DEVARAJU N

@ewit.edu.in

Assistant Professor
East West Institute of Technology

DEVARAJU N

RESEARCH, TEACHING, or OTHER INTERESTS

Business, Management and Accounting, Multidisciplinary, Finance, Accounting
2

Scopus Publications

Scopus Publications

  • Effects of Mergers & Acquisitions on Financial Performance of PSB's In India - An Empirical Analysis under Mega Consolidation Plan
    N Devaraju, B N Prathap
    Proceedings of 3rd IEEE International Conference on Knowledge Engineering and Communication Systems Ickecs 2025, 2025
    A study has been conducted on Mergers & Acquisition and its impact on Financial Performance in banking sectors. The purpose of this paper is to understand the concept and impact of Mergers & Acquisition on the financial performance of mega consolidated public sector banks in India and identify the underlying reasons, benefits and challenges faced by the banks at the time of Mergers and Acquisitions. The research was carried out using the financial report of the Mega consolidated banks to acquire secondary data. In this particular study EAGLE Model Framework is used to analyze the financial performance of Punjab national bank merged with Oriental bank of commerce & united bank of India, Union bank of India merged with Andra bank & Corporation bank, Indian Bank merged with Allahabad bank and Canara bank merged with Syndicate bank. This analysis was performed using financial parameters Return of Assets, Non-performing assets, Deposit growth rate, Loan to deposit ratio and Capital Adequacy ratio. In this paper Paired T-Test is used for the hypothesis testing, As a result, the analysis shows that there is an impact on financial performance of merged banks which is increased in the post merged phase.
  • Modern banking solutions in industry 5.0: Evolution, impacts, and potential applications for the future
    B. N. Prathap, N. Devaraju, N. Chidambaram, Amit Kumar Tyagi
    Convergence of Technology and Operations Management in Modern Businesses, 2024
    In the era of Industry 5.0, banking solutions have evolved significantly, driven by advanced technologies and changing consumer expectations. This abstract discusses the evolution, impacts, and potential future applications of modern banking solutions within Industry 5.0. The evolution of banking solutions has been marked by the integration of cutting-edge technologies such as artificial intelligence (AI), blockchain, and the Internet of Things (IoT). These technologies have revolutionized traditional banking practices, providing enhanced efficiency, security, and personalized customer experiences. The impacts of these advancements are profound across various dimensions. They have streamlined financial operations, enabling real-time transactions, automated customer service through chatbots, and personalized financial advice based on big data analytics. Moreover, they have improved regulatory compliance through advanced monitoring and reporting capabilities. Further, the potential applications of modern banking solutions in Industry 5.0 are large.

RECENT SCHOLAR PUBLICATIONS

  • From swipe to scan: Evaluating UPI's influence on credit card usage in India
    ND M Kiran Kumar, S Leelavathi, BN Prathap
    Empowering Inclusive Innovation, 469-478 , 2026
    2026
  • Leveraging Artificial Intelligence for Smart Investment Decisions
    D N
    Applied Management Perspectives 4 (02), PP 48-59 , 2026
    2026
  • Examining investment banks' effectiveness in IPO pricing and post-IPO market performance
    MK Kumar, S Leelavathi, BN Prathap, N Devaraju
    Empowering Inclusive Innovation, 792-801 , 2026
    2026
  • LEVERAGING ARTIFICIAL INTELLIGENCE IN BANKING: OPERATIONAL OPTIMIZATION, INNOVATION, AND ENHANCED SERVICE DELIVERY
    PB Devaraju N
    DSBA Journal of Research in Management 10 (02), 56-66 , 2025
    2025
  • COMPACT MULTI-CURRENCY CONVERTER DEVICE
    PBN Devaraju N
    IN Patent 429729-001 , 2025
    2025
  • Financial Literacy and Its Influence on Investment Choices of Young Investors
    M Devaraju N
    The Academic - International Journal of Multidisciplinary Research 3 … , 2025
    2025
  • A Study on the Role of Fintech in Accelerating Green Finance with Reference to Public Sector Banks
    N Devaraju, BN Prathap, K Kumar
    RVIM Journal of Management Research, 6-11 , 2025
    2025
  • Mergers and Acquisitions in Shaping Financial Performance: An Empirical Analysis of Union Bank of India in Indian Public Sector Banking Landscape
    PBN Devaraju N
    JNNCE Journal of Engineering & Management 4 (Special Edition), 50-57 , 2025
    2025
  • A Study on Impact of Financial Inclusion on Development & Growth of MSMEs in India
    PBN Devaraju N
    JNNCE Journal of Engineering & Management 4 (Special Edition), 606-613 , 2025
    2025
  • Effects of Mergers & Acquisitions on Financial Performance of PSB’s In India–An Empirical Analysis under Mega Consolidation Plan
    N Devaraju, BN Prathap
    2025 International Conference on Knowledge Engineering and Communication … , 2025
    2025
  • Women’s Economic Empowerment Through Financial Inclusion: A Pathway to Poverty Alleviation
    PBN Devaraju N
    JNNCE Journal of Engineering & Management 3 (Special Edition), 211-219 , 2025
    2025
  • Impact of Personalised Banking Services on Customer Retention in Small and Medium Banks
    K Kumar, N Devaraju
    RVIM Journal of Management Research, 29-33 , 2025
    2025
  • A Study on Influence of Investors Attitude Towards Investment in Capital Market
    D N
    The IASMS Journal of Business Spectrum 17 (2), 127-132 , 2024
    2024
  • Modern Banking Solutions in Industry 5.0
    N Devaraju, AK Tyagi
    Convergence of Technology and Operations Management in Modern Businesses, 389 , 2024
    2024
  • A STUDY ON ROLE OF GREEN BANKING ON SUSTAINABLE DEVELOPMENT OF PSB's IN INDIA
    MDN Dr. Prathap B N
    International Journal of Creative Research Thoughts - IJCRT 12 (Issue 9), pp … , 2024
    2024
  • A Study on Impact of Microfinance on Women’s Economic Empowerment
    D N
    International Journal of Innovative Science and Research Technology 9 (Issue … , 2024
    2024
  • Assessing Perception towards Post-Merger Service Quality and its Effect on Customer Satisfaction in Indian PSB's
    D N
    NOLEGEIN-Journal of Operations Research & Management 7 (2), 25-31 , 2024
    2024
  • A STUDY ON FINTECH AND ITS IMPACT ON SUSTAINABLE DEVELOPMENT OF GREEN BANKING
    N Devaraju, G Ashwinee, A Kumar
    NOLEGEIN-Journal of Global Marketing 7 (2) , 2024
    2024
  • A Study on the Role of SIDBI in Promoting and Developing MSMEs in India
    DKS Devaraju N, Dr. Prathap B N
    Electronic Journal of Business and Management 1 (Special Issue), 10-17 , 2024
    2024
  • ANALYSIS OF PRE AND POST MERGER FINANCIAL PERFORMANCE OF CANARA BANK THROUGH CAMEL MODEL
    MVR Mr.Devaraju N, Dr. Prathap B N
    International Journal of Management and Social Science Research Review 10 … , 2023
    2023

MOST CITED SCHOLAR PUBLICATIONS

  • From swipe to scan: Evaluating UPI's influence on credit card usage in India
    ND M Kiran Kumar, S Leelavathi, BN Prathap
    Empowering Inclusive Innovation, 469-478 , 2026
    2026
  • Leveraging Artificial Intelligence for Smart Investment Decisions
    D N
    Applied Management Perspectives 4 (02), PP 48-59 , 2026
    2026
  • Examining investment banks' effectiveness in IPO pricing and post-IPO market performance
    MK Kumar, S Leelavathi, BN Prathap, N Devaraju
    Empowering Inclusive Innovation, 792-801 , 2026
    2026
  • LEVERAGING ARTIFICIAL INTELLIGENCE IN BANKING: OPERATIONAL OPTIMIZATION, INNOVATION, AND ENHANCED SERVICE DELIVERY
    PB Devaraju N
    DSBA Journal of Research in Management 10 (02), 56-66 , 2025
    2025
  • COMPACT MULTI-CURRENCY CONVERTER DEVICE
    PBN Devaraju N
    IN Patent 429729-001 , 2025
    2025
  • Financial Literacy and Its Influence on Investment Choices of Young Investors
    M Devaraju N
    The Academic - International Journal of Multidisciplinary Research 3 … , 2025
    2025
  • A Study on the Role of Fintech in Accelerating Green Finance with Reference to Public Sector Banks
    N Devaraju, BN Prathap, K Kumar
    RVIM Journal of Management Research, 6-11 , 2025
    2025
  • Mergers and Acquisitions in Shaping Financial Performance: An Empirical Analysis of Union Bank of India in Indian Public Sector Banking Landscape
    PBN Devaraju N
    JNNCE Journal of Engineering & Management 4 (Special Edition), 50-57 , 2025
    2025
  • A Study on Impact of Financial Inclusion on Development & Growth of MSMEs in India
    PBN Devaraju N
    JNNCE Journal of Engineering & Management 4 (Special Edition), 606-613 , 2025
    2025
  • Effects of Mergers & Acquisitions on Financial Performance of PSB’s In India–An Empirical Analysis under Mega Consolidation Plan
    N Devaraju, BN Prathap
    2025 International Conference on Knowledge Engineering and Communication … , 2025
    2025
  • Women’s Economic Empowerment Through Financial Inclusion: A Pathway to Poverty Alleviation
    PBN Devaraju N
    JNNCE Journal of Engineering & Management 3 (Special Edition), 211-219 , 2025
    2025
  • Impact of Personalised Banking Services on Customer Retention in Small and Medium Banks
    K Kumar, N Devaraju
    RVIM Journal of Management Research, 29-33 , 2025
    2025
  • A Study on Influence of Investors Attitude Towards Investment in Capital Market
    D N
    The IASMS Journal of Business Spectrum 17 (2), 127-132 , 2024
    2024
  • Modern Banking Solutions in Industry 5.0
    N Devaraju, AK Tyagi
    Convergence of Technology and Operations Management in Modern Businesses, 389 , 2024
    2024
  • A STUDY ON ROLE OF GREEN BANKING ON SUSTAINABLE DEVELOPMENT OF PSB's IN INDIA
    MDN Dr. Prathap B N
    International Journal of Creative Research Thoughts - IJCRT 12 (Issue 9), pp … , 2024
    2024
  • A Study on Impact of Microfinance on Women’s Economic Empowerment
    D N
    International Journal of Innovative Science and Research Technology 9 (Issue … , 2024
    2024
  • Assessing Perception towards Post-Merger Service Quality and its Effect on Customer Satisfaction in Indian PSB's
    D N
    NOLEGEIN-Journal of Operations Research & Management 7 (2), 25-31 , 2024
    2024
  • A STUDY ON FINTECH AND ITS IMPACT ON SUSTAINABLE DEVELOPMENT OF GREEN BANKING
    N Devaraju, G Ashwinee, A Kumar
    NOLEGEIN-Journal of Global Marketing 7 (2) , 2024
    2024
  • A Study on the Role of SIDBI in Promoting and Developing MSMEs in India
    DKS Devaraju N, Dr. Prathap B N
    Electronic Journal of Business and Management 1 (Special Issue), 10-17 , 2024
    2024
  • ANALYSIS OF PRE AND POST MERGER FINANCIAL PERFORMANCE OF CANARA BANK THROUGH CAMEL MODEL
    MVR Mr.Devaraju N, Dr. Prathap B N
    International Journal of Management and Social Science Research Review 10 … , 2023
    2023