Dr. Anilkumar R is working as Associate Professor at Kristu Jayanti University (Deemed), Bangalore, with Ph.D. in Management. He is a start-up consultant and co-founded four companies. He has around eighteen years of corporate and academic experience. He was previously associated with few Business Schools and worked in academic leadership positions and also assisted few companies as consultant and benefited in the growth of those companies for fifteen years. He is also Corporate Consultant, Trainer, & Investor.
His research interest is mainly in the area of Entrepreneurship, Consumer Behaviour, e-commerce, Service Marketing, Business Research. He has worked extensively with Entrepreneurial Projects in South India also helped in providing self-employment training for aspiring Entrepreneurs. Received Grants for conducting Entrepreneurship Development Workshops, Industrial Motivation Camps, MOOC Based Classes and Entrepreneurship Awareness Camps. Published six text books and thirty resear
EDUCATION
Degree Title and Specialization University Year
Ph.D Management Bharathiar University 2022
K-SET Management Karnataka State Government 2012
M.B.A Marketing & Systems Bangalore University 2011
Bachelor of Engineering Mechanical Engineering Visvesvaraya Technological University 2006
RESEARCH, TEACHING, or OTHER INTERESTS
Strategy and Management, Marketing, Organizational Behavior and Human Resource Management, Business and International Management
20
Scholar Citations
1
Scholar h-index
1
Scholar i10-index
RECENT SCHOLAR PUBLICATIONS
Strategic Reconfiguration of Digital Capabilities and Its Influence on Export Performance in India’s Semiconductor Supply Chain D Anilkumar R International Journal of Research and Analytical Reviews (IJRAR.ORG) 13 (1 … , 2026 2026.0
Research Methodology DAR Dr.Kavitha S https://books.google.co.in/books/about?id=BYmrEQAAQBAJ 1, 220 , 2026 2026.0
Employee Perceptions and Their Influence on Organizational Commitment: A Statistical Investigation DAR Dr N R Vembu, Dr Shobha T.S, Dr Nagarajan Srinivasan Northern Economic Review 17 (1), 33-42 , 2026 2026.0
Business Intelligence for Real-Time Pricing Models in Retail Environments AR Chandrika Reddy P, Jayesh B. Mayekar Utilizing Advanced AI to Revolutionize Business Intelligence, 425 , 2025 2025.0
Enhancing Employability by Design: Optimizing Retention and Achievement in Indian Higher Education Institution D Anilkumar.R NATURALISTA CAMPANO 28 (1), 472-481 , 2024 2024.0 Citations: 20
Enterpreneurship D Anilkumar.R 2024.0
INFLUENCING CONSUMER PERCEPTIONS IN THE FASHION INDUSTRY THROUGH SOCIAL MEDIA CONTENT D Anilkumar.R European Chemical Bulletin (ISSN 2063-5346) 12 (13), 639-649 , 2023 2023.0
Study of Multimedia usage among undergraduate teachers with reference to Technological Acceptance Model Anilkumar. R, Associate Professor, IIBS Bengaluru Airport Campus, India … S Radha, RD IGNOU ZENITH International Journal of Multidisciplinary Research 11 (8), 54-65 , 2021 2021.0
A STUDY ON THE INFLUENCE OF PRODUCT, PRICE AND BRAND IMAGE ON AYURVEDA PRODUCTS BY CONSUMERS A R International Journal of Management and Social Science Research Review 7 (04 … , 2020 2020.0
Financial Markets & Services R Anilkumar | Jayaram Kanzal Vision Book House , 2020 2020.0
Financial Markets and Services A R Financial Markets and Services, 300 , 2019 2019.0
International Marketing Strategy D Anilkumar.R International Marketing Strategy, 300 , 2017 2017.0
IMPACT OF VIRAL MARKETING IN SOCIAL MEDIA PLATFORM – A CASE OF KOLAVERI DI SONG A R International Journal of Business and Administration Research Review (IJBARR … , 2015 2015.0
A STUDY ON “IMPACT OF INTERNET MARKETING ON SELECTED MOBILE HANDSET BRANDS IN INDIA” WITH SPECIAL REFERENCE TO VARIABLES LIKE WEBSITE RANKING, FACEBOOK LIKES, TWITTER, GOOGLE+ … P Anilkumar . R International Journal of Multidisciplinary Research Review 1 (4), 43-49 , 2015 2015.0
Search Engine Marketing Analysis of Selected E-Tailing Brands with Special Reference to Consumer Electronics R Anilkumar The International Journal of Business & Management 2 (10), 147 , 2014 2014.0
INFLUENCING CONSUMER PERCEPTIONS IN THE FASHION INDUSTRY THROUGH SOCIAL MEDIA CONTENT P Rani, J NA, MS Solomon Jayakumar
MOST CITED SCHOLAR PUBLICATIONS
Enhancing Employability by Design: Optimizing Retention and Achievement in Indian Higher Education Institution D Anilkumar.R NATURALISTA CAMPANO 28 (1), 472-481 , 2024 2024.0 Citations: 20
Strategic Reconfiguration of Digital Capabilities and Its Influence on Export Performance in India’s Semiconductor Supply Chain D Anilkumar R International Journal of Research and Analytical Reviews (IJRAR.ORG) 13 (1 … , 2026 2026.0
Research Methodology DAR Dr.Kavitha S https://books.google.co.in/books/about?id=BYmrEQAAQBAJ 1, 220 , 2026 2026.0
Employee Perceptions and Their Influence on Organizational Commitment: A Statistical Investigation DAR Dr N R Vembu, Dr Shobha T.S, Dr Nagarajan Srinivasan Northern Economic Review 17 (1), 33-42 , 2026 2026.0
Business Intelligence for Real-Time Pricing Models in Retail Environments AR Chandrika Reddy P, Jayesh B. Mayekar Utilizing Advanced AI to Revolutionize Business Intelligence, 425 , 2025 2025.0
Enterpreneurship D Anilkumar.R 2024.0
INFLUENCING CONSUMER PERCEPTIONS IN THE FASHION INDUSTRY THROUGH SOCIAL MEDIA CONTENT D Anilkumar.R European Chemical Bulletin (ISSN 2063-5346) 12 (13), 639-649 , 2023 2023.0
Study of Multimedia usage among undergraduate teachers with reference to Technological Acceptance Model Anilkumar. R, Associate Professor, IIBS Bengaluru Airport Campus, India … S Radha, RD IGNOU ZENITH International Journal of Multidisciplinary Research 11 (8), 54-65 , 2021 2021.0
A STUDY ON THE INFLUENCE OF PRODUCT, PRICE AND BRAND IMAGE ON AYURVEDA PRODUCTS BY CONSUMERS A R International Journal of Management and Social Science Research Review 7 (04 … , 2020 2020.0
Financial Markets & Services R Anilkumar | Jayaram Kanzal Vision Book House , 2020 2020.0
Financial Markets and Services A R Financial Markets and Services, 300 , 2019 2019.0
International Marketing Strategy D Anilkumar.R International Marketing Strategy, 300 , 2017 2017.0
IMPACT OF VIRAL MARKETING IN SOCIAL MEDIA PLATFORM – A CASE OF KOLAVERI DI SONG A R International Journal of Business and Administration Research Review (IJBARR … , 2015 2015.0
A STUDY ON “IMPACT OF INTERNET MARKETING ON SELECTED MOBILE HANDSET BRANDS IN INDIA” WITH SPECIAL REFERENCE TO VARIABLES LIKE WEBSITE RANKING, FACEBOOK LIKES, TWITTER, GOOGLE+ … P Anilkumar . R International Journal of Multidisciplinary Research Review 1 (4), 43-49 , 2015 2015.0
Search Engine Marketing Analysis of Selected E-Tailing Brands with Special Reference to Consumer Electronics R Anilkumar The International Journal of Business & Management 2 (10), 147 , 2014 2014.0
INFLUENCING CONSUMER PERCEPTIONS IN THE FASHION INDUSTRY THROUGH SOCIAL MEDIA CONTENT P Rani, J NA, MS Solomon Jayakumar
GRANT DETAILS
. Grants Funding Org. Amount Year
1 Research Grant Mount Carmel College Autonomous Bengaluru 229000 January 2024
2 One Week EDP at HKBK College of engineering MSME 20000 2017
3 Grant to conduct 5 “Entrepreneurship Awareness Camps for Acharya Institute of Health Science Department of Science and Technology, Govt. of India 1000000 2017
4 Grant to conduct 3 “Entrepreneurship Awareness Camps for Acharya Bangalore B-School Department of Science and Technology, Govt. of India
60000 2017
5 Grants to conduct Entrepreneurship Workshop for Auxilium college Department of Science and Technology 60000 2017
6 Data Collection Activity for DST Project entitled
Study on Inclusion of Technically Qualified Women with Mid-Career Break into Technopreneurial Activities – Understanding the Potential and the Constraints
DST, Government of India 30000 2016
7 3 Days “Training and Capacity Building Program in Entrepreneurship” for Acharya Bangalore B-School Rajiv Gandhi National Institute of Youth Development (RGNIYD) 47500 2016
8 3 Days Entrepreneurship Awareness Camps (Total 3 Programmes) for Acharya Bangalore B-School National Science &Technology Entrepreneurship Development Board (NSTEDB), Department of Science and Technology (DST), Govt. of India 60000 2015
9 Ten days EDP (Entrepreneurship Develop Program) for Acharya Bangalore B-School MSME, Govt. of India 20000 2016
10 Industrial Motivation Camp (IMC) for Acharya Bangalore B-School MSME, Govt. of India 7500 2014
11 FDP for Acharya Bangal
RESEARCH OUTPUTS (PATENTS, SOFTWARE, PUBLICATIONS, PRODUCTS)
1. Innovative Manufacturing Method for Nutritious Jackfruit Nut Biscuits, Application No: 202341052808, Date of Filing: 07/08/2023.
2. AI-Driven Smart Inventory Management System for Reducing Food Losses in Retail Outlets, Application No: 202341052797, Date of Filing: 07/08/2023.
3. Eco-Friendly Vegetable Cutter Powered by Sustainable Energy, Application No: 202341052801, Date of Filing: 07/08/2023.
4. An IOT and Cloud Based Technique To Track And Monitor The Work And Well Being Of The Street Sweepers, Application No: 202311036846, Date of Filing: 29/05/2023.
CONSULTANCY
Sl. No. Name of the Client Amount Year
1 Argus (Fifty Thousand) 2010
2 Istar Production (Fifty Thousand) 2010
3 PM Yuva Yojana – Selection of Faculty Facilitator from 3 States in India through Telephonic Interview (Twelve Thousand) 2017
4 Sun Industries – DPR Preparation, Registrations Advise, Business expansion advise (Thirty Thousand) 2017
5 GNA Enterprises- Business Expansion, strategy development (Thirty Thousand) 2018
6 Inexus Educational Services (One Lakh Rupees) 2019
7 SAC Enterprises Rs. 200000 (Two Lakh Rupees) 2020
8 SA Traders (One Lakh Rupees) 2022
9 Manage, Government of India (One Lakh thirty thousand Rupees) 2023
Industry, Institute, or Organisation Collaboration
Facilitated MOU between IIIB college with TBS Education, formerly Toulouse Business School and Groupe ESC Toulouse, France. Mou between IIBS and MDIS, Singapore
INDUSTRY EXPERIENCE
Design and Development Engineer at a Manufacturing Firm
STARTUP
Import Export Business, Ecitytouch Firm
SOCIAL, ECONOMIC, or ACADEMIC BENEFITS
Enactus Faculty Advisor, SEBI Resource Person, Conducted Socioeconomic Survey in Slum Rehibition area.
