A Researcher with over 10 years of teaching experience and a hardcore interest in data crunching and Statistical analysis. I teach at Post Graduate level different subjects like Business Research, Marketing Research, and Research Methodology. Further, i also work on Statistical analysis using S.P.S.S.
Rebranding Sustainability: AI as a Catalyst in Ethical Fashion Marketing PP Somani, U Gupta Integrating AI, Circularity, and Ethical Innovation in Fashion, 115-140 , 2026 2026
Integrated Approach for Resilient Supplier Selection: Application of DD-GDA-GT-EMSS Framework DP Tambuskar, S Mohanty, BE Narkhede, P Somani Multi-Attribute Decision-Making, 308-321 , 2026 2026
Co-Creating the Future: Collaborative Strategies for Integrating AI Into Faculty Development Initiatives PP Somani, P Wani, VH Iyer, U Gupta Empowering Educational Development and Faculty Growth With AI, 253-272 , 2026 2026
Gender Blindness and Workplace Policies Unseen Barriers to Equality and Inclusion PP Somani, VH Iyer, N Behare, N Gokhale Reducing the Gender Gap in the Workplace, 35-64 , 2026 2026
Managing Customer Expectations in Fast Commerce: Steering Speed, Service, and Satisfaction DN Pulekar, PP Somani, VH Iyer, P Wani, C Goswami Methods and Applications of Quick Commerce (Q-Commerce), 125-160 , 2026 2026 Citations: 1
Accelerating Loyalty: Navigating Quick Commerce's Role in Customer Retention PP Somani, PS Wani, VH Iyer, DP Tambuskar, D Pulekar Methods and Applications of Quick Commerce (Q-Commerce), 225-258 , 2026 2026 Citations: 1
Sustainability Challenges in Holy Waste Management N Behare, R Mahajan, M Singh, CAV Iyer, U Gupta, P Somani Sustainability and Sustainable Development, 191-229 , 2025 2025 Citations: 1
Mitigating Environmental Degradation PP Somani Navigating Trust in Sustainability Reporting and Assurance, 409 , 2025 2025
MAPPING THE EVOLUTION OF MEDIATION IN THE 21ST CENTURY: A BIBLIOMETRIC STUDY OF CONTEMPORARY DISPUTE RESOLUTION V Iyer, P Wani, P Somani Lex Localis 23 (S6), 6381-6391 , 2025 2025
Barriers to Progress: Examining the Societal Repercussions of Research Challenges in Higher Education PP Somani Social Implications of Research in Higher Education, 29-62 , 2025 2025 Citations: 1
Go Green: An Eco-Consumerism Viewpoint PS Wani, PP Somani, V Iyer Regulatory Frameworks and Digital Compliance in Green Marketing, 37-68 , 2025 2025
Crafting Desire: Real-World Insights into Luxury Marketing Strategies PP Somani Effective Marketing and Consumer Behavior Tactics for High-End Products, 249-282 , 2025 2025
Engagement in an age of distraction: addressing declining attention spans PP Somani, V Iyer, PS Wani, DP Tambuskar Motivating Engagement, Belonging, and Success in Higher Education Student … , 2025 2025 Citations: 6
Empowering Balance Strategies for Supporting Women Entrepreneurs in Achieving Work-Life Harmony PP Somani, V Iyer, N Behare Work-Life Balance and Its Effect on Women Entrepreneurs, 301-326 , 2025 2025
Strategic Significance of Machine Learning in Financial Services SP Ghodake, J Saxena, N Behare, T Mulla, S Waghulkar, PP Somani, ... Insights in Banking Analytics and Regulatory Compliance Using AI, 285-312 , 2025 2025
Breaking barriers redefining gender roles in the digital age workforce PP Somani, P Wani Support Networks for Entrepreneurs: Social Capital and Strategic … , 2025 2025 Citations: 3
The Sustainable Practices Implemented at Mega International Events and Evaluation of Their Effectiveness in Mitigating Environmental Degradation VH Iyer, PP Somani, P Sharma, N Gokhale, P Wani, N Behare, ... Navigating Trust in Sustainability Reporting and Assurance, 409-438 , 2025 2025 Citations: 1
A culture of virtual bite and an era of food influencers in the metaverse P Wani, PP Somani, V Iyer Food in the metaverse and Web 3.0 Era: Intersecting food, technology, and … , 2025 2025 Citations: 1
Demystifying the Process: A Guide to Writing a Strong Research Proposal PP Somani Enhancing Research Output in Higher Education: Research Proposals, Profiles … , 2025 2025 Citations: 1
Crafting an Authentic Narrative Exploring the Dynamics of Personal Branding in the Contemporary Academic Landscape PP Somani Developing Managerial Skills for Global Business Success, 93-108 , 2025 2025 Citations: 2
MOST CITED SCHOLAR PUBLICATIONS
A study on awareness and relevance towards National Education Policy, 2020 P Somani, U Gupta The Online Journal of Distance Education and e-Learning 11 (2), 1774-1785 , 2023 2023 Citations: 10
Revolutionizing retail: IoT applications for enhanced customer experience U Gupta, P Somani, N Behare, R Mahajan, M Singh, CAV Iyer Internet of Things Applications and Technology, 60-80 , 2024 2024 Citations: 9
The rise and rise of artificial intelligence in the world of finance VH Iyer, U Gupta, PP Somani, N Behare, R Mahajan, M Singh Risks and challenges of AI-driven finance: Bias, ethics, and security, 35-56 , 2024 2024 Citations: 8
Emerging role of Artificial intelligence in product recommendation P Somani Review of Artificial Intelligence in Education 4, e11-e11 , 2023 2023 Citations: 8
Engagement in an age of distraction: addressing declining attention spans PP Somani, V Iyer, PS Wani, DP Tambuskar Motivating Engagement, Belonging, and Success in Higher Education Student … , 2025 2025 Citations: 6
The rise of OTT: A dynamic shift towards binge watching, an increase for on-demand entertainment PP Somani, U Gupta, VH Iyer, N Behare, RD Mahajan, M Singh The Rise of Over-the-Top (OTT) Media and Implications for Media Consumption … , 2024 2024 Citations: 6
The impact of the advertisements on the social media and networking sites MGS Bhadauria, AK Yadava, NA Medhekar, DE Chacko, DP Makhija, ... International Journal of Health Sciences ISSN, 2550-6978 , 2022 2022 Citations: 4
Breaking barriers redefining gender roles in the digital age workforce PP Somani, P Wani Support Networks for Entrepreneurs: Social Capital and Strategic … , 2025 2025 Citations: 3
Crafting an Authentic Narrative Exploring the Dynamics of Personal Branding in the Contemporary Academic Landscape PP Somani Developing Managerial Skills for Global Business Success, 93-108 , 2025 2025 Citations: 2
The Power of Influence: Unleashing the Potential of Influencer Marketing PPS Nitesh Behare, Rashmi D. Mahajan, Meenakshi Singh, Vishwanathan Iyer ... Using Influencer Marketing as a Digital Business Strategy , 2023 2023 Citations: 2
Managing Customer Expectations in Fast Commerce: Steering Speed, Service, and Satisfaction DN Pulekar, PP Somani, VH Iyer, P Wani, C Goswami Methods and Applications of Quick Commerce (Q-Commerce), 125-160 , 2026 2026 Citations: 1
Accelerating Loyalty: Navigating Quick Commerce's Role in Customer Retention PP Somani, PS Wani, VH Iyer, DP Tambuskar, D Pulekar Methods and Applications of Quick Commerce (Q-Commerce), 225-258 , 2026 2026 Citations: 1
Sustainability Challenges in Holy Waste Management N Behare, R Mahajan, M Singh, CAV Iyer, U Gupta, P Somani Sustainability and Sustainable Development, 191-229 , 2025 2025 Citations: 1
Barriers to Progress: Examining the Societal Repercussions of Research Challenges in Higher Education PP Somani Social Implications of Research in Higher Education, 29-62 , 2025 2025 Citations: 1
The Sustainable Practices Implemented at Mega International Events and Evaluation of Their Effectiveness in Mitigating Environmental Degradation VH Iyer, PP Somani, P Sharma, N Gokhale, P Wani, N Behare, ... Navigating Trust in Sustainability Reporting and Assurance, 409-438 , 2025 2025 Citations: 1
A culture of virtual bite and an era of food influencers in the metaverse P Wani, PP Somani, V Iyer Food in the metaverse and Web 3.0 Era: Intersecting food, technology, and … , 2025 2025 Citations: 1
Demystifying the Process: A Guide to Writing a Strong Research Proposal PP Somani Enhancing Research Output in Higher Education: Research Proposals, Profiles … , 2025 2025 Citations: 1
From Purchase to Metamorphosis: Cultivating Loyalty via Consumer Engagement and Experience PP Somani, N Behare, VH Iyer Resiliency Strategies for Long-Term Business Success, 233-256 , 2025 2025 Citations: 1
Shattering Glass Ceilings: The Rise and Influence of Women Entrepreneurship PP Somani Entrepreneurship Innovation and Education for Performance Improvement, 53-71 , 2024 2024 Citations: 1
Introduction to industry 4.0: understanding the concept, evolution, and key technologies shaping industry 4.0 R Mahajan, M Singh, V Iyer, U Gupta, PP Somani, N Behare Convergence of Industry 4.0 and Supply Chain Sustainability, 1-19 , 2024 2024 Citations: 1
