Samiha Chemli
@deusto.es
Associate Professor in Hospitality and Tourism Management
University of Deusto
Samiha Chemli is an Associate Professor in Hospitality and Tourism Management and University Relations Coordinator at the University of Deusto, With more than 18 years of international teaching and research experience. She is also the General Secretary of Africa of the World Rural Tourism Council. Prior to her current role, she was the Director of Graduate Programs in Hospitality and Tourism and Head of the Academic Committee (Woosong University, South
Korea); Associate Professor and Director of the Master in Hospitality and Tourism Program (University of la Manouba, Tunisia) and Guest Professor (UCB, UK). She is also an expert in Hospitality and Tourism, with extensive experience and a consistent track record of leading companies, managing cross-business teams, and providing leadership and consulting services.
RESEARCH, TEACHING, or OTHER INTERESTS
Tourism, Leisure and Hospitality Management, Management of Technology and Innovation, Strategy and Management, Marketing
Scopus Publications
Scholar Citations
Scholar h-index
Scholar i10-index
Scopus Publications
Samiha CHEMLI, Michail TOANOGLOU, and Marco VALERI
University of Rijeka, Faculty of Tourism and Hospitality Management
Purpose – The purpose of this study is to examine the impact of terrorism on the tourism economy in 40 destinations and a total of 550 crises, based on the ranking of countries in terms of their economy and popularity. Methodology/Design/Approach – The study employed a quantitative research methodology using multiple linear regression analysis to examine the key predictors of the impact of terrorism on tourism employment growth and tourist arrivals. The analysis considered various relevant variables, including the perceived attractiveness of destinations, to gain a comprehensive understanding of the issue at hand. Findings – The findings confirm that the rankings of destinations as economically attractive and worth visiting plays an important role in determining tourist arrivals. Moreover, it was found that the type of tourism enterprises and tourists targeted by a destination can predict the growth of tourist arrivals after the crisis. Originality - This study enriches the existing literature by highlighting the importance of destination ranking for post-crisis tourism growth and stability. It offers valuable policy recommendations and highlights the need to increase the resilience of tourism businesses through improved crisis management and security measures. In addition, destinations that rank lower in economic terms or as “must-see” places should place greater importance on crisis management capabilities.
Sara Nunes, Alejandro del Moral Agúndez, Julia Fragoso da Fonseca, Samiha Chemli, and Kang Jin Seo
University of Primorska Press
Michail Toanoglou, Samiha Chemli, and Marco Valeri
Emerald
Purpose It became a fact, and the world's countries went under confinement due to the pandemic of the Covid19. There are severe impacts on tourism with the supply chain experiencing a full pause. This research investigates the influence of governance, media coverage, crisis severity, former travel practice and Covid-19 incidences on the perceived risk related to travel and tourism during the pandemic and in cross-countries. Design/methodology/approach We collected the data from a sample of 1845 individuals from more than 12 countries and four continents representing quarantined and most impacted areas in the world in March and April 2020. A multilevel linear model was applied to predict the perceived risk across countries as a level 2 research unit. Findings The finding confirms the clustering in the data with media coverage, governance and crisis growth affecting the outcome. There are cross-level interaction effects, as the growth rate of the pandemic per country and media coverage impact tourists' perception of risk. Finally, there are lower-level direct effects, with lower-level variables affecting tourists' perceived risks. Research limitations/implications The survey is randomly administered online due to the nearly complete quarantine implemented in the studied areas. Besides, and considering the latter, the responses might have been subjective due to the non-containment of the crisis by the study's time, directing to possible alteration of feelings and responses from respondents. This leads to suggest a future extension of this research, similarly, post-crisis. Originality/value This research pinpointed the impacts of predictors, concerning the countries' level, during the crisis phase on the perceived risk. Therefore, it gives insights into professional bodies on future concerns to be considered during the recovery phase.
Samiha Chemli, Kang Jin Seo, Sara Nunes, Abdulmenaf Sejdini, Alejandro Del Moral Agúndez, and Julia Fragoso Da Fonseca
Inderscience Publishers
Samiha Chemli, Michail Toanoglou, and Marco Valeri
Informa UK Limited
ABSTRACT This research investigates the influence of Media Coverage and the perceived risks related to travel and tourism by the pandemic's time on the odds of potential outbound tourists’ level of awareness. The data of 1845 individuals nested from more than 12 countries and 4 continents representing quarantined and most impacted areas in the world during the crisis phase. A multilevel model with a categorical dichotomous outcome was applied. The findings confirm that media have preeminent control on accentuating potential travellers’ awareness during a crisis as the primary source of information. Besides, the physical perceived risk influences the likelihood to fall in the group of aware individuals. The research gives insights and evidence to practitioners of the tourism industry in destinations to plan and organize better with governmental authorities and provide ethical, responsible, and accurate information about the real situation and the health system's responses through their communication and information efforts during the recovery phase.
Sara Nunes, Alejandro del Moral Agúndez, Julia Fragoso da Fonseca, and Samiha Chemli
Oxbridgepublishinghouse
Usually, it is difficult to see a correlation between cinema and tourism; we simply have the idea that they are two extremely powerful forces. Nevertheless, when these forces are interconnected, they represent an unavoidable bout of success in the perspective of tourist images. And in today’s market, there is great competition between tourism companies whereby they are constantly creating and recreating new tourism destinations. This is, indeed, due to the importance of the establishment of a great self-image essential for a positive positioning in the market. For that reason, we intend to stress the importance that the positive images exhibited in cinematographic productions have on the construction of the brand value of a tourism destination. According to the results – it is logic to affirm, through the quantitative and qualitative analysis carried out in this study that film tourism gives a higher value to the brand image of the destinations portrayed reinforcing their brand equity.