View Profile

Associate Prof. Dr Jati Kasuma Ali

Faculty of Business and Management · Universiti Teknologo Mara, Sarawak Branch

https://researchid.co/jatikasuma
@uitm.edu.my
44Scopus Publications
1908Google Scholar Citations
24Google Scholar h-index
55Google Scholar i10-index

Research Interests

Entrepreneurship, Consumer Behavior, Tourism, Management

Biography

Assoc Prof. Dr. Jati Kasuma obtained his Doctorate in Management (Mention Très Honorable Avec félicitations) from Ecole Doctorate de Sciences de Gestion, Institute’d’ Administration des Entreprises, Universite de Toulouse 1 Capitole, France. Prior to his PhD, he obtained his degree in B.Soc.Sc (International Studies) Hons at Universiti Malaysia Sarawak (UNIMAS) and Master of Science (Management) at Universiti Utara Malaysia (UUM). He has been joining the UiTM Sarawak branch for over 17 years. He develops a passion towards academic research in his field particularly Entrepreneurship, Consumer Behaviour, Brand Loyalty, organizational behaviour and Islamic leadership related area. Pertaining to that, he has published numerous research articles under his belt which he wrote and co-authored for several international refereed and index journals as well as sharing his research findings at numerous national and international conferences and seminars as presenter, invited speakers

Education

Doctorate of Management Science, Unversite de Toulouse, Republic of France Master of Science (Management) Universiti Utara Malaysia B.Soc.Sc (International Studies) Hons, Universiti Malaysia Sarawak

Recent Scopus Publications

  1. Harmonizing Gold-Backed Currencies Regulatory Framework in the Global Islamic Financial System
    Jurnal Hukum Islam, 2025
  2. What drives customers to return? Exploring repurchase intention in healthy self-service restaurants across different age groups
    British Food Journal, 2025
  3. Achieving SMEs’ excellence: scale development of Islamic entrepreneurship from business and spiritual perspectives
    Journal of Islamic Accounting and Business Research, 2025
  4. Investigating the Structural Model of Whistle Blowing System on Government Procurement Fraud: Examining Mediating Effect of Investigative Audit
    International Journal of Economics and Financial Issues, 2024
  5. HOTEL GUESTS’ CUSTOMER VALUE: LGBTQ PERSPECTIVE
    Tourism Review International, 2024

Grants / Consultancy

1. Factors determining the success and the failure of Bumiputera entrepreneur in Malaysia.

Links