Apoorva Bhatnagar

Education

PhD in Management (Core: Marketing) from Gurukul Kangri University in 2021.

Recent Scopus Publications

1. Humanizing AI: How Anthropomorphic Chatbots Drive Customer Engagement in Online Travel Agencies
   International Journal of Tourism Research, 2026
2. Artificial Intelligence and Consumer’s Perception: A Research on Environmentally Conscious Consumer
   Journal of Metaverse, 2024
3. A Study on Students' Satisfaction toward MOOCs Concerning Management Education
   Proceedings 2024 International of Seminar on Application for Technology of Information and Communication Smart and Emerging Technology for A Better Life Isemantic 2024, 2024
4. Quality Education: Foundation for 16 SDGs
   Sustainable Development Goals Series, 2023
5. USER’S INVOLVEMENT IN THE INFORMATION FLOW PARADIGM ON SOCIAL NETWORKING SITES DURING COVID-19: A STRUCTURAL EQUATION MODELLING APPROACH
   Journal of Content Community and Communication, 2022

Links

• ORCID https://orcid.org/0000-0002-1584-034X
• Google Scholar https://scholar.google.com/citations?user=SMn-hF8AAAAJ
• Scopus https://www.scopus.com/authid/detail.uri?authorId=57250969000
• Personal Weblink https://trillionthoughtsbyapoorva.blogspot.com/