Amon Kirui

@kabarak.ac.ke

School of Music and Media
Kabarak University

Amon Kirui


                  Download Compact PDF  
https://researchid.co/kipnoma
I am a dedicated and passionate researcher with a keen interest in digitalisation, platform capitalism, disruptive innovation, and the intricate dynamics of the music industry. As a reader and researcher, my enthusiasm lies in exploring the intersection of technology, economics, and music. With a solid foundation in music and a Master's degree that focused on the impact of digitalisation on the social economic status of gospel artists in Kenya, I bring a unique perspective to the ongoing discourse in the field of music industries. I am a seasoned live sound engineer, bringing practical experience to my research interests. My professional journey has granted me valuable insights into the complexities of digital music platforms and their profound influence on the music industry. This practical understanding, coupled with my academic rigor, equips me to delve deeply into the theoretical and practical aspects of platform capitalism within the music industry.

EDUCATION

Currently a Ph. D. student at Kabarak University School of Music and Media

RESEARCH, TEACHING, or OTHER INTERESTS

Music, Arts and Humanities

FUTURE PROJECTS

Music Dualism: Political intolerance in Kenya and the GENZ movement

This study examines the dual role of music in Kenya's Gen Z movement as both a tool for mobilisation and a medium for expressing dissent against political intolerance, using Cultural Resistance Theory. From the 2002 anthem "Unbwogable" to the 2024 protest song "Reject, Reject the Bill," music has been instrumental in resisting oppression and advocating for political reform. Through lyrical analysis, this study explores how music fosters solidarity, raises awareness, and drives political change. Social media further amplifies music's impact, positioning it as a powerful mechanism for challenging hegemonic structures and promoting systemic transformation in Kenya.


Applications Invited
48

Scholar Citations

5

Scholar h-index

1

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • Digital Media Fluency and Innovative Content Creation Among Mass Communication Students at Kabarak University, Nakuru, Kenya
    M Munene, AK Kirui
    Research Journal of Education, Teaching and Curriculum Studies 4 (1), 137-152 , 2026
    2026
  • Artificial Intelligence and the Crisis of Musical Authenticity: Examining the Implications of AI-Generated Music on Creativity, Copyright, and Artistic Integrity
    T Zulu, AK Kirui
    Journal of Science, Innovation and Creativity 5 (1), 61-70 , 2026
    2026
  • The African Politics of the Dataset: AI, Indigenous Music, and Neo-Colonial Power Dynamics
    AK Kirui, BB Nyandieka
    Eastern African Journal of Humanities and Social Sciences 5 (1), 239-251 , 2026
    2026
  • Unmasking Greenwashing in Africa: A Digital Oramedia Perspective on Environmental, Social, and Governance
    C Shimanyula, AK Kirui
    Journal of Linguistics, Literary and Communication Studies 5 (1), 63-72 , 2026
    2026
  • From the Communal Music Making to Deep Learning: AI, Copyright, and the Soul of African Music
    AK Kirui, T Owoaje
    African Musicology Online 15 (1), 27-40 , 2026
    2026
  • Refracting the Local: How Digital Streaming Platforms Mediate and Redefine African Musical Identities
    A Kirui
    Proceedings of International Symposium on Interdisciplinary and Progressive … , 2026
    2026
  • The Evolution of Digital Dance: Choreography in the Age of Motion Capture and Avatars, a case of Nairobi City County
    F Agata, AK Kirui
    Journal of Visual and Performing Arts 3 (1), 44-52 , 2025
    2025
  • Epistemics of African Music Performance: Navigating Knowledge, Tradition, and the Digital Frontier
    AK Kirui, MN Wanyama, MG Mapaya
    African Musicology Online 14 (2), 14-24 , 2025
    2025
    Citations: 5
  • From rebellion to revenue: Revisiting commercialisation and digital platforms in Kenyan political protest music
    AK Kirui
    African Musicology Online 14 (1), 26-36 , 2025
    2025
    Citations: 2
  • Tiktok and the rise of protest music in digital activism in Kenya
    AK Kirui
    Editon Consortium Journal of Arts, Humanities and Social Studies 7 (1), 47-60 , 2025
    2025
    Citations: 2
  • Music dualism: Political intolerance in Kenya and the Gen-Z movement
    AK Kirui
    Journal of Music and Creative Arts (JMCA) 4 (1), 1-15 , 2025
    2025
    Citations: 7
  • Reclaiming the Sonic Archive: AI, Data Sovereignty, and the Future of Mijikenda Music
    LW Odeke, AK Kirui
    Performing Arts 3 (1), 53-62 , 2025
    2025
  • The Transformative Role of Artificial Intelligence in Enhancing Transparency and Efficiency in Music Royalty Distribution in Kenya
    MJ Ndongo, AK Kirui
    2025
  • Algorithmic Creativity: A Systematic Review of AI and Artistic Expression in the Digital African Landscape
    D Ngatiah, AK Kirui
    African Journal of Musical Arts Education 3 (1), 33-45 , 2025
    2025
    Citations: 1
  • Ethical dilemmas and copyright challenges among independent artists in Kenya's music industry
    AK Kirui
    Journal of Humanities and Social Sciences (JHSS) 3 (1), 13-22 , 2024
    2024
    Citations: 5
  • Digital literacy for musicians: Navigating music streaming services for independent artists in Kenya
    AK Kirui
    Journal of Music and Creative Arts (JMCA) 3 (1), 10-22 , 2024
    2024
    Citations: 11
  • Free music streaming for Kenyan independent artists: A blessing in disguise?
    AK Kirui
    Africa Musicology Online 12 (02), 90-102 , 2023
    2023
    Citations: 6
  • The Impact of Digitalisation of the Music Industry on the Socio-Economic Status of Gospel Artists in Kenya
    AK KIRUI
    Kabarak University , 2023
    2023
  • Disruptive innovation: Exploring the impact of Skiza tunes on the Kenyan music industry
    AK Kirui
    Journal of Music and Creative Arts (JMCA) , 2022
    2022
    Citations: 9

MOST CITED SCHOLAR PUBLICATIONS

  • Digital literacy for musicians: Navigating music streaming services for independent artists in Kenya
    AK Kirui
    Journal of Music and Creative Arts (JMCA) 3 (1), 10-22 , 2024
    2024
    Citations: 11
  • Disruptive innovation: Exploring the impact of Skiza tunes on the Kenyan music industry
    AK Kirui
    Journal of Music and Creative Arts (JMCA) , 2022
    2022
    Citations: 9
  • Music dualism: Political intolerance in Kenya and the Gen-Z movement
    AK Kirui
    Journal of Music and Creative Arts (JMCA) 4 (1), 1-15 , 2025
    2025
    Citations: 7
  • Free music streaming for Kenyan independent artists: A blessing in disguise?
    AK Kirui
    Africa Musicology Online 12 (02), 90-102 , 2023
    2023
    Citations: 6
  • Epistemics of African Music Performance: Navigating Knowledge, Tradition, and the Digital Frontier
    AK Kirui, MN Wanyama, MG Mapaya
    African Musicology Online 14 (2), 14-24 , 2025
    2025
    Citations: 5
  • Ethical dilemmas and copyright challenges among independent artists in Kenya's music industry
    AK Kirui
    Journal of Humanities and Social Sciences (JHSS) 3 (1), 13-22 , 2024
    2024
    Citations: 5
  • From rebellion to revenue: Revisiting commercialisation and digital platforms in Kenyan political protest music
    AK Kirui
    African Musicology Online 14 (1), 26-36 , 2025
    2025
    Citations: 2
  • Tiktok and the rise of protest music in digital activism in Kenya
    AK Kirui
    Editon Consortium Journal of Arts, Humanities and Social Studies 7 (1), 47-60 , 2025
    2025
    Citations: 2
  • Algorithmic Creativity: A Systematic Review of AI and Artistic Expression in the Digital African Landscape
    D Ngatiah, AK Kirui
    African Journal of Musical Arts Education 3 (1), 33-45 , 2025
    2025
    Citations: 1
  • Digital Media Fluency and Innovative Content Creation Among Mass Communication Students at Kabarak University, Nakuru, Kenya
    M Munene, AK Kirui
    Research Journal of Education, Teaching and Curriculum Studies 4 (1), 137-152 , 2026
    2026
  • Artificial Intelligence and the Crisis of Musical Authenticity: Examining the Implications of AI-Generated Music on Creativity, Copyright, and Artistic Integrity
    T Zulu, AK Kirui
    Journal of Science, Innovation and Creativity 5 (1), 61-70 , 2026
    2026
  • The African Politics of the Dataset: AI, Indigenous Music, and Neo-Colonial Power Dynamics
    AK Kirui, BB Nyandieka
    Eastern African Journal of Humanities and Social Sciences 5 (1), 239-251 , 2026
    2026
  • Unmasking Greenwashing in Africa: A Digital Oramedia Perspective on Environmental, Social, and Governance
    C Shimanyula, AK Kirui
    Journal of Linguistics, Literary and Communication Studies 5 (1), 63-72 , 2026
    2026
  • From the Communal Music Making to Deep Learning: AI, Copyright, and the Soul of African Music
    AK Kirui, T Owoaje
    African Musicology Online 15 (1), 27-40 , 2026
    2026
  • Refracting the Local: How Digital Streaming Platforms Mediate and Redefine African Musical Identities
    A Kirui
    Proceedings of International Symposium on Interdisciplinary and Progressive … , 2026
    2026
  • The Evolution of Digital Dance: Choreography in the Age of Motion Capture and Avatars, a case of Nairobi City County
    F Agata, AK Kirui
    Journal of Visual and Performing Arts 3 (1), 44-52 , 2025
    2025
  • Reclaiming the Sonic Archive: AI, Data Sovereignty, and the Future of Mijikenda Music
    LW Odeke, AK Kirui
    Performing Arts 3 (1), 53-62 , 2025
    2025
  • The Transformative Role of Artificial Intelligence in Enhancing Transparency and Efficiency in Music Royalty Distribution in Kenya
    MJ Ndongo, AK Kirui
    2025
  • The Impact of Digitalisation of the Music Industry on the Socio-Economic Status of Gospel Artists in Kenya
    AK KIRUI
    Kabarak University , 2023
    2023