@jgi.ac.in
Assistant Professor/Decision Science
Jain University bangalore
This research analytically investigates the role of reduced cost of quality (CoQ) in associating economic growth, performance excellence, and sustainable development in manufacturing systems. It also reconceptualizes CoQ as a strategic performance construct within quality management and sustainability. Development of strategic quality management and conventional CoQ philosophy, an integrated model is established connecting strategic management (β = 0.142), organizational culture (β = 0.148), quality assurance (β = 0.147), and supplier relationship management (β = 0.358) to reduce CoQ its downstream effects. An analytical model is developed through SmartPLS-SEM results obtained from 350 plus expert opinions; the results show that mediation analysis discloses that competitive advantage complements the association between CoQ and sustainable development although performance excellence intermediates the impact of CoQ on economic growth. The model validates sturdy descriptive power and acce