Hutomo Rusdianto

@umk.ac.id

Management
Universitas Muria Kudus

EDUCATION

Sarjana Ekonomi (SE)

Master Business anda Administration (MBA)

RESEARCH INTERESTS

Marketing
Strategic
Finance
4

Scopus Publications

306

Scholar Citations

5

Scholar h-index

5

Scholar i10-index

Scopus Publications

  • The creative economy in developing entrepreneurship: a case study on calligraphy craftsmen in Indonesia
    Economic Annals Xxi, 2021
  • Visualization instructions through game therapy in regressive autistic
    Imaniar Purbasari, Jayanti Putri Purwaningrum, Hutomo Rusdianto
    ACM International Conference Proceeding Series, 2020
    Autistic has different characteristics in children both how to understand instruction, social interaction and level of compliance. The different needs of autistic children result in different types of therapy for autistic children. The aim of this research was to determine the level of compliance with autistic children through visualization of instructions on a tug game. This research use action research method. The stages of the research were carried out through developing visual illustrations of games sequences. The next step is to apply visualization of instruction to autistic children with structured observation. The process of games therapy is done routinely to see the dynamics of the response of autistic children. Compliance that is forms through play therapy is the basis for the development of new actions. Regressive autistic children have limitations in communication, but the visual, physical audio and routine aspect. Visual illustration have an impact on behavioral change in autistic children with regressive type. The results showed that the regressive type of autism was able to apply disciplinary rules trough game therapy. Play games therapy shown the ability to carry out instuctions, walk straight, play with consistency, and movement speed.
  • The influence of environment business toward ilegal cigarette business potency moderated by motivation (A case study of illegal cigarette industry in kudus, Central java, Indonesia)
    International Journal of Scientific and Technology Research, 2019
  • The effect of promotion and branding in improving the sale; Empirical Study In BMT (Baitul Mal Wa’tamil) Kudus District
    International Journal of Scientific and Technology Research, 2019

RECENT SCHOLAR PUBLICATIONS

  • The Effect of CSR, Earnings Management, and Financial Performance on Firm Value: Moderated by Audit Committee
    IHN Sukoco, F Faidah, H Rusdianto
    Ratio: Reviu Akuntansi Kontemporer Indonesia 7 (1), 133-145 , 2026
    2026
  • Pemanfaatan AI (Artificial Intelegence) dalam Pembuatan Media Ajar, Solusi Digital untuk Pembelajaran yang Personal dan Adaptif
    P Artalita, MK Ningrum, BA Putra, AP Nevandrean, H Rusdianto
    SANDIMAS: Seminar Nasional Pengabdian kepada Masyarakat 2 (1), 48-57 , 2025
    2025
  • Pengembangan UMKM Jahit Berbasis Digital Marketing untuk Meningkatkan Penjualan (Studi Kasus: Jasa Jahit Adzhiks Style di Desa Baleromo)
    AF Arozzi, NY Indriani, B Anjani, H Rusdianto
    SANDIMAS: Seminar Nasional Pengabdian kepada Masyarakat 2 (1), 620-627 , 2025
    2025
  • PENGARUH SHOPPING LIFESTYLE, FASHION INVOLVEMENT, POSITIVE EMOTION, PROMOSI DAN DISKON TERHADAP IMPULSE BUYING PADA PENGGUNA SHOPEE (STUDI KASUS MAHASISWA MANAJEMEN UMK …
    M Dahniyati, K Sumekar, H Rusdianto
    Jurnal Studi Manajemen Bisnis 5 (1), 85-102 , 2025
    2025
    Citations: 2
  • Meningkatkan Kinerja Usaha Mikro Hingga Menengah Melalui Literasi Keuangan, Pengetahuan Akuntansi, dan Pengelolaan Keuangan
    AN Hidayanti, UR Mulyani, H Rusdianto
    Riset, Ekonomi, Akuntansi dan Perpajakan (Rekan) 5 (2), 153-162 , 2024
    2024
  • Pemberdayaan UMKM Pemerahan Susu Sapi Melalui Aspek Keuangan dan Pemasaran Digital
    F Faidah, LP Nadia, H Rusdianto, J Utomo, A Whetyningtyas
    ALMUJTAMAE: Jurnal Pengabdian Masyarakat 4 (2), 109-116 , 2024
    2024
  • SME's PERFORMANCE DAN PRODUCT INNOVATION PADA UMKM KULINER DI KABUPATEN KUDUS: PENGARUH TRANSFORMATIONAL LEADERSHIP DAN ENTREPRENEUR ORIENTATION
    KT Fahira, F Faidah, H Rusdianto, DH Nugroho
    KEUNIS 12 (1), 31-43 , 2024
    2024
    Citations: 3
  • PENGARUH STRUKTUR MODAL DAN PERTUMBUHAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING (STUDI PADA PERUSAHAAN INFRASTRUKTUR SUB SEKTOR …
    N CAHYANI, F FAIDAH, H RUSDIANTO
    FINANCIAL AND ACCOUNTING INDONESIAN RESEARCH Учредители: Universitas … , 2024
    2024
  • The Influence Of Business Networks, Product Innovation, Entrepreneurial Characteristics, Marketing Strategies, And Business Capital On The Development Of Msmes At Gebyok Msmes …
    K Sumekar, H Rusdianto
    Proceeding of the International Conference Economic Management Accounting … , 2024
    2024
  • Pengaruh Ukuran Perusahaan dan Profitabilitas terhadap Nilai Perusahaan dengan Struktur Modal sebagai Variabel Intervening pada perusahaan sub sektor Telekomunikasi yang …
    AN Puteri, F Faidah, H Rusdianto
    Journal of Social and Economics Research 5 (2), 1004-1016 , 2023
    2023
    Citations: 4
  • Aplikasi SI-APIK Sebagai Solusi Penyusunan Laporan Keuangan bagi UMKM Makanan dan Minuman
    Z Zuliyati, WA Triyanto, H Rusdianto
    Muria Jurnal Layanan Masyarakat 5 (1), 1-5 , 2023
    2023
  • The Influence of Market Orientation and Entrepreneurial Orientation on Competitive Advantage with Product Innovation as an Intervening Variable
    AW Rizqiyyah, S Supriyanto, H Rusdianto, M Kholil
    Journal of Economics and Public Health 2 (3), 83-94 , 2023
    2023
    Citations: 4
  • Analisis Pengaruh Ukuran Perusahaan Dan Likuiditas Terhadap Nilai Perusahaan Melalui Struktur Modal Sebagai Variabel Intervening (Studi Pada Perusahaan Sektor Property & Real …
    DAW Ningrum, F Faidah, H Rusdianto
    Journal of Social and Economics Research 5 (2), 1914-1925 , 2023
    2023
    Citations: 3
  • Pengaruh Struktur Modal, Pertumbuhan Laba, Dan Investment Opportunity Set (Ios) Terhadap Kualitas Laba Dengan Komite Audit Sebagai Variabel Moderasi Pada Perusahaan Manufaktur …
    S Khofsoh, F Faidah, H Rusdianto
    Journal of Social and Economics Research 5 (2), 1625-1636 , 2023
    2023
    Citations: 5
  • The Influence Of Sharia Bank Products On Interest In Saving With Community Perception As A Moderating Variable
    H Rusdianto
    Economics And Business Management Journal (EBMJ) 1 (01), 13-22 , 2022
    2022
  • Brand Awareness, Halal Label, Subjective Norm Towards Purchase Intention Through Attitude as an Intervening Variable
    H Rusdianto, FK Ummah
    Journal of Economics and Public Health 1 (3), 133-138 , 2022
    2022
    Citations: 2
  • The creative economy in developing entrepreneurship: a case study on calligraphy craftsmen in Indonesia.
    T Poerwati, H Rusdianto
    Economic Annals-XXI/Ekonomìčnij Časopis-XXI 194 , 2021
    2021
    Citations: 2
  • Peningkatan produktifitas proses produksi sampul raport melalui teknologi tepat guna
    Z Zuliyati, E Djoenaedi, H Rusdianto
    Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) 4 (1), 128-133 , 2021
    2021
    Citations: 1
  • The creative economy in developing entrepreneurship: A case study on calligraphy craftsmen in Indonesia
    PT Zuliyati, H Rusdianto
    Economic Annals-XXI 194, 11-12-90-95 , 2021
    2021
    Citations: 10
  • Usaha Mainan Anak Tradisional Desa Karanganyar, Kabupaten Jepara: Traditional Childrens Toys Business, Karanganyar Village, Jepara Regency
    JP Purwaningrum, I Purbasari, H Rusdianto
    PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat 6 (1), 36-43 , 2020
    2020
    Citations: 1

MOST CITED SCHOLAR PUBLICATIONS

  • Pengaruh produk bank syariah terhadap minat menabung dengan persepsi masyarakat sebagai variabel moderating di pati
    H Rusdianto, C Ibrahim
    Equilibrium: Jurnal Ekonomi Syariah 4 (1), 43-61 , 2016
    2016
    Citations: 218
  • The influence of entrepreneurship subject on students’ interest in entrepreneurship by hidden curriculum as intervening variable
    A Kuncoro, H Rusdianto
    Dinamika Pendidikan 11 (1), 43-49 , 2016
    2016
    Citations: 20
  • Pendampingan Pengembangan Aktivitas Belajar Matematika Berbasis Mainan Anak Tradisional Welahan Jepara
    JP Purwaningrum, I Purbasari, H Rusdianto
    Jurnal Penelitian Dan Pengabdian Kepada Masyarakat UNSIQ 6 (3), 128-131 , 2019
    2019
    Citations: 12
  • Sejahtera secara spiritual dengan Pendidikan Agama
    MN Ghufron, R Risnawita
    dalam Seminar Nasional Educational Wellbeing. Kudus: Fakultas Psikologi UMK … , 2015
    2015
    Citations: 12
  • The creative economy in developing entrepreneurship: A case study on calligraphy craftsmen in Indonesia
    PT Zuliyati, H Rusdianto
    Economic Annals-XXI 194, 11-12-90-95 , 2021
    2021
    Citations: 10
  • Pengaruh Struktur Modal, Pertumbuhan Laba, Dan Investment Opportunity Set (Ios) Terhadap Kualitas Laba Dengan Komite Audit Sebagai Variabel Moderasi Pada Perusahaan Manufaktur …
    S Khofsoh, F Faidah, H Rusdianto
    Journal of Social and Economics Research 5 (2), 1625-1636 , 2023
    2023
    Citations: 5
  • Analisis green brand awareness, green brand trust, green brand image dan green perceived value terhadap keputusan pembelian natural cosmetics product
    H Rusdianto
    Jurnal Studi Manajemen Bisnis 2 (1), 139 , 2018
    2018
    Citations: 5
  • Pengaruh Ukuran Perusahaan dan Profitabilitas terhadap Nilai Perusahaan dengan Struktur Modal sebagai Variabel Intervening pada perusahaan sub sektor Telekomunikasi yang …
    AN Puteri, F Faidah, H Rusdianto
    Journal of Social and Economics Research 5 (2), 1004-1016 , 2023
    2023
    Citations: 4
  • The Influence of Market Orientation and Entrepreneurial Orientation on Competitive Advantage with Product Innovation as an Intervening Variable
    AW Rizqiyyah, S Supriyanto, H Rusdianto, M Kholil
    Journal of Economics and Public Health 2 (3), 83-94 , 2023
    2023
    Citations: 4
  • SME's PERFORMANCE DAN PRODUCT INNOVATION PADA UMKM KULINER DI KABUPATEN KUDUS: PENGARUH TRANSFORMATIONAL LEADERSHIP DAN ENTREPRENEUR ORIENTATION
    KT Fahira, F Faidah, H Rusdianto, DH Nugroho
    KEUNIS 12 (1), 31-43 , 2024
    2024
    Citations: 3
  • Analisis Pengaruh Ukuran Perusahaan Dan Likuiditas Terhadap Nilai Perusahaan Melalui Struktur Modal Sebagai Variabel Intervening (Studi Pada Perusahaan Sektor Property & Real …
    DAW Ningrum, F Faidah, H Rusdianto
    Journal of Social and Economics Research 5 (2), 1914-1925 , 2023
    2023
    Citations: 3
  • PENGARUH SHOPPING LIFESTYLE, FASHION INVOLVEMENT, POSITIVE EMOTION, PROMOSI DAN DISKON TERHADAP IMPULSE BUYING PADA PENGGUNA SHOPEE (STUDI KASUS MAHASISWA MANAJEMEN UMK …
    M Dahniyati, K Sumekar, H Rusdianto
    Jurnal Studi Manajemen Bisnis 5 (1), 85-102 , 2025
    2025
    Citations: 2
  • Brand Awareness, Halal Label, Subjective Norm Towards Purchase Intention Through Attitude as an Intervening Variable
    H Rusdianto, FK Ummah
    Journal of Economics and Public Health 1 (3), 133-138 , 2022
    2022
    Citations: 2
  • The creative economy in developing entrepreneurship: a case study on calligraphy craftsmen in Indonesia.
    T Poerwati, H Rusdianto
    Economic Annals-XXI/Ekonomìčnij Časopis-XXI 194 , 2021
    2021
    Citations: 2
  • Peningkatan produktifitas proses produksi sampul raport melalui teknologi tepat guna
    Z Zuliyati, E Djoenaedi, H Rusdianto
    Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) 4 (1), 128-133 , 2021
    2021
    Citations: 1
  • Usaha Mainan Anak Tradisional Desa Karanganyar, Kabupaten Jepara: Traditional Childrens Toys Business, Karanganyar Village, Jepara Regency
    JP Purwaningrum, I Purbasari, H Rusdianto
    PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat 6 (1), 36-43 , 2020
    2020
    Citations: 1
  • Meningkatkan Produktivitas: Industri Mainan Anak-anak di Desa Karanganyar Kecamatan Welahan Kabupaten Jepara
    H Rusdianto, I Purbasari, JP Purwaningrum
    Seminar Nasional Sistem Informasi (SENASIF) 2018 , 2018
    2018
    Citations: 1
  • Pengembangan Wirausaha Industri Kreatif Melalui Inovasi Produk Berbasis Syariah
    NEHR Zuliyati
    Prosiding Seminar Nasional Menuju Masyarakat Madani dan Lestari 1, 208-217 , 2014
    2014
    Citations: 1
  • The Effect of CSR, Earnings Management, and Financial Performance on Firm Value: Moderated by Audit Committee
    IHN Sukoco, F Faidah, H Rusdianto
    Ratio: Reviu Akuntansi Kontemporer Indonesia 7 (1), 133-145 , 2026
    2026
  • Pemanfaatan AI (Artificial Intelegence) dalam Pembuatan Media Ajar, Solusi Digital untuk Pembelajaran yang Personal dan Adaptif
    P Artalita, MK Ningrum, BA Putra, AP Nevandrean, H Rusdianto
    SANDIMAS: Seminar Nasional Pengabdian kepada Masyarakat 2 (1), 48-57 , 2025
    2025