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Dr Ankita Nanda

Associate Professor · Model Institute of Engineering and Technology

https://researchid.co/ankita.mba
@mietjmu.in

Research Interests

Consumer Behaviour, Impulse Buying, Education, Entrepreneurship.

Biography

I have completed my PhD. in marketing in the year 2013 in Marketing from the University of Jammu on the topic " Multidimensional Framework of Impulse buying: A study of Urban Consumers". I have more than 9 years of experience in teaching. I qualified NET-JRF in June 2010. My areas of interest are Consumer Behavior, Retail management etc.

Education

PhD in Marketing and Psychology MBA in HR and Marketing B. Tech in Electronics and Communication Engineering

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