Gyaneshwar Singh Kushwaha

Recent Scopus Publications

1. From Augmented Reality Gaming Temptation to Total Obsession: Investigating the Impact of Behavioural Intention and Continued Usage Towards AR Gaming
   International Review of Management and Marketing, 2026
2. Eco-Friendly or Eco-Fraud? The role of green washing in consumer behavior
   SN Business and Economics, 2025
3. Banks with Higher Levels of Fintech Adoption Exhibit Better Financial Performance Than Those with Lower Levels of Adoption
   International Journal of Accounting and Economics Studies, 2025
4. From risk minimisation to trust building: an empirical study on blockchain technology in digital payment system
   Journal of Modelling in Management, 2025
5. Transforming rural economies: a study on adoption of digital payments by rural women in India
   Journal of Science and Technology Policy Management, 2025

Links

• ORCID https://orcid.org/0000-0002-6048-0662
• Scopus https://www.scopus.com/authid/detail.uri?authorId=56454279400