Dr.V.SUreshkumar

@ncmbschool.com

Associate Professor & Research Coordinator
Nehru College of Management

EDUCATION

PhD in Management, M.Phil in Management , MBA in Finance & Marketing

RESEARCH, TEACHING, or OTHER INTERESTS

Marketing, Arts and Humanities, Strategy and Management, Organizational Behavior and Human Resource Management
16

Scholar Citations

3

Scholar h-index

RECENT SCHOLAR PUBLICATIONS

  • Various factors influencing employee engagement in organised retailing sector with reference to Coimbatore city”
    DVS Kumar
    Journal of the School of Language, Literature and Culture Studies 26 (ISSN … , 2024
    2024.0
  • AWARENESS OF WORK LIFE BALANCE AMONG THE FEMALE FACULTY MEMBERS WORKING IN SELF-FINANCING COLLEGES
    DRV SURESHKUMAR, P Ashok
    INTERNATIONAL JOURNAL OF RESEARCH 6 (6), 17-25 , 2024
    2024.0
  • APPARATUS FOR ANALYSIS OF METABOLIC DISORDERS
    S Kumar
    Controller General of Patent Designs and Trademark , 2023
    2023.0
  • Navigating Jurisdictional Divergence: Assessing Multidimensional Factors Affecting Enforcement and Compensation in Cross-Border Intellectual Property Violations
    VV Muthuswamy, V Sureshkumar
    International Journal of Criminal Justice Sciences 18 (2), 232-258 , 2023
    2023.0
    Citations: 4
  • Digital First Startups Strategy Used to Streaming Success in India
    DNS Dr. P. Pon Meenakshi, Dr. K. Gunasundari, Dr. V. Suresh Kumar
    Tuijin Jishu/Journal of Propulsion Technology 44 (6), 3456-3460 , 2023
    2023.0
    Citations: 1
  • NATIONAL EDUCATION POLICY: 2020-CHALLENGES AND OPPORTUNITIES FOR HIGHER EDUCATIONAL INSTITUTION
    N Giri
    2020.0
  • A study on survivor syndrome with reference to bull machinines PVT LTD, Coimbatore
    AB Merceline, V Meera, V Sureshkumar
    European Journal of Molecular & Clinical Medicine 7 (2), 5656 , 2020
    2020.0
    Citations: 1
  • Marketing Strategies and its Implications of Branded Herbal Products
    Sureshkumar
    THINK INDIA 22 (4), 6375-6380 , 2019
    2019.0
  • Factors influencing the choice of herbal products
    R Venkatesh, V Sureshkumar
    Think India Journal 22 (10), 6231-6239 , 2019
    2019.0
    Citations: 3
  • Purchasing Motives of Rural and Urban Consumers in Buying Personal Hygiene Products
    A Arun, V Sureshkumar, R Venkatesh
    Think India Journal 22 (10), 6748-6758 , 2019
    2019.0
    Citations: 1
  • PROBLEMS FACED BY STREET VENDORS WITH REFERENCE TO COIMBATORE DISTRICT
    VSK Veerakumar
    International Journal of Scientific Research and Review 8 (1), 1031-1036 , 2019
    2019.0
  • BRAND AWARENESS OF CONSUMERS ON DIARY PRODUCTS WITH SPECIAL REFERENCE TO POLLACHI
    YV Sureshkumar
    SELP Journal of Social Science 9 (39) , 2018
    2018.0
  • SELP JOURNAL OF SOCIAL SCIENCE
    TN Jyothi, M Venkateswarlu, K Selvaraj, S Anandh, T Ramathulasi, ...
    2018.0
  • POST PURCHASE BEHAVIOUR OF CUSTOMERS ON SELECT BRANDED HERBAL PRODUCTS
    VSB Thayumanavar
    Research Explorer 6 (17), 115-119 , 2018
    2018.0
  • BUYING BEHAVIOUR OF SELECT BRANDED HERBAL PRODUCTS
    VSB Thayumanavar
    SELP Journal of Social Science 9 (35), 1-5 , 2018
    2018.0
  • Impact of Agricultural schemes by Central Government – A status study on farmers of Pollachi, Coimbatore District, Tamilnadu
    V Sureshkumar
    International Journal of Interdisciplinary Research in Arts and Humanities 2 … , 2017
    2017.0
    Citations: 5
  • A Study on Marketing Strategies for Sustainable and Eco-Friendly Products
    C Thirumalayampalayam, T Nadu
  • vision son visiwa sunu
    N Bagyalakshmi
  • THE STRATEGIES FOR PROGRESSION OF SMART VILLAGES AND RURAL DIGITAL TRANSFORMATION PROCESS
    TV Chithra, P Anitha, S Poongodi, P Jayanthi, P Archanaa, PG Devi, ...
  • Weser Books
    P Mohanasundaram

MOST CITED SCHOLAR PUBLICATIONS

  • Impact of Agricultural schemes by Central Government – A status study on farmers of Pollachi, Coimbatore District, Tamilnadu
    V Sureshkumar
    International Journal of Interdisciplinary Research in Arts and Humanities 2 … , 2017
    2017.0
    Citations: 5
  • Navigating Jurisdictional Divergence: Assessing Multidimensional Factors Affecting Enforcement and Compensation in Cross-Border Intellectual Property Violations
    VV Muthuswamy, V Sureshkumar
    International Journal of Criminal Justice Sciences 18 (2), 232-258 , 2023
    2023.0
    Citations: 4
  • Factors influencing the choice of herbal products
    R Venkatesh, V Sureshkumar
    Think India Journal 22 (10), 6231-6239 , 2019
    2019.0
    Citations: 3
  • Digital First Startups Strategy Used to Streaming Success in India
    DNS Dr. P. Pon Meenakshi, Dr. K. Gunasundari, Dr. V. Suresh Kumar
    Tuijin Jishu/Journal of Propulsion Technology 44 (6), 3456-3460 , 2023
    2023.0
    Citations: 1
  • A study on survivor syndrome with reference to bull machinines PVT LTD, Coimbatore
    AB Merceline, V Meera, V Sureshkumar
    European Journal of Molecular & Clinical Medicine 7 (2), 5656 , 2020
    2020.0
    Citations: 1
  • Purchasing Motives of Rural and Urban Consumers in Buying Personal Hygiene Products
    A Arun, V Sureshkumar, R Venkatesh
    Think India Journal 22 (10), 6748-6758 , 2019
    2019.0
    Citations: 1
  • IMPACT OF DIGITAL LEARNING IN EDUCATION SECTOR: A PANDEMIC PERSPECTIVE
    V Sureshkumar
    Citations: 1
  • Various factors influencing employee engagement in organised retailing sector with reference to Coimbatore city”
    DVS Kumar
    Journal of the School of Language, Literature and Culture Studies 26 (ISSN … , 2024
    2024.0
  • AWARENESS OF WORK LIFE BALANCE AMONG THE FEMALE FACULTY MEMBERS WORKING IN SELF-FINANCING COLLEGES
    DRV SURESHKUMAR, P Ashok
    INTERNATIONAL JOURNAL OF RESEARCH 6 (6), 17-25 , 2024
    2024.0
  • APPARATUS FOR ANALYSIS OF METABOLIC DISORDERS
    S Kumar
    Controller General of Patent Designs and Trademark , 2023
    2023.0
  • NATIONAL EDUCATION POLICY: 2020-CHALLENGES AND OPPORTUNITIES FOR HIGHER EDUCATIONAL INSTITUTION
    N Giri
    2020.0
  • Marketing Strategies and its Implications of Branded Herbal Products
    Sureshkumar
    THINK INDIA 22 (4), 6375-6380 , 2019
    2019.0
  • PROBLEMS FACED BY STREET VENDORS WITH REFERENCE TO COIMBATORE DISTRICT
    VSK Veerakumar
    International Journal of Scientific Research and Review 8 (1), 1031-1036 , 2019
    2019.0
  • BRAND AWARENESS OF CONSUMERS ON DIARY PRODUCTS WITH SPECIAL REFERENCE TO POLLACHI
    YV Sureshkumar
    SELP Journal of Social Science 9 (39) , 2018
    2018.0
  • SELP JOURNAL OF SOCIAL SCIENCE
    TN Jyothi, M Venkateswarlu, K Selvaraj, S Anandh, T Ramathulasi, ...
    2018.0
  • POST PURCHASE BEHAVIOUR OF CUSTOMERS ON SELECT BRANDED HERBAL PRODUCTS
    VSB Thayumanavar
    Research Explorer 6 (17), 115-119 , 2018
    2018.0
  • BUYING BEHAVIOUR OF SELECT BRANDED HERBAL PRODUCTS
    VSB Thayumanavar
    SELP Journal of Social Science 9 (35), 1-5 , 2018
    2018.0
  • A Study on Marketing Strategies for Sustainable and Eco-Friendly Products
    C Thirumalayampalayam, T Nadu
  • vision son visiwa sunu
    N Bagyalakshmi
  • THE STRATEGIES FOR PROGRESSION OF SMART VILLAGES AND RURAL DIGITAL TRANSFORMATION PROCESS
    TV Chithra, P Anitha, S Poongodi, P Jayanthi, P Archanaa, PG Devi, ...