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Rafael de Freitas Souza

Professor · School of Economics, Business and Accounting of Ribeirao Preto (FEARP), of University of Sao Paulo (USP)

https://researchid.co/fsrafael
@usp.br
14Scopus Publications
319Google Scholar Citations
7Google Scholar h-index
5Google Scholar i10-index

Research Interests

Performance Management; Multivariate Statistics; Machine Learning; Deep Learning and Spatial Analysis.

Recent Scopus Publications

  1. The Social Psychological Explanations for the Effects of Social Media Marketing and Traditional Media on Voting Intentions
    Journal of Marketing Theory and Practice, 2026
  2. Key drivers of non-revenue water in developing countries: Insights from a multilevel study in Brazil
    Cleaner Water, 2025
  3. G20 Countries and Sustainable Development: Do They Live up to Their Promises on CO2 Emissions?
    Processes, 2024
  4. PROJECTIVE TECHNIQUES: IN SEARCH OF AN ALTERNATIVE TO VALIDITY AND RELIABILITY
    Revista Brasileira De Marketing, 2024
  5. Vulnerability to poverty due to schooling: a discussion from the spatial perspective
    International Journal of Applied Decision Sciences, 2024

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