Ph.D in Hotel Management (Submitted- Waiting for Viva-voce)
M.Sc. Hotel Management & Catering Technology
B.Sc Hotel Management & Catering Technology
RESEARCH, TEACHING, or OTHER INTERESTS
Tourism, Leisure and Hospitality Management, Organizational Behavior and Human Resource Management, Waste Management and Disposal, Management Information Systems
2
Scopus Publications
40
Scholar Citations
3
Scholar h-index
2
Scholar i10-index
Scopus Publications
Smart Logistics Integrating AI, IoT, Blockchain, and Robotics for a Sustainable Future Kirubhakaran Marisamy, Aarthi Selvakumar, Balakrishnan Rajasekar, Ravikumar Natarajan, Anorgul Atajanova, et al. Emerging Trends in Smart Logistics Technologies, 2025 The rapid integration of intelligent technologies is transforming global logistics, driving a shift from reactive processes to agile, information-driven systems. Intelligent Technologies for the Future of Logistics explores the impact of AI, IoT, Robotics, and Blockchain on supply chains, highlighting how these tools improve visibility, efficiency, and sustainability. The chapter evaluates each technology's core functions and their role in addressing logistics challenges like waste, opacity, and environmental harm. It also showcases real-world applications in transport logistics and emphasizes the synergy between technologies such as AI and blockchain. Despite notable benefits, barriers like high investment and workforce adaptation are discussed. Drawing insights from logistics, IT, and environmental science, the chapter offers a multidisciplinary roadmap for creating resilient, green, and intelligent supply chains.
Blockchain for seamless and transparent smart hospitality operations S. Aarthi, R. N. Ravikumar, R. Balakrishnan, K. Pavithra, Feruzbek Jumaniyozov, et al. Smart Operations and Enhancing Guest Experience in the Hospitality Industry, 2025 This chapter explores how blockchain technology is transforming the hospitality industry by enhancing data transparency, operational efficiency, and security. It highlights blockchain's role in securing payments, bookings, supply chains, and guest authorization processes. Through smart contracts and tamper-proof records, blockchain combats fraud and ensures compliance with regulatory standards. The chapter examines real-world use cases such as loyalty platforms that boost customer retention and brand trust. Despite challenges in scalability, operations, and regulations, leading hospitality firms have achieved improved guest interactions through blockchain integration. This chapter provides insights into safely adopting blockchain for hotel management, emphasizing its potential to build trust, streamline operations, and align with smart infrastructure systems.
RECENT SCHOLAR PUBLICATIONS
Blockchain for Seamless and Transparent Smart Hospitality Operations S Aarthi, RN Ravikumar, R Balakrishnan, K Pavithra, F Jumaniyozov Smart Operations and Enhancing Guest Experience in the Hospitality Industry … , 2026 2026.0 Citations: 3
Smart logistics integrating AI, IoT, blockchain, and Robotics for a sustainable Future K Marisamy, A Selvakumar, B Rajasekar, R Natarajan, A Atajanova, ... Emerging Trends in Smart Logistics Technologies, 73-104 , 2026 2026.0 Citations: 15
Next Generation AI-Enhanced Intelligent Imaging for Automated Knee X-ray Interpretation in Osteoarthritis: Front office Integration and Employee Training L K, Pavithra and R, Balakrishnan and Zeema.J 2025 Modern Electronics Devices and Intelligent Communication Systems … , 2025 2025.0
Developing trends in augmented reality for training and personalized guest experiences in five-star hotel management R Balakrishnan, S Mathur Advances in Electrical and Computer Technologies, 363-370 , 2025 2025.0
Implementing Sustainable Practices in Hotel Management to Enhance Guest Experience and Operational Efficiency SM Balakrishnan International Journal of Engineering Research Management Technology 11 (1 … , 2024 2024.0
Hotel WiFi surveillance camera P Balasubramanian, M., Rajasekar, B., Kumari, V., & Prabhasukumar GB Patent App. 6,338,082 , 2024 2024.0
EXAMINE THE RECEPTION OF IMMERSIVE HOTEL PRESENTATIONS USING VIRTUAL REALITY IN THE HOSPITALITY SECTOR. B R INTERNATIONAL CONFERENCE ON INNOVATIONS AND CHALLENGES IN MULTIDISCIPLINARY … , 2023 2023.0
Method and System to Illustrate the Potential Advantages of Blockchain-Based National Education Program Development Balakrishnan IN Patent 202,321,062,414 , 2023 2023.0
Comparism of Virtual & Augmented Reality in the Hospitality Industry R Balakrishnan INTERNATIONAL CONFERENCE ON INNOVATIONS AND CHALLENGES IN MULTIDISCIPLINARY … , 2023 2023.0
Paradigm change in tourist preferences towards evolving new normal tourism and travel trends V Narmadha, A Anuradha Handbook of Research on Changing Dynamics in Responsible and Sustainable … , 2022 2022.0 Citations: 8
A NEW NORMAL IN TOURISM INDUSTRY USING SOCIALLY DISTANT R Balakrishnan ANVESAK 51 (2), 71-75 , 2021 2021.0
SOCIOECONOMIC, CULTURAL AND ENVIRONMENTAL IMPACT OF COVID-19 ON TOURISM IN INDIA. V Narmadha, A Anuradha Journal of Management Information & Decision Sciences 24 (4) , 2021 2021.0 Citations: 14
A REVIEW OF ADVANCES IN HOSPITALITY AND TOURISM INDUSTRY SS R Balakrishnan International Journal of Research and Analytical Reviews 6 (2), 157-161 , 2019 2019.0
RESPONSIBLE TOURISM FOR SUSTAINABLE GROWTH M R Balakrishnan International Journal of Engineering Development and Research 6 (4), 145-149 , 2018 2018.0
An analytical study on the instruction programs' on employees using Augmented Reality by Delhi's Five Star Hotels (NCR) S Mathur
MOST CITED SCHOLAR PUBLICATIONS
Smart logistics integrating AI, IoT, blockchain, and Robotics for a sustainable Future K Marisamy, A Selvakumar, B Rajasekar, R Natarajan, A Atajanova, ... Emerging Trends in Smart Logistics Technologies, 73-104 , 2026 2026.0 Citations: 15
SOCIOECONOMIC, CULTURAL AND ENVIRONMENTAL IMPACT OF COVID-19 ON TOURISM IN INDIA. V Narmadha, A Anuradha Journal of Management Information & Decision Sciences 24 (4) , 2021 2021.0 Citations: 14
Paradigm change in tourist preferences towards evolving new normal tourism and travel trends V Narmadha, A Anuradha Handbook of Research on Changing Dynamics in Responsible and Sustainable … , 2022 2022.0 Citations: 8
Blockchain for Seamless and Transparent Smart Hospitality Operations S Aarthi, RN Ravikumar, R Balakrishnan, K Pavithra, F Jumaniyozov Smart Operations and Enhancing Guest Experience in the Hospitality Industry … , 2026 2026.0 Citations: 3
Next Generation AI-Enhanced Intelligent Imaging for Automated Knee X-ray Interpretation in Osteoarthritis: Front office Integration and Employee Training L K, Pavithra and R, Balakrishnan and Zeema.J 2025 Modern Electronics Devices and Intelligent Communication Systems … , 2025 2025.0
Developing trends in augmented reality for training and personalized guest experiences in five-star hotel management R Balakrishnan, S Mathur Advances in Electrical and Computer Technologies, 363-370 , 2025 2025.0
Implementing Sustainable Practices in Hotel Management to Enhance Guest Experience and Operational Efficiency SM Balakrishnan International Journal of Engineering Research Management Technology 11 (1 … , 2024 2024.0
Hotel WiFi surveillance camera P Balasubramanian, M., Rajasekar, B., Kumari, V., & Prabhasukumar GB Patent App. 6,338,082 , 2024 2024.0
EXAMINE THE RECEPTION OF IMMERSIVE HOTEL PRESENTATIONS USING VIRTUAL REALITY IN THE HOSPITALITY SECTOR. B R INTERNATIONAL CONFERENCE ON INNOVATIONS AND CHALLENGES IN MULTIDISCIPLINARY … , 2023 2023.0
Method and System to Illustrate the Potential Advantages of Blockchain-Based National Education Program Development Balakrishnan IN Patent 202,321,062,414 , 2023 2023.0
Comparism of Virtual & Augmented Reality in the Hospitality Industry R Balakrishnan INTERNATIONAL CONFERENCE ON INNOVATIONS AND CHALLENGES IN MULTIDISCIPLINARY … , 2023 2023.0
A NEW NORMAL IN TOURISM INDUSTRY USING SOCIALLY DISTANT R Balakrishnan ANVESAK 51 (2), 71-75 , 2021 2021.0
A REVIEW OF ADVANCES IN HOSPITALITY AND TOURISM INDUSTRY SS R Balakrishnan International Journal of Research and Analytical Reviews 6 (2), 157-161 , 2019 2019.0
RESPONSIBLE TOURISM FOR SUSTAINABLE GROWTH M R Balakrishnan International Journal of Engineering Development and Research 6 (4), 145-149 , 2018 2018.0
An analytical study on the instruction programs' on employees using Augmented Reality by Delhi's Five Star Hotels (NCR) S Mathur