YOGITA GUPTA

Verified @gmail.com

Human Recourse

EDUCATION

September 2015 Doctor in Philosophy
Tilak Maharashtra University – Pune, MH, India
An Analytical Study of Employee Retention in IT Industry, with respect to IT Units from Pune (2009-2013)
November 2007 Master in Personnel Management
D.Y. Patil Institute of Management & Research, Pune University.
March 2005 Diploma in Taxation & Law
D.Y. Patil Law College, Pune University
May 2003 Master in Commerce
Pune University (external)
May 2001 Bachelor in Commerce
Arts Commerce Science (ACS) College, Pune University
28

Scholar Citations

2

Scholar h-index

1

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • EVALUATING THE ROLE OF PERSONALIZATION IN ENHANCING ONLINE CUSTOMER ENGAGEMENT: A DATA-DRIVEN MARKETING APPROACH
    SMS Ali, P Deivanai, S Dongre, P Dash, P Nandurkar, Y Gupta, R Darbar
    2026
  • A study on: Poor dietary habits
    M Goel, Y Gupta
    Asian Journal of Management 14 (2), 118-120 , 2023
    2023
    Citations: 1
  • Steps towards creating innovative Indian toy industry ecosystem
    DYG Dr. Veto Day
    Indian Journal of Economics and Business 20 (3), 1505- 1512 , 2021
    2021
    Citations: 2
  • CYBER BULLYING: CAUSES, PSYCHOLOGICAL IMPACT AND REMEDIES
    DYG Dr. Veto Day
    Dogo Rangsang Research Journal 11 (5), 88-91 , 2021
    2021
    Citations: 4
  • Boycott junk food, for sky-scraping productivity
    DY Gupta
    CLIO An Annual Interdisciplinary Journal of History 6 (6) , 2020
    2020
  • Literature review on E-Recruitment: A step towards paperless HR
    Y gupta
    International Journal of Advance Research in Computer Science and Management … , 2016
    2016
    Citations: 17
  • A Study of Employee/ Staff retention issues in IT units, Pune
    Y Gupta
    International Journal of Marketing, Financial Service & Management Research … , 2016
    2016
  • An analytical study of employee retention in IT industry, WRT selected IT units, from Pune
    Y Gupta
    Tilak Maharashtra Vidyapeeth , 2015
    2015
  • A Study of Employee Retention V/S Demographic Variables in IT-Units of Pune City
    Y Gupta
    IJEMR 5 (1), 96 , 2015
    2015
    Citations: 2
  • A Study of retention variables influencing employee attrition for IT-units: with special reference to - Pune City
    Y Gupta
    International Journal in Management and Social Science (IJMSS) 3 (2), 1062 , 2015
    2015
    Citations: 2
  • Employee Retention Practices in Selected IT-Units in Pune: Case Study
    Y Gupta
    IJEMR 4 (4) , 2014
    2014

MOST CITED SCHOLAR PUBLICATIONS

  • Literature review on E-Recruitment: A step towards paperless HR
    Y gupta
    International Journal of Advance Research in Computer Science and Management … , 2016
    2016
    Citations: 17
  • CYBER BULLYING: CAUSES, PSYCHOLOGICAL IMPACT AND REMEDIES
    DYG Dr. Veto Day
    Dogo Rangsang Research Journal 11 (5), 88-91 , 2021
    2021
    Citations: 4
  • Steps towards creating innovative Indian toy industry ecosystem
    DYG Dr. Veto Day
    Indian Journal of Economics and Business 20 (3), 1505- 1512 , 2021
    2021
    Citations: 2
  • A Study of Employee Retention V/S Demographic Variables in IT-Units of Pune City
    Y Gupta
    IJEMR 5 (1), 96 , 2015
    2015
    Citations: 2
  • A Study of retention variables influencing employee attrition for IT-units: with special reference to - Pune City
    Y Gupta
    International Journal in Management and Social Science (IJMSS) 3 (2), 1062 , 2015
    2015
    Citations: 2
  • A study on: Poor dietary habits
    M Goel, Y Gupta
    Asian Journal of Management 14 (2), 118-120 , 2023
    2023
    Citations: 1
  • EVALUATING THE ROLE OF PERSONALIZATION IN ENHANCING ONLINE CUSTOMER ENGAGEMENT: A DATA-DRIVEN MARKETING APPROACH
    SMS Ali, P Deivanai, S Dongre, P Dash, P Nandurkar, Y Gupta, R Darbar
    2026
  • Boycott junk food, for sky-scraping productivity
    DY Gupta
    CLIO An Annual Interdisciplinary Journal of History 6 (6) , 2020
    2020
  • A Study of Employee/ Staff retention issues in IT units, Pune
    Y Gupta
    International Journal of Marketing, Financial Service & Management Research … , 2016
    2016
  • An analytical study of employee retention in IT industry, WRT selected IT units, from Pune
    Y Gupta
    Tilak Maharashtra Vidyapeeth , 2015
    2015
  • Employee Retention Practices in Selected IT-Units in Pune: Case Study
    Y Gupta
    IJEMR 4 (4) , 2014
    2014

Publications

Online Journal (Indexed)-
 Title of the Paper: “Steps towards creating innovative Indian toy industry ecosystem”.
Journal name: Indian Journal of Economics and Business, Scopes Journal- C List (SCImago Journal Rank (SJR): 0.406)
Indexed: SCOPUS (2019-2021), Journal of Economic Literature, ABDC Journal Quality List (till 2019), Worldcat, Publons (Clarivate Analytics), h-index of 5.
Impact factor: 3.25
Month and Year: Vol-20 No. 03, December 2021
National / International Journal: National Journal
ISSN: 0972-5784
URL:

 Title of the Paper: “Cyber Bullying: Causes, Psychological Impact and Remedies”.
Journal name: Dogo Rangsang Research Journal UGC Care Group I Journal
Indexed: UGC Care Group I Journal
Impact factor: 7.12
Month and Year: Vol-11 Issue-05 No. 02 May 2021
National / International Journal: National Journal
ISSN: 2347-7180
URL:

 Title of the Paper: “Boycott junk food, for sky-scraping productivity”.
Journal name: CLIO An Annual Interdisciplinary Journal of History
URL:
Indexed: UGC CARE Journal list
Impact factor: 5.60
Month and Year: Vol. 6 Issue 6 : April 2020
National / International Journal: National Journal
ISSN: 0976-075X

 Title of the Paper: “A Study of Employee/ Staff retention issues in IT units, Pune”.
Journal name: International

INDUSTRY EXPERIENCE

- “A Study on Ergonomics practices for improvement in organizational work environment in IT industry” Co-investigator in BCUD Funded Project