Dr. Aabha S. Singhvi is an accomplished academician and researcher specializing in Finance and Entrepreneurship with more than 50 research publications in reputed Peer Reviewed, UGC Care Listed, and Scopus Indexed journals. She has actively contributed to national and international conferences, faculty development programs, and interdisciplinary research initiatives.
Disciplines
Financial Economics
Behavioural Economics
Consumer Economics
Quantitative Social Research
EDUCATION
Ph. D, MBA, BBA
RESEARCH, TEACHING, or OTHER INTERESTS
Multidisciplinary, Business and International Management, Business, Management and Accounting, Economics, Econometrics and Finance
3
Scopus Publications
Scopus Publications
To Study The Financial Literacy And Its Impact On Investment Decision In South Gujarat Region Yash Chetankumar Doshi, Dr. Aabha Singhvi International Journal of Drug Delivery Technology, 2026 This study is specifically focused on the South Gujarat region, covering the districts of Surat, Navsari, Tapi, Dang, Valsad, and Bharuch. The research explores the influence of financial literacy on investment decisions among individuals in these districts, where a shift in investment behavior is evident due to rising financial awareness, formal education, and increased economic engagement. The study integrates insights from earlier investigations to present a comprehensive analysis of how financial knowledge, demographic factors, risk tolerance, and investment autonomy shape decision-making. Primary data was collected from over 550 respondents using structured questionnaires, and statistical tools such as t-tests, ANOVA, correlation analysis, and Structural Equation Modeling (SEM) were applied for interpretation. The findings reveal that higher levels of financial literacy encourage more diversified and confident investment behavior, while lack of awareness continues to be a major barrier in rural and semi-urban areas. Among the demographic variables, education emerged as a significant predictor of financial literacy. The study emphasizes the need for tailored financial education programs to strengthen informed investment choices and promote inclusive financial growth in South Gujarat.
The Significance of Generative AI in Enhancing Fraud Detection and Prevention Within the Banking Industry Roshni Rawal, Priya Sachdeva, Aabha S. Singhvi Generative Artificial Intelligence in Finance Large Language Models Interfaces and Industry Use Cases to Transform Accounting and Finance Processes, 2025 This research paper explores the transformative role of generative artificial intelligence (AI) in bolstering fraud detection and prevention within the banking sector. In an era marked by increasingly sophisticated fraudulent activities, traditional detection methods are proving inadequate. Generative AI, driven by advanced machine learning algorithms, emerges as a promising solution to fortify the security of financial institutions and safeguard their clientele. This paper investigates the significance of generative AI by analyzing its applications, advantages, challenges, and ethical implications within the realm of banking fraud detection and prevention. It underscores the pivotal role that this technology plays in the modern banking landscape and provides insights into its future potential.
Assessing the Organization Culture Influence in Employee Involvement and Empowerment Dr. Aabha Singhvi, Yash C Doshi, Dr. Ravindra. R. Kaikini International Journal of Emerging Research in Engineering Science and Management, 2022 Employee involvement and empowerment are two deep factors that affect the daily performance of the organization; however, both these aspects of involvement and empowerment are highly influenced by the organizational culture prevalent. The organizational culture thus, has a greater role in the level of involvement and empowerment. Organizational culture is the way the organization works its planning and strategizing, which further provides an impetus for the employees to stay. Culture does play a pivotal role in the organization. Employee involvement is the level of interest shown by the employee to accomplish the overall strategy of the organization whereas employee empowerment is the level of freedom towards the decision-making employees are allowed to make. This research paper is basically an assessment towards analyzing these factors in-depth. The outcome of the research shows tremendous influence of organization culture in employee empowerment and employee involvement.
