CHITRA

@velsuniv.ac.in

Assistant Professor, Department of Commerce
VELS INSTITUTE OF SCIENCE, TECHNOLOGY AND ADVANCED STUDIES

RESEARCH INTERESTS

Social science, Finance, Marketing, HRM
17

Scholar Citations

2

Scholar h-index

1

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • AN OVERVIEW OF SOCIAL MEDIA PLATFORMS, STRATEGIES, PROS AND CONS AS A MARKETING TOOL.
    C CHITRA, K Kalaiselvi
    Ilkogretim Online 20 (1) , 2021
    2021.0
    Citations: 13
  • WOMAN ENTREPRENEURS’ROLE IN CHANGING THE ECONOMIC LEVEL OF INDIAN SOCIETY.
    CC MURUGESAN. D
    Ilkogretim Online 20 (1) , 2021
    2021.0
    Citations: 4
  • A Study of organisation Effectiveness in maintaining job satisfaction among the Employees of Airport Authority of India with reference to Chennai Airport
    DCC Dr.K.Kalaiselvi
    International Journal of Science and Technology 29 (7), 8832 -8839 , 2020
    2020.0
  • CURRENT SCENARIO OF E-RECRUITMENT IN INDIA
    DRK KALAISELVI

MOST CITED SCHOLAR PUBLICATIONS

  • AN OVERVIEW OF SOCIAL MEDIA PLATFORMS, STRATEGIES, PROS AND CONS AS A MARKETING TOOL.
    C CHITRA, K Kalaiselvi
    Ilkogretim Online 20 (1) , 2021
    2021.0
    Citations: 13
  • WOMAN ENTREPRENEURS’ROLE IN CHANGING THE ECONOMIC LEVEL OF INDIAN SOCIETY.
    CC MURUGESAN. D
    Ilkogretim Online 20 (1) , 2021
    2021.0
    Citations: 4
  • A Study of organisation Effectiveness in maintaining job satisfaction among the Employees of Airport Authority of India with reference to Chennai Airport
    DCC Dr.K.Kalaiselvi
    International Journal of Science and Technology 29 (7), 8832 -8839 , 2020
    2020.0
  • CURRENT SCENARIO OF E-RECRUITMENT IN INDIA
    DRK KALAISELVI