Dr Sanjeev Saraswat

@srmup.in

Assistant Professor
SRM IST NCR Ghaziabad



           

https://researchid.co/sanjeevsaraswat78

RESEARCH INTERESTS

Digital Marketing , Consumer Behaviour

11

Scholar Citations

1

Scholar h-index

1

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • Performance Expectancy, Effort Expectancy and Adoption Intention
    S Saraswat
     2021

  • Outlook of Consumers towards Online Pharmacies: Roles of Performance Expectancy, Effort Expectancy and Adoption Intention
    S Saraswat, R Jain, S Awasthi
    effulgence 19 (1), 13-26 2021

  • ONLINE PHARMACIES: AN EMERGING TREND IN INDIAN HEALTHCARE SCENARIOS
    SA S. Saraswat, R. Jain
    Journal of Emerging Technologies and Innovative Research 7 (9), 240-244 2020

  • Online pharmacies: challenges and scope in India
    S Saraswat, R Jain, S Awasthi
    Journal of Xi’an University of Architecture & Technology 12 (3), 44-8 2020

  • ONLINE PHARMACIES: ISSUES AND CHALLENGES IN INDIA
    S Saraswat
    Journal of Emerging Technologies and Innovative Research 6 (5), 273-276 2019

  • A study on the Adoption Intention of Online Pharmacies in India using modified UTAUT Model
    saraswat s

  • AMITY JOURNAL OF MANAGEMENT
    A Chauhan, PDS Saran

MOST CITED SCHOLAR PUBLICATIONS

  • Online pharmacies: challenges and scope in India
    S Saraswat, R Jain, S Awasthi
    Journal of Xi’an University of Architecture & Technology 12 (3), 44-8 2020
    Citations: 11