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Dr Shilpi Singh

Professor & Dean(Admin) · iimt engineering college

https://researchid.co/shilpi_1980
@iimtindia.net
1Scopus Publications
34Google Scholar Citations
4Google Scholar h-index

Biography

I have guided numerous research projects in management and significantly contributed to the development of course materials in the field. As an author, I have collaborated with international co-authors from the Philippines, Indonesia, and other countries. Some of my notable works include books on Neuromarketing in Business , Service Marketing, Sales & Distribution Management, Digital Marketing Strategy & Value Co-creation, Marketing strategy & competitive positioning, Brand, level & Product Intelligence, Brand Management, Contemporary Perspective in Human Resource Management & Organizational Behavior and Marketing for small B2B Business. My research expertise extends to Intellectual Property Rights (IPR), with more than 13 international and national patents published and granted. Additionally, I have authored of 21 research papers published in prestigious journals, including SCI, ESCI, SCOPUS, ABDC, and UGC-CARE, contributing to the global academic community.

Education

I am an experienced academician with a comprehensive background in management. Persuing Post Doctoral Fellowship from Osmania University, Hyderabad. I also hold a Postdoctoral Fellowship (PDF) in Management from Kennedy University, Florida (USA), and an Honorary Doctorate in Management from Global Boston University, USA. Additionally, I have earned a Ph.D., MBA and BBA (Hons) . Currently, I serve as the Professor in Management Department & Dean (Admin) at IIMT Engineering College, Meerut, India, with over 24 years of experience in teaching and research. My areas of expertise include Marketing,...

Recent Scopus Publications

  1. Now casting India economic growth using a mixed-data sampling (MIDAS) model (empirical study with economic policy uncertainty–consumer prices index)
    Data, 2021

Research Outputs

INTERNATIONAL PATENT GRANTS 1. South African Standard Patent Title: Castable and Curable Magnetic Cement Composition and Method Patent No.: 2022/13139 Date of Publication: 08/02/2023 Date of Grant: 28/06/2023 2.

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