Spencer Okpighe

@fepo.edu.ng

Lecturer, Department of Marketing
Federal Polytechnic Orogun, Delta State, Nigeria

Spencer Okpighe


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https://researchid.co/okpighe.spencer

EDUCATION

Ph.D Scholar

RESEARCH, TEACHING, or OTHER INTERESTS

Marketing, Strategy and Management, Multidisciplinary
32

Scholar Citations

3

Scholar h-index

1

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • Impact Of Human And Artificial Intelligence Competencies On Customer Loyalty
    A Ikechi, SGO Okpighe, PC Egbe
    2026.0
  • INFLUENCE OF FOREIGN FOOTBALL LEAGUE MATCHES ON ONLINE GAME BETTING IN OBIARUKU DELTA STATE
    FK Edike, SGO Okpighe
    Nigerian Journal of Communication Review (NJCR) Vol 4 (1) , 2025
    2025.0
  • Influence of product packaging information and visibility on consumer buying decision for brands of bread in delta state
    AO Unukpo, SG Okpighe
    EKSU International Journal of Management and Development Studies 5 (1), 3-17 , 2025
    2025.0
    Citations: 1
  • Impact of Third–Party Logistics (3PL) Collaboration and Supply Chain Performance in Public Health Management in South-South, Nigeria
    EB Ogbolu, SGO Okpighe
    International Academy Journal of Management, Marketing & Entrepreneurial … , 2024
    2024.0
    Citations: 3
  • Evolving Digital Marketing Practices & Customer Retention in Hospitality Industry in Delta State, Nigeria
    Ekakitie, E. S. (Ph.D), Olayinka, T. Y & Okpighe
    International Journal of Business & Law Research 12 (1), 189-203 , 2024
    2024.0
  • Rebuilding Business-Customer Relationship in Post Covid-19 Era: Customer-Oriented Marketing Approach
    SGO Okpighe, A Ikechi, EI Uzoma
    Hmlyan Jr Eco Bus Mgn 2 (3), 182-189 , 2021
    2021.0
    Citations: 1
  • Social media and consumer buying behavior of Jumia and Konga Nigeria Limited
    SGO Okpighe, JT Gundare
    International Journal of Business & Law Research 8 (1), 159-171 , 2020
    2020.0
    Citations: 4
  • Purchasing and Supply a Neglected Function in Nigeria: Implication on Profitability
    SGO Okpighe
    International Journal of Research and Innovation in Social Science (IJRISS … , 2020
    2020.0
    Citations: 1
  • Determinant Of Customers’ Patronage Among Fast Food Restaurants In Nigeria: A Study Of Frenchy’s And Fries, Ozoro, Delta State
    JTO Spencer G. O OKPIGHE
    International Journal of Business & Law Research 8 (1), 180-189 , 2020
    2020.0
    Citations: 3
  • The Quest to Re-strategize Marketing Mix Strategies: Mitigating the Effect of COVID-19 Pandemic on Consumers in NIgeria
    SGO Okpighe
    Accexgate: Book of Proceedings on Maiden Virtual International Conference on … , 2020
    2020.0
    Citations: 14
  • Supplier Selection a Strategic Tool of the Purchasing Function: Its Role in Profit Maximization
    SGO OKPIGHE, EB OGBOLU
    International Journal of Research and Innovation in Social Science 4 (6 … , 2020
    2020.0
    Citations: 3
  • Sales Job Rejection and Commission Wages in Selected Banking Institutions In Delta State
    SGO Okpighe
    International Journal of Academic Research in Business and Social Sciences 9 … , 2019
    2019.0
    Citations: 1
  • DECEPTIVE PACKAGING, CUSTOMER APATHY AND VALUE LOSS IN SUPPLY CHAINS OF FMCG INDUSTRIES IN NIGERIA
    OSG Oromena
    CONFERENCE PLANNING COMMITTEE, 146 , 0
  • BRAND DIFFERENTIATION STRATEGIES AND SUSTAINABLE COMPETITIVE ADVANTAGE OF MTN NIGERIA IN SOUTH-SOUTH REGION
    SGO Okpighe, RK Moruku
    Citations: 1
  • Evaluating the Effect of Subsidy Removal on Nigerian Consumers: Strategies to Alleviate the Effect
    SA Onobrakpeya, SGO Okpighe
  • Impact of Technology Innovation on Logistics and Supply Chain Management
    AP OLANNYE

MOST CITED SCHOLAR PUBLICATIONS

  • The Quest to Re-strategize Marketing Mix Strategies: Mitigating the Effect of COVID-19 Pandemic on Consumers in NIgeria
    SGO Okpighe
    Accexgate: Book of Proceedings on Maiden Virtual International Conference on … , 2020
    2020.0
    Citations: 14
  • Social media and consumer buying behavior of Jumia and Konga Nigeria Limited
    SGO Okpighe, JT Gundare
    International Journal of Business & Law Research 8 (1), 159-171 , 2020
    2020.0
    Citations: 4
  • Impact of Third–Party Logistics (3PL) Collaboration and Supply Chain Performance in Public Health Management in South-South, Nigeria
    EB Ogbolu, SGO Okpighe
    International Academy Journal of Management, Marketing & Entrepreneurial … , 2024
    2024.0
    Citations: 3
  • Determinant Of Customers’ Patronage Among Fast Food Restaurants In Nigeria: A Study Of Frenchy’s And Fries, Ozoro, Delta State
    JTO Spencer G. O OKPIGHE
    International Journal of Business & Law Research 8 (1), 180-189 , 2020
    2020.0
    Citations: 3
  • Supplier Selection a Strategic Tool of the Purchasing Function: Its Role in Profit Maximization
    SGO OKPIGHE, EB OGBOLU
    International Journal of Research and Innovation in Social Science 4 (6 … , 2020
    2020.0
    Citations: 3
  • Influence of product packaging information and visibility on consumer buying decision for brands of bread in delta state
    AO Unukpo, SG Okpighe
    EKSU International Journal of Management and Development Studies 5 (1), 3-17 , 2025
    2025.0
    Citations: 1
  • Rebuilding Business-Customer Relationship in Post Covid-19 Era: Customer-Oriented Marketing Approach
    SGO Okpighe, A Ikechi, EI Uzoma
    Hmlyan Jr Eco Bus Mgn 2 (3), 182-189 , 2021
    2021.0
    Citations: 1
  • Purchasing and Supply a Neglected Function in Nigeria: Implication on Profitability
    SGO Okpighe
    International Journal of Research and Innovation in Social Science (IJRISS … , 2020
    2020.0
    Citations: 1
  • Sales Job Rejection and Commission Wages in Selected Banking Institutions In Delta State
    SGO Okpighe
    International Journal of Academic Research in Business and Social Sciences 9 … , 2019
    2019.0
    Citations: 1
  • BRAND DIFFERENTIATION STRATEGIES AND SUSTAINABLE COMPETITIVE ADVANTAGE OF MTN NIGERIA IN SOUTH-SOUTH REGION
    SGO Okpighe, RK Moruku
    Citations: 1
  • Impact Of Human And Artificial Intelligence Competencies On Customer Loyalty
    A Ikechi, SGO Okpighe, PC Egbe
    2026.0
  • INFLUENCE OF FOREIGN FOOTBALL LEAGUE MATCHES ON ONLINE GAME BETTING IN OBIARUKU DELTA STATE
    FK Edike, SGO Okpighe
    Nigerian Journal of Communication Review (NJCR) Vol 4 (1) , 2025
    2025.0
  • Evolving Digital Marketing Practices & Customer Retention in Hospitality Industry in Delta State, Nigeria
    Ekakitie, E. S. (Ph.D), Olayinka, T. Y & Okpighe
    International Journal of Business & Law Research 12 (1), 189-203 , 2024
    2024.0
  • DECEPTIVE PACKAGING, CUSTOMER APATHY AND VALUE LOSS IN SUPPLY CHAINS OF FMCG INDUSTRIES IN NIGERIA
    OSG Oromena
    CONFERENCE PLANNING COMMITTEE, 146 , 0
  • Evaluating the Effect of Subsidy Removal on Nigerian Consumers: Strategies to Alleviate the Effect
    SA Onobrakpeya, SGO Okpighe
  • Impact of Technology Innovation on Logistics and Supply Chain Management
    AP OLANNYE