Organizational Behavior and Human Resource Management, Marketing, Strategy and Management, Management Information Systems
1
Scopus Publications
92
Scholar Citations
5
Scholar h-index
3
Scholar i10-index
Scopus Publications
Exploring the Potential of Digital Platform-Based Tourism Markets Towards International Tourism Markets to Realize the Green Economy Concept Poniasih Lelawatty, Sudarnice, La Sudarman, La Jejen International Journal of Sustainable Development and Planning, 2025 The tourism industry is a rapidly growing economic sector, especially in the digital era, where digital platforms play a significant role in expanding market reach.This study aims to explore the potential of digital platform-based tourism markets in increasing international tourism and promoting the concept of green economy in Central Buton and South Buton, Indonesia.This study uses a qualitative approach with triangulation analysis and SWOT analysis.Data were collected through observation, document analysis, surveys, and interviews with 63 respondents from Central Buton and South Buton.Triangulation content analysis was conducted to verify the validity of the data and identify patterns and relationships between relevant variables.The findings of the study indicate that digital platforms play a significant role in expanding the tourism market by increasing accessibility, promotion effectiveness, and service efficiency.Digitalization also supports economic sustainability by creating local jobs, optimizing tourism revenues, and encouraging environmentally friendly tourism practices.However, there are challenges in the form of limited infrastructure, low digital literacy among local stakeholders, and lack of regulatory support.To address these challenges, this study recommends strategic interventions, such as enhancing digital literacy programs, investing in tourism infrastructure, and developing policies that integrate digital marketing with sustainable tourism principles.By effectively utilizing digital platforms, the tourism industry in Central Buton and South Buton can improve its global competitiveness while supporting sustainable development goals.This study is limited to the Central Buton and South Buton regions, so the results may not be fully applicable to other tourism destinations in Indonesia.Future research can expand the scope by examining the implementation of digital strategies in other tourism destinations that have similar challenges and further explore the impact of green economy policies on tourism management.
RECENT SCHOLAR PUBLICATIONS
Pemasaran Jasa L Jejen, R Aswira DRA Cipta Kreasi 1, 299 , 2026 2026.0
Membongkar Hubungan Antara Kreativitas Dan Minat Berwirausaha Mahasiswa Papua Di Universitas Nani Bili Nusantara R Tabara, L Jejen At-Thariqah: Jurnal Ekonomi 5 (2), 148-160 , 2025 2025.0
Penerapan Digital Matrketing Berbasis Website dalam Meningkatkan Daya Saing Penjualan Sarung Tenun Khas Desa Wabula L Sudarman, L Jejen, R Aswira, H Husriah, I Purnama, H Hikma Abdimas Galuh 7 (2), 1160-1168 , 2025 2025.0
Exploring the Potential of Digital Platform-Based Tourism Markets Towards International Tourism Markets to Realize the Green Economy Concept. P Lelawatty, L Sudarman, L Jejen International Journal of Sustainable Development & Planning 20 (4) , 2025 2025.0 Citations: 8
Pengaruh Digital Marketing Dan Kualitas Pelayanan Terhadap Pengambilan Keputusan Pembelian Konsumen L Jejen, L Sudarman Jurnal Ekuilnomi 6 (3), 486-494 , 2024 2024.0 Citations: 1
EXPLORING THE RELATIONSHIP BETWEEN TRANSFORMATIONAL LEADERSHIP AND ORGANIZATIONAL CITIZENSHIP BEHAVIOR: A CASE STUDY OF UNIVERSITY NANI BILI NUSANTARA R Tabara, L Jejen SOSCIED 7 (2), 562-569 , 2024 2024.0
Analysis of Promotion Mix in Increasing the Number of Visitors L Jejen, A Haryanto International Journal of Multidisciplinary Learners 1 (1) , 2024 2024.0
Fortifikasi Zat Besi dari Hati Ayam pada Makanan Pendamping ASI R Risnawati, MT Teheni, L Jejen Abdimas Universal 5 (1), 126-129 , 2023 2023.0 Citations: 1
Penerapan Aplikasi Sistem Informasi Penjualan Menggunakan Barcode L Jejen, MT Teheni, S Sarimuddin Abdimas Universal 5 (1), 55-61 , 2023 2023.0 Citations: 1
Pengembangan Usaha Mikro Kecil dan Menengah (UMKM) Kenzy Profil Melalui Media Komunikasi Pemasaran Terpadu L Sudarman, L Jejen, HS Alam, M Mustakim Patria: Jurnal Pengabdian Kepada Masyarakat 5 (1), 39-45 , 2023 2023.0 Citations: 1
Aplication Development and It's Aplicated in Yasmin Store of Buton Sentral Distric L Sudarman, L Jejen, P Lelawatty, MT Teheni, M Sari, Sarimuddin, ... JPMB : Jurnal Pengabdian Masyarakat Borneo 6 (3), 223-232 , 2022 2022.0 Citations: 5
Petunjuk penggunaan (manual book) aplikasi sistem informasi penjualan L Sudarman, L Jejen, P Lelawatty, MT Teheni, M Sari, Sarimuddin, ... Deepublish,Yogyakarta 1, 48 , 2022 2022.0
Peran Religiuitas dan Word Of Mouth terhadap Keputusan Nasabah dalam Memilih Bank Syariah Indonesia dengan Motivasi Sebagai Variabel Moderasi L Sudarman, L Jejen, H Husriah Jurnal Bisnis Dan Manajemen 9 (1), 1-8 , 2022 2022.0 Citations: 24
Analisis Kontribusi Pendapatan Asli Daerah Terhadap Pendapatan Daerah Kabupaten Konawe selatan L Jejen Jurnal Ekonomi & Bisnis 1 (1), 36-42 , 2022 2022.0 Citations: 11
Pengantar Bisnis (Konsep E-Marketing) W Sitinjak, CSD Kusuma, AP Leo, RT Rinda, WA Virginia, ABD Mardiatmi, ... Media Sains Indonesia 1, 344 , 2022 2022.0 Citations: 2
Peran teknologi informasi dalam peningkatan kinerja sumber daya manusia L Jejen FORUM EKONOMI: Jurnal Ekonomi, Manajemen Dan Akuntansi 23 (1), 1-11 , 2021 2021.0 Citations: 32
Peran Gaya Kepemimpinan Partisipatif dan Keterlibatan Kerja Terhadap Peningkatan Kinerja Sumber Daya Manusia L Jejen Jurnal Manajemen & Bisnis Jayakarta 2 (1), 13-23 , 2020 2020.0 Citations: 5
Peningkatan Kinerja Sumber Daya Manusia Dalam Konteks Teknologi Informasi Studi pada Sekretariat DPRD Kabupaten Buton Sulawesi Tenggara L Jejen UNIVERSITAS ISLAM SULTAN AGUNG , 2015 2015.0 Citations: 1
PENGEMBANGAN APLIKASI DAN PENERAPANNYA PADA TOKO YASMIN KABUPATEN BUTON TENGAH L Sudarman, PL La Jejen, MT Teheni, M Sari, WOFA Sarimuddin
MOST CITED SCHOLAR PUBLICATIONS
Peran teknologi informasi dalam peningkatan kinerja sumber daya manusia L Jejen FORUM EKONOMI: Jurnal Ekonomi, Manajemen Dan Akuntansi 23 (1), 1-11 , 2021 2021.0 Citations: 32
Peran Religiuitas dan Word Of Mouth terhadap Keputusan Nasabah dalam Memilih Bank Syariah Indonesia dengan Motivasi Sebagai Variabel Moderasi L Sudarman, L Jejen, H Husriah Jurnal Bisnis Dan Manajemen 9 (1), 1-8 , 2022 2022.0 Citations: 24
Analisis Kontribusi Pendapatan Asli Daerah Terhadap Pendapatan Daerah Kabupaten Konawe selatan L Jejen Jurnal Ekonomi & Bisnis 1 (1), 36-42 , 2022 2022.0 Citations: 11
Exploring the Potential of Digital Platform-Based Tourism Markets Towards International Tourism Markets to Realize the Green Economy Concept. P Lelawatty, L Sudarman, L Jejen International Journal of Sustainable Development & Planning 20 (4) , 2025 2025.0 Citations: 8
Aplication Development and It's Aplicated in Yasmin Store of Buton Sentral Distric L Sudarman, L Jejen, P Lelawatty, MT Teheni, M Sari, Sarimuddin, ... JPMB : Jurnal Pengabdian Masyarakat Borneo 6 (3), 223-232 , 2022 2022.0 Citations: 5
Peran Gaya Kepemimpinan Partisipatif dan Keterlibatan Kerja Terhadap Peningkatan Kinerja Sumber Daya Manusia L Jejen Jurnal Manajemen & Bisnis Jayakarta 2 (1), 13-23 , 2020 2020.0 Citations: 5
Pengantar Bisnis (Konsep E-Marketing) W Sitinjak, CSD Kusuma, AP Leo, RT Rinda, WA Virginia, ABD Mardiatmi, ... Media Sains Indonesia 1, 344 , 2022 2022.0 Citations: 2
Pengaruh Digital Marketing Dan Kualitas Pelayanan Terhadap Pengambilan Keputusan Pembelian Konsumen L Jejen, L Sudarman Jurnal Ekuilnomi 6 (3), 486-494 , 2024 2024.0 Citations: 1
Fortifikasi Zat Besi dari Hati Ayam pada Makanan Pendamping ASI R Risnawati, MT Teheni, L Jejen Abdimas Universal 5 (1), 126-129 , 2023 2023.0 Citations: 1
Penerapan Aplikasi Sistem Informasi Penjualan Menggunakan Barcode L Jejen, MT Teheni, S Sarimuddin Abdimas Universal 5 (1), 55-61 , 2023 2023.0 Citations: 1
Pengembangan Usaha Mikro Kecil dan Menengah (UMKM) Kenzy Profil Melalui Media Komunikasi Pemasaran Terpadu L Sudarman, L Jejen, HS Alam, M Mustakim Patria: Jurnal Pengabdian Kepada Masyarakat 5 (1), 39-45 , 2023 2023.0 Citations: 1
Peningkatan Kinerja Sumber Daya Manusia Dalam Konteks Teknologi Informasi Studi pada Sekretariat DPRD Kabupaten Buton Sulawesi Tenggara L Jejen UNIVERSITAS ISLAM SULTAN AGUNG , 2015 2015.0 Citations: 1
Pemasaran Jasa L Jejen, R Aswira DRA Cipta Kreasi 1, 299 , 2026 2026.0
Membongkar Hubungan Antara Kreativitas Dan Minat Berwirausaha Mahasiswa Papua Di Universitas Nani Bili Nusantara R Tabara, L Jejen At-Thariqah: Jurnal Ekonomi 5 (2), 148-160 , 2025 2025.0
Penerapan Digital Matrketing Berbasis Website dalam Meningkatkan Daya Saing Penjualan Sarung Tenun Khas Desa Wabula L Sudarman, L Jejen, R Aswira, H Husriah, I Purnama, H Hikma Abdimas Galuh 7 (2), 1160-1168 , 2025 2025.0
EXPLORING THE RELATIONSHIP BETWEEN TRANSFORMATIONAL LEADERSHIP AND ORGANIZATIONAL CITIZENSHIP BEHAVIOR: A CASE STUDY OF UNIVERSITY NANI BILI NUSANTARA R Tabara, L Jejen SOSCIED 7 (2), 562-569 , 2024 2024.0
Analysis of Promotion Mix in Increasing the Number of Visitors L Jejen, A Haryanto International Journal of Multidisciplinary Learners 1 (1) , 2024 2024.0
Petunjuk penggunaan (manual book) aplikasi sistem informasi penjualan L Sudarman, L Jejen, P Lelawatty, MT Teheni, M Sari, Sarimuddin, ... Deepublish,Yogyakarta 1, 48 , 2022 2022.0
PENGEMBANGAN APLIKASI DAN PENERAPANNYA PADA TOKO YASMIN KABUPATEN BUTON TENGAH L Sudarman, PL La Jejen, MT Teheni, M Sari, WOFA Sarimuddin
