journal of Information Communication Technologies and Human 2022

  • Effects of pornography on young adults: A study of college students in Coimbatore
    V Sivaranjani, CN Devi, S Kadeswaran, R Jayaseelan
    Mass Communicator: International Journal of Communication Studies 15 (4), 19-26 2022

  • OTT VIDEO Services and Its Influence on People during COVID – 19 Pandemic
    JR Sindhura Vemuri
    International Research Journal of Science and Humanities 2 (04), 01-08 2021

  • Women and Pornography: A Voyeuristic Perspective With Special Reference to Coimbatore
    SK D. Brindha, R. Jayaseelan
    Journal of Psychosexual Health 3 (2), 133-139 2021

  • Covid-19 Lockdown, Entertainment and Paid OTT Video-Streaming Platforms: A Qualitative Study of Opinions on Preferences,Theatre or Home
    DSK Ms. D. Brindha, Dr. Jayaseelan. R
    Mass Communicator: International Journal of Communication Studies 14 (04) 2020

  • Covid-19 Lockdown and Smartphone Usage, Education or Entertainment, Among Medical, Engineering and Arts Students
    JR Kadeswaran S , Brindha D
    Covid 19 and Its Impact by Lock down- ESN Publication 1, 15-34 2020

  • M-Learning among Medical Students, Before and During Covid-19 Lockdown
    BDKS Jayaseelan R
    COVID 19 and Its Impact by Lock down- ESN Publication 1, 35-45 2020

  • Making the Paper-to-Digital Shift in India: Acceptance and Adoption of Electronic Health Records System (EHRs) by Physicians
    R Jayaseelan, C Pichandy
    International Journal of Information Communication Technologies and Human 2020

  • Evaluating Students Attitude and their Academic Performance on Social Media: A Cross-Sectional Study
    PCBN Jayaseelan R
    International Journal of Management, Technology, and Social Sciences (IJMTS 2020

  • Social Media Reigned by Information or Misinformation about COVID-19: A Phenomenological Study
    B D, J R, K S
    SSRN 2020

  • An Empirical Study on Social Media usage by College Students in Coimbatore, India
    CP N. Boobalakrishnan, R.Jayaseelan
    Asian Journal of Multidisciplinary Studies 3 (01), 01-07 2020

  • Surya- the modern Day Anga- Raja: A Comparative Study of Thalapathy and the Myth of Karna
    JRN Devi C
    National Conference on revisiting Myths (2020) 2020

  • A Qualitative Approach towards Adoption of Information and Communication Technology by Medical Doctors Applying UTAUT Model
    R Jayaseelan, S Kadeswaran, D Brindha
    Journal of Xi'an University of Architecture & Technology 12 (03), 4689- 4703 2020

  • Social Media as a Gateway for Accelerating Women Empowerment
    DRJ Dr. S. Kadeswaran , Ms. D. Brindha
    Parishodh Journal 9 (03), 4876- 4885 2020

  • Covid-19 Lockdown, entertainment and paid ott video-streaming platforms: A qualitative study of audience preferences
    D Brindha, R Jayaseelan, S Kadeswaran
    Mass Communicator: International Journal of Communication Studies 14 (4), 12-16 2020

  • Technology Acceptance By Medical Doctors In India: An Analysis With UTAUT Model
    R Jayaseelan, P Koothoor, C Pichandy
    INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH 9 (01), 3854- 3857 2020

  • Marital satisfaction among spouses of male patients with alcohol dependence syndrome
    H Akbar, B Shanthi, K Bi, R Jayaseelan, HM Nithya
    Indian Journal of Mental Health and Neurosciences 2 (2), 8-13 2019

  • Social Media and Women Empowerment: An Overview
    MKSCL Dr. R. Jayaseelan, Ms. D. Brindha
    Asian Journal of Multi-dimensional Research (AJMR) 8 (0), 218-224 2019

  • DEVELOPING A SCALE TO MEASURE STUDENTS’SOCIAL MEDIA ATTITUDE AND THEIR ACADEMIC PERFORMANCE
    N Boobalakrishnan, R Jayaseelan, M Srinivasan
    ICTACT Journal on ManagementStudies 5 (01), 904- 911 2019

  • Social media and students attitude: A study of accessibility, addictiveness, exposure and communication among college students in coimbatore, Tamil Nadu
    N Boobalakrishnan, R Jayaseelan, M Srinivasan
    Mass Communicator: International Journal of Communication Studies 13 (1), 32-38 2019

MOST CITED SCHOLAR PUBLICATIONS

  • Social Media Reigned by Information or Misinformation about COVID-19: A Phenomenological Study
    B D, J R, K S
    SSRN 2020
    Citations: 90

  • USAGE OF SMARTPHONE APPS BY WOMEN ON THEIR MATERNAL LIFE
    DR R. Jayaseelan, Dr. C. Pichandy
    Mass Communication & Journalism 5 (07), 01-06 2015
    Citations: 16

  • FACEBOOK PRIVACY MANAGEMENT: AN EMPIRICAL STUDY OF AWARENESS, PERCEPTION AND FEARS
    FPB Anusha Venkat, C Pichandy, R Jayaseelan
    Global Media Journal-Indian Edition 5 (1), Article 5 (1-20) 2014
    Citations: 13

  • Social Media as a Gateway for Accelerating Women Empowerment
    DRJ Dr. S. Kadeswaran , Ms. D. Brindha
    Parishodh Journal 9 (03), 4876- 4885 2020
    Citations: 8

  • Technology Acceptance By Medical Doctors In India: An Analysis With UTAUT Model
    R Jayaseelan, P Koothoor, C Pichandy
    INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH 9 (01), 3854- 3857 2020
    Citations: 8

  • Uses of Information and Communication Technology among Women during Pregnancy
    JR Pichandy C
    Journal of Mass Communication & Journalism 6 (4), 01-07 2016
    Citations: 6

  • Kades waran.(2020).“Social Media Reigned by Information or Misinformation About COVID-19: A Phenomenological Study.”
    R Jayaseelan, D Brindha
    SSRN Electronic Journal
    Citations: 5

  • Covid-19 Lockdown, entertainment and paid ott video-streaming platforms: A qualitative study of audience preferences
    D Brindha, R Jayaseelan, S Kadeswaran
    Mass Communicator: International Journal of Communication Studies 14 (4), 12-16 2020
    Citations: 4

  • An Empirical Study on Social Media usage by College Students in Coimbatore, India
    CP N. Boobalakrishnan, R.Jayaseelan
    Asian Journal of Multidisciplinary Studies 3 (01), 01-07 2020
    Citations: 3

  • Use of the Internet by Medical Doctors in the State of Tamil Nadu with the Special Reference to the Work Sector
    C Pichandy, R Jayaseelan
    International Journal of Health care Sciences 3 (1), 41-47 2015
    Citations: 3

  • An Empirical Analysis of the Diffusion, Adoption and the Future of ICT Mediated egovernance’ in Kerala: The FRIENDS Project – A Critical Review
    NM Prasanth, Koothoor, Pichandy.C, Padmanabhan.T, Jayaseelan.R
    9th International Conference on E-Governance (ICEG 2012), 226-238 2012
    Citations: 3

  • Making the Paper-to-Digital Shift in India: Acceptance and Adoption of Electronic Health Records System (EHRs) by Physicians
    R Jayaseelan, C Pichandy
    International Journal of Information Communication Technologies and Human 2020
    Citations: 2

  • A Qualitative Approach towards Adoption of Information and Communication Technology by Medical Doctors Applying UTAUT Model
    R Jayaseelan, S Kadeswaran, D Brindha
    Journal of Xi'an University of Architecture & Technology 12 (03), 4689- 4703 2020
    Citations: 2

  • Women and Pornography: A Voyeuristic Perspective With Special Reference to Coimbatore
    SK D. Brindha, R. Jayaseelan
    Journal of Psychosexual Health 3 (2), 133-139 2021
    Citations: 1

  • Social media and students attitude: A study of accessibility, addictiveness, exposure and communication among college students in coimbatore, Tamil Nadu
    N Boobalakrishnan, R Jayaseelan, M Srinivasan
    Mass Communicator: International Journal of Communication Studies 13 (1), 32-38 2019
    Citations: 1

  • IMPACTS OF INFORMATION AND COMMUNICATION TECHNOLOGIES ON MEDICAL CARE-AN OVERVIEW OF ICT ASSOCIATION WITH MEDICAL DOCTORS
    R Jayaseelan, C Pichandy, SS Aiswariya
    ICTACT Journal on Management Studies 4 (4), 829-835 2018
    Citations: 1

GRANT DETAILS

ICSSR Funded Minor Project (Budget: Rs. 200000/-): A study on the influence of Social Media on Academic Performance on College studies in Coimbatore.

INDUSTRY EXPERIENCE

Worked for Center for Advocacy and Research (CFAR) (funded by Melinda Gates Foundation), a National level NGO based on working with Media Advocacy and Public Relation activities, which works for the development of transgender community, people living with HIV.


Worked for Suryan FM as program producer (Head) from May 2008 to March 2010