hands in educating the young India since 2000 through innovative and tireless teaching. She holds PhD in Management from Bharathiar University. She is desirous of pursuing research knowledge and adept in delivering conceptual knowledge to the thirsty learners. She has specialized herself in the field of HRM. She has produced 8 PhD and 2 M.Phil Scholars. She is also in Research Advisory committee of universities. She holds membership in CMA, Eurasia. She has participated in two International conference abroad. She has published articles under various titles in refereed journals both national and international to her credit.
EDUCATION
MBA., M.Phil., MHRM., Ph.D.
RESEARCH INTERESTS
Human Resource Management
Finance
Marketing
3
Scholar Citations
1
Scholar h-index
RECENT SCHOLAR PUBLICATIONS
Corporate Social Responsibility- A Comparative study between MNCs and SMEs(Special reference to Indian Export SMEs) DN Pakutharivu Journal of Management Research and Analysis, 5 (3) , 2018 2018 Citations: 1
Impact of demographic variables on Organisational Citizenship Behaviour DN Pakutharivu Journal of Management and Science 2 (3) , 2018 2018
Perception of Practioners and Patients towards Health Insurance for Traditional system of Medicine: A Comparative Study DN Pakutharivu Journal of Management Research andAnalysis 5 (3) , 2018 2018
Factors that influence Brand image of MBA Institutions in Coimbatore DN Pakutharivu Asia Pacific Journal of Research 1 (3) , 2017 2017
• A Study on Impact in Exchange Rate of Indian Rupees versus US Dollars with Special reference to Indian Capital Market DN Pakutharivu International Journal of Advanced Engineering, Management and Science 3 (5) , 2017 2017
A Study on Marketing of Organic Products and its effect on Consumer and Environment DN Pakutharivu Research Journal of social Science and Management 7 (1) , 2017 2017
Green Marketing DN Pakutharivu International Journal of Management 7 (2) , 2016 2016
Behavioural Consequences and Patients’ Satisfaction Towards Medical Care DN Pakutharivu International Journal of Management 7 (2) , 2016 2016 Citations: 2
• Go green and save green (Issues faced by Green Marketing) DN Pakutharivu Indian Journal of Applied Research 6 (5) , 2016 2016
Talent Shortages in India – Current Scenario and Future Perspective DN Pakutharivu International Journal of Business Intelligence and Innovations 1 (1) , 2014 2014
A Study on Impact in Exchange rate of Indian rupee Vs US dollar with Special reference to Indian capital market DN PAKUTHARIVU Indo Global Journal of Applied Management Science 2 (5) , 2014 2014
Study on the Impact of Volatility in Exchange Rate of Indian Rupee Vs Dollar on Indian Capital Market DN Pakutharivu International Journal of Management Prudence 4 (2) , 2013 2013
Talent Management – Building and Sustaining Talent pipelines DN Pakutharivu International Journal of Applied Social Science Research 1 (1) , 2012 2012
MOST CITED SCHOLAR PUBLICATIONS
Behavioural Consequences and Patients’ Satisfaction Towards Medical Care DN Pakutharivu International Journal of Management 7 (2) , 2016 2016 Citations: 2
Corporate Social Responsibility- A Comparative study between MNCs and SMEs(Special reference to Indian Export SMEs) DN Pakutharivu Journal of Management Research and Analysis, 5 (3) , 2018 2018 Citations: 1
Impact of demographic variables on Organisational Citizenship Behaviour DN Pakutharivu Journal of Management and Science 2 (3) , 2018 2018
Perception of Practioners and Patients towards Health Insurance for Traditional system of Medicine: A Comparative Study DN Pakutharivu Journal of Management Research andAnalysis 5 (3) , 2018 2018
Factors that influence Brand image of MBA Institutions in Coimbatore DN Pakutharivu Asia Pacific Journal of Research 1 (3) , 2017 2017
• A Study on Impact in Exchange Rate of Indian Rupees versus US Dollars with Special reference to Indian Capital Market DN Pakutharivu International Journal of Advanced Engineering, Management and Science 3 (5) , 2017 2017
A Study on Marketing of Organic Products and its effect on Consumer and Environment DN Pakutharivu Research Journal of social Science and Management 7 (1) , 2017 2017
Green Marketing DN Pakutharivu International Journal of Management 7 (2) , 2016 2016
• Go green and save green (Issues faced by Green Marketing) DN Pakutharivu Indian Journal of Applied Research 6 (5) , 2016 2016
Talent Shortages in India – Current Scenario and Future Perspective DN Pakutharivu International Journal of Business Intelligence and Innovations 1 (1) , 2014 2014
A Study on Impact in Exchange rate of Indian rupee Vs US dollar with Special reference to Indian capital market DN PAKUTHARIVU Indo Global Journal of Applied Management Science 2 (5) , 2014 2014
Study on the Impact of Volatility in Exchange Rate of Indian Rupee Vs Dollar on Indian Capital Market DN Pakutharivu International Journal of Management Prudence 4 (2) , 2013 2013
Talent Management – Building and Sustaining Talent pipelines DN Pakutharivu International Journal of Applied Social Science Research 1 (1) , 2012 2012