Mansoor Ahmad

@jamiahamdard.edu

Assistant Professor, Department of Management
jamia hamdard



              

https://researchid.co/mansoorahmad0204

EDUCATION

Ph.D in Management
MBA (Marketing)

RESEARCH INTERESTS

Marketing , Small and Medium Enterprises, E-commerce

2

Scopus Publications

17

Scholar Citations

1

Scholar h-index

1

Scholar i10-index

Scopus Publications

RECENT SCHOLAR PUBLICATIONS

  • Determinants Impacting the Assimilation Stages of E-commerce in SMEs: A Modified TOE Framework
    M Ahmad, S Siraj
    International Journal of Electronic Commerce Studies 14 (2), 101-126 2023

  • A systematic review and analysis of determinants impacting adoption and assimilation of e-commerce in small and medium enterprises
    M Ahmad, S Siraj
    International Journal of Electronic Business 14 (4), 326-351 2018

MOST CITED SCHOLAR PUBLICATIONS

  • A systematic review and analysis of determinants impacting adoption and assimilation of e-commerce in small and medium enterprises
    M Ahmad, S Siraj
    International Journal of Electronic Business 14 (4), 326-351 2018
    Citations: 16

  • Determinants Impacting the Assimilation Stages of E-commerce in SMEs: A Modified TOE Framework
    M Ahmad, S Siraj
    International Journal of Electronic Commerce Studies 14 (2), 101-126 2023
    Citations: 1