K Rajagopal

@scmhrd.edu

Associate Professor
Symbiosis International University



              

https://researchid.co/k_rajagopal

RESEARCH INTERESTS

Marketing and General Management

29

Scopus Publications

266

Scholar Citations

7

Scholar h-index

4

Scholar i10-index

Scopus Publications

  • A Systematic Review on Agriculture Gamification for Climate Change
    Swati Tayal and Kannan Rajagopal
    Association for Information Communication Technology Education and Science (UIKTEN)
    The current climate change conditions create the need to modify agricultural technology, techniques, tools, and methods. With the growth of imminent technology and world modernization, the 21st century faces a threat to agriculture. Gamification practices are adaptable to engage user involvement and bring user satisfaction. Gamification integrated with technology quickly makes it accessible and available for users that can match the user's needs and preferred goals. Several existing studies have been added to the literature, making it relevant in marketing, e-commerce, and education. This study primarily uses systematic reviews for (Prisma) to explore the effectiveness and contribution of the existing literature through gamification in the agriculture field. The analysis of this study indicates that agricultural practices could quickly adapt to the gamification methods. However, the current state is very limited to the study area, and therefore, future studies can enable gamification, leading to the significant driving of agricultural methods. The challenge of achieving sustainable development goals remains uncertain in the current era, and gamification can facilitate its emerging need and address those gaps. The result opens future research areas to advance with upcoming challenges and new directions to the opportunities as it contributes to the gamified agriculture approach.


  • Infrastructure development in education for building the knowledge foundation
    Vaishali Mahajan and Kannan Rajagopal
    IGI Global
    Education is the cornerstone of societal progress, and the infrastructure supporting it plays a pivotal role in shaping the learning experiences of students and the effectiveness of educational institutions. This book chapter aims to delve into the multifaceted dimensions of infrastructure development in education, exploring how physical, technological, and social infrastructure influences access, quality, and innovation in learning environments. The chapter will examine real-world examples, challenges, and opportunities, providing a comprehensive understanding of how the development of educational infrastructure contributes to the advancement of knowledge and the empowerment of future generations.

  • Gamification with Codeathon for Productivity Toward Sustainable Development Goal 8 - Decent Work and Economic Growth
    Swati Tayal and K Rajagopal
    Associacao Brasileira de Engenharia de Producao - ABEPRO
    Goal: This study aims to examine the Gamification application of Productivity with Codeathon, which can make employees more engaging at work. The growing presence of Information technology in the industry is increasing the demand for a skilled workforce and further making them productive. Gamification's growing popularity among the industry and academicians is bringing new emerging forms that are beneficial to influence the user experience. However, there are many areas in which gamification has yet to benefit the user experience. The study analyzed the gathered data using confirmatory factor analysis, and the later section detailed the study analysis using a structural equation method. Design/Methodology/Approach: An online questionnaire gathered data from IT professionals to adopt the exploratory research, where respondents from Pune, India, were the study participants. The statistical approach adopted for this study was factory analysis followed by structural modelling with the help of tools such as IBM SPSS and Amos, which adds to the empirical Gamification contribution. Results: The study indicated a relationship between Gamification and Productivity among IT employees, where Autonomy was a mediator factor. Limitations of the investigation: This study primarily focused on the information technology sector among Generation Z and Y, but future research can explore other industries and countries. Practical Implications: Gamification encourages the participants' motivation level, making them productive at work and bringing sustainability. Companies shall organize gamified events like Codeathon and encourage their employees' participation, and therefore, the human resources team shall include it as part of their annual budget and planning. Originality/value: There is limited study in the Codeathon, and this research contributes by analyzing the Gamification aspects with Competition and Autonomy. It addresses the organization's emerging need for productivity issues, making it one of the limited studies in the Gamification with Codeathon. As a result, this study addresses the sustainable development goal 8 to bring and attain sustainability for work.

  • Unlocking the Work–Life Equation: Critical Analysis of Telework Factors for Optimal Balance in the IT/ITES Sector
    Deval Shah, Antima Bansal, Jaya Chitranshi, and K. Rajagopal
    SAGE Publications
    In the contemporary corporate landscape, the notions of telework, job engagement and work–life balance have emerged as the most compelling concepts. These concepts have been found to significantly enhance employee performance and provide organizations with a strategic competitive edge. Recognizing the relevance of these considerations to the working world, the current study addresses the gap in the literature on telework and work–life balance in the Indian context. The present study makes a valuable contribution to the existing literature on flexible work arrangements, including flexible scheduling, family obligations and job commitment. The study aims to fill a gap in the existing literature by exploring the relationship between telework and work–life balance in the Indian context. While some research is available on telework and work–life balance, there is a lack of specific studies focusing on the Indian context. This study recognizes the importance of understanding the unique cultural and organizational factors that may influence telework and work–life balance in India. Also, the information technology (IT) and IT-enabled services (ITES) industries are well-positioned to maintain their use of telework as a competitive advantage as the globe gets past the pandemic’s initial effects. These industries can strengthen their competitiveness, spur innovation and guarantee long-term success in a global economy driven by digitalization by incorporating remote labour into their fundamental operational plans. IT and ITES businesses have a chance to reimagine the future of work in the post-COVID age by establishing new benchmarks for adaptability, productivity and resilience. This analytical study adopts a cross-sectional time horizon and focuses on individual employees within the IT/ITES sector. The study employed a survey methodology, utilizing a questionnaire developed by the author to collect data. A total of 217 employees participated in the study, with a convenient sampling technique being utilized to ensure a representative sample. The data were then analyzed further with an exploratory factor analysis (EFA). The study identified telework, work facilitator, working situations and job engagement as significant constructs in predicting work–life balance. Implications for research and practice are discussed. This study provides academics with useful insights for theory formation and verification of telework, work–life balance and job engagement. Four key factors were identified through the utilization of EFA: Telework, work facilitators, working situations and job engagement. The aforementioned factors offer significant insights into the fundamental dimensions that influence the work–life balance within this industry. The present study incorporates diverse work arrangements, such as adaptable working hours and telecommuting alternatives, alongside conducive organizational cultures and policies that prioritize family support. The identification of work facilitators as a distinct factor underscores the significance of organizational support in establishing an environment that empowers workers to effectively harmonize their professional and personal obligations. The present study’s results indicate that gender may not be a decisive factor in shaping telework, work facilitators, working situations or job engagement in the IT/ITES industry, since there is no discernible connection between gender and these variables. Because the study was restricted to the IT/ITES industry, its conclusions might not be easily applied to other industries. Additionally, as the investigation relied on self-reported data, it may have been impacted by biases and a tendency to behave in a way that appears appealing to others. Prospective research endeavours could investigate the relationship between gender and work–life balance components in a variety of contexts and examine additional demographic characteristics that may influence these elements. The study’s findings could potentially provide valuable information for both employers and employees in the IT/ITES sector. Employers may gain insights into the factors that contribute to work–life balance disparities, enabling them to implement policies and practices that support healthier work–life integration for their employees. Employees, on the other hand, may benefit from a better understanding of how their demographic characteristics intersect with work–life balance factors, allowing them to make informed decisions about their career and personal life. This study captures the potential of telework in emerging economies for increasing job engagement. A unique and modern insight into how telework affects the technology space is what makes the work stand out from the static framework in the literature. How telework and its variables affect work–life balance and job engagement of the employees and how the organizations have a positive impact on productivity, is the novel factor in the study.

  • QUIET PANDEMIC AMID COVID-19: A LITERATURE REVIEW ON GAMIFICATION FOR MENTAL HEALTH
    Swati Tayal and K Rajagopal
    Australasian College of Health Service Management
    Background: COVID-19 affects individuals both physically and mentally. The key is to address emerging needs with a modest technique that helps boost the positive approach in individuals. Gamification offers attempts to engage users with the non-game approach, and its growing popularity in other fields, such as finance and retail, is evident. Objective: This research aims to study the available literature that analyzes and understands using the Gamification approach for mental health in the pandemic. Methods: The author performed a systematic literature review using the PRISMA technique among the selected articles published until Jul 2023, focusing on Gamification, mental health, and COVID in highly reputed record databases, which were peer-reviewed studies. Therefore, the studies using the standard international language of English were eligible for this Study. Results: The Study identified elevated articles exploring Gamification through mobile application software, web-based platforms, and other tools since COVID-19 limited in-person social contact for individual safety during peak time. Conclusion: There are limited studies of Gamification in mental health, and the existing studies suggest that Gamification supports the betterment of mental health. Future studies can explore the different areas of mental health with gamification-based applications or gamified approaches.

  • Technology and sustainable business practices as enablers for startups scalability
    Kannan Rajagopal and Vaishali Mahajan
    IGI Global
    Overcoming the traditional process and practices, the new generation start-ups have set themselves into the track of success with the effective utilization of the technology and allied interventions. Technology and sustainable business practices has helped the start-ups to balance and levelling the field and making the availability of the resources profusely for them to utilize for new businesses effectively than ever before. The optimum utilization of technology and sustainable business practice adherences of the start-ups has not only provided an efficient solution for their business problems but have also and served as a crisis interventional tool that has helped to scale up their business to the greater heights and have been a differentiator themselves. On this context, the research is being proposed to understand through various secondary data resources to identify how the adherence of technology and sustainable business practices is meaningful and contextual in helping the start-ups to scale high.

  • Governance practices in higher education
    Kannan Rajagopal and Vaishali Mahajan
    IGI Global
    India has always been a nation of academics with a major population being lifelong learners. In the past, it has been renowned for its scholars and universities such as Taxila, Nalanda, and Vikramshila, from the fifth century onwards. The key to economic development is higher education, which is also a crucial factor in generating better and more sustainable rates of economic growth for a country and the world economy. India is experiencing innumerable challenges in higher education, and it is very essential to manage and tackle these challenges every now and then. India has immense human resources, and if utilized in an optimum way, the results and benefits would be multi-folded. There is an immediate need to relook at the resources on financials, quality standards, infrastructure development, responsiveness, access, equity, and relevance. In order to ensure sustenance of growth, what is more required is to enhance the number of institutes and upgrade the quality of higher education in India. Hence, this chapter focuses on corporate governance practices in Indian higher education.

  • Green IoT Edge Computing Towards Sustainable and Distributed Data Processing
    K.R. Ananth, Hari Shankar Punna, Krishnamoorthy Selvaraj, Rajagopal K, Vaishali Mahajan, and Sakthivel S.
    IEEE
    Data creation in the network's periphery has increased exponentially as IoT devices have become more commonplace. To address the challenges this large data deluge poses, sustainable and efficient data processing technologies are required. The term “Green IoT Edge Computing” refers to a new strategy that uses distributed data processing and renewable energy to improve the efficiency and longevity of Internet of Things (IoT) applications. In the Internet of Things (IoT), edge computing is used to process data locally, at the network's periphery, rather than forwarding it to a centralized data center. This method improves real-time decision-making, minimizes network latency, and helps preserve bandwidth. However, in locations with limited access to power or other resources, the high power consumption of edge computing devices continues to be a major issue. Green IoT edge computing addresses this challenge by combining renewable energy sources like solar panels and wind turbines with traditional edge computing facilities. This guarantees low- impact and long-term power for edge devices, cutting down on their environmental impact and operational expenses. This strategy harmonizes IoT operations with environmental sustainability targets by utilizing renewable energy sources. The ability to handle data in a distributed manner is also crucial to green IoT edge computing. Rather than a centralized server, a distributed group of edge devices processes data. This improves energy efficiency as well as fault tolerance and dependability. Edge devices working together to properly spread processing activities can reduce the demand for powerful, energy-hungry servers. Green IoT Edge Computing's primary invention is the “Renewable Edge Optimizer.” This clever piece of code automatically adjusts data processing tasks in accordance with the availability of renewable power. When clean energy is plentiful, the optimizer may shift more data processing to distributed nodes, relieving pressure on primary data centers. Alternatively, it can prioritize vital activities or temporarily offload processing to cloud resources that are energy efficient at times of low renewable energy availability. Finally, green IoT edge computing, which uses renewable energy and is designed for distributed data processing, provides an effective and environmentally friendly response to the problems caused by the IoT data boom. It reduces energy use and carbon emissions, making it a desirable option for smart city and remote agriculture monitoring applications, among others. As an added bonus, this method also makes for a more environmentally friendly and sustainable future in the realm of Internet of Things (IoT) technologies.

  • Marketing Gamification in Metaverse Web 3.0 with Artificial Intelligence (AI)
    Swati Tayal and K. Rajagopal
    IEEE
    Metaverse has attained global attention since its announcement, and several discussions and analyses have been actively going on in the current research for the past year. The author discussed the marketing frameworks through Gamification in the Metaverse World Wide Web 3.0. Metaverse attempts to bring human connections to the Virtual World with an immersive experience. The author discussed the emerging presence of Artificial Intelligence (AI) in the Metaverse, which could be changing the environment for user experience. Gamification offers different methods to engage the user types in environments where Marketing tries to attain and attract customers in Metaverse. With the growing expansion since the Information technology revolution, the World wide web has grown into a different version of Web 3.0, which is still evolving. The research discusses the newly imminent area in the Metaverse as Web 3.0 evolves with Artificial Intelligence.

  • Game to Ride: Gamification to Salvage Carbon Footprints for Sustainable Development
    Swati Tayal, K. Rajagopal, and Vaishali Mahajan
    Springer Nature Singapore

  • Chief Remote Officer Role in COVID-19 for Work Sustainability and Use of Artificial Intelligence (AI)
    Swati Tayal, K. Rajagopal, and Vaishali Mahajan
    IEEE
    The working environment has evolved after the COVID-19 pandemic from office work to working from home because of changing industry needs with the pandemic effect. Globally, organizations continue to identify the right way to balance employee satisfaction by giving them the hybrid working option, but it lacks standardization. In this research paper, the author discusses the emerging need for the Chief Remote Officer in post-pandemic working conditions. The study also reflects the use of Artificial Intelligence and how it can support human resources in the remote setup. The pandemic virus of 2020 has evolved with several variants, and the continued uncontrollable global situation has arisen. In such unpredictable conditions, the need to bring work sustainability shall be the focus among the organizations for remote working conditions. This study discusses the literature and analyzes the industry's Chief Remote Officer role requirement in detail as people continue to work in the presence of the COVID-19 pandemic. The author elaborates on the Chief Remote Officer and discusses the roles, responsibilities, Knowledge skills, and purpose behind this role. This research paper offers a broader aspect along with Artificial Intelligence usage. Since it is a early stage, the proposed approach would require to be tested by the organizations during the pandemic.

  • Digital Gamification in Unified Payment Interface (UPI) towards Sustainable Development Goals
    Swati Tayal, K. Rajagopal, and Vaishali Mahajan
    IEEE
    Gamification and Digital India are changing the world’s perception of digital payments. This research study highlights the digital Gamification contribution towards the success of the Unified Payment Interface system (UPI). Where different countries are still in the surge of the globally digitally accepted platform, the India UPI system is receiving global acceptance. The author highlighted the contribution of Gamification and digital strategy’s contribution to sustainable development goals towards climate change. Gamification is evident in different areas and is not limited to the financial sector. However, keeping up with the sustainable development goals of the United Nations is a critical challenge for every country. The study discusses the world’s largest growing economy India and its contribution towards different sustainable development goals opening a new era of partnership towards common goals.

  • A Comparative Study of Pollution Levels in Major Cities of India During Covid-19 in India
    Manohar Kapse, Bakki Akhil, N Elangovan, Vinod Sharma, and K Rajagopal
    University of Wollongong Library
    This paper aims to study the major pollutants of the four metro cities of India before and after covid 19 first wave. The cities considered for the study are Bangalore, Delhi, Mumbai, and Kolkata. The major pollutants considered for the study are PM2.5, PM10, NO, NO2, NOx, SO2, CO, and Ozone. The basic aim of the study is to find the effect of lockdown and covid restrictions on the level of pollutants across the four major cities of India. We used both parametric and non-parametric tests for the analysis using SPSS. From the study, it is clear that there is a significant decrease in all the major pollutants across India's major cities.

  • Barriers to entry of gig workers in the gig platforms: exploring the dark side of the gig economy
    Aastha Behl, K. Rajagopal, Pratima Sheorey, and Ashish Mahendra
    Emerald
    Purpose The alternative arrangements to traditional employment have become a promising area in the gig economy with the technological advancements dominating every work. The purpose of this paper is to explore the barriers to the entry of gig workers in gig platforms pertaining to the food delivery sector. It proposes a framework using interpretive structural modelling (ISM) for which systematic literature review is done to extract the variables. This analysis helps to examine the relationship between the entry barriers to gig platforms. The study further proposes strategies to reduce the entry barriers in gig sector which would help to enhance productivity and generate employment opportunities. Design/methodology/approach The study uses interpretive structural model (ISM) to ascertain the relationship between various entry barriers of the gig workers to the gig platforms. It also validates the relationship and understand the reasons of their association along with MICMAC analysis. The model was designed by consulting the gig workers and the experts allied to food delivery gig platforms namely Zomato and Swiggy. Findings It was observed that high competition, longer login hours and late-night deliveries are the significant barriers with high driving power and low dependence power. Poor payment structures and strict terms and conditions for receiving the incentives are interdependent on each other and have moderate driving and dependence power. The expenses borne by the gig workers, such as Internet, fuel and vehicle maintenance expenses have high dependence power and low driving power. Hence, they are relatively less significant than other barriers. Research limitations/implications The study is confined to food delivery sector of India, without considering other important sectors of gig economy for generalizing the framework. As the study is based on forming an ISM framework through literature review only, it does not consider other research methods for analysing the entry barriers to the gig platforms. Practical implications The study attempts to dig out the low entry barriers for gig workers in food delivery platforms as there is a dearth of analysis of these factors. This study would weave them using ISM framework to help the gig platforms overcome these barriers at various levels, thus adding to the body of literature. Originality/value The study discusses the need for understanding relationship between the entry barriers in the form of ISM model to identify the dependent and driving factors of the same.

  • Modernization with Gamification on Industry 4.0 in Supply Chain Management 4.0
    Swati Tayal, K. Rajagopal, and Vaishali Mahajan
    IEEE
    Industry 4.0 influences automation, better logistics warehouse, smart manufacturing for larger productions, and supply chain management. Gamification is no longer a new topic where its framework and methodology got used for user engagement and motivation towards attitude change from repetitive activities. This paper aims to study Gamification's implementation to improve Industry 4.0 as more intelligent supply chain management needs emerge from its different departments as the current system lacks integration. Also, the supply chain industry has several monotonous tasks, and keeping employee motivated is the challenge. Industries are lagging in utilizing the gamification benefits to set up game-based engagement. In the continuously evolving market and competition, relevance is the key, which the study proposes with Gamification. With the emerging technology needs and urges of adaptability, that may lead to progressive growth and value to compete in the unceasing demands in the market. The author analyzes the annex of Gamification in supply chain management among the different aspects of Industry 4.0 to affect employee motivation in tedious work. Motivation drives human action, and different Gamification approach in literature has demonstrated the power to change the individual attitude. And the study analyzes the Gamification framework with Industry 4.0 technologies to support supply chain management to bring modernization. The research approach of this study is to understand the existing literature and analyze the detailed area under Gamification and Supply Chain Management.

  • Gamification with Datathon: An Industry Case Study on COVID-19
    Swati Tayal, K. Rajagopal, and Vaishali Mahajan
    IEEE
    Technology surrounds Human society, and through which trillion tons of Data are readily available in different forms. Gamification is becoming a part of the human lifestyle through entertainment, fun, or learning and growing immensely in various industries such as e-commerce marketing. Data has become available to a large extent but extracting valuable information is still a question in different sectors. Moreover, to handle big data, several organizations are making investments and trying to hire talent from around the globe. This paper discusses the industry case studies that reflect the importance of gamified event Datathon to solve such problems. During COVID-19, where Data plays a key factor, valuable case studies are discussed and analyzed in this paper. Gamification offers users different pleasures through achievement and competition, and Datathon is prominent in problem-solving for emerging data but lacks the gap in studies. This research paper highlights the various aspects of the true gamification benefit implemented across industries through Datathon to solve significant problems. The author shares detailed insights by discussing the case studies considering different regions and sectors and analyzing during the COVID-19 pandemic.

  • Virtual Reality based Metaverse of Gamification
    Swati Tayal, K. Rajagopal, and Vaishali Mahajan
    IEEE
    The Metaverse is a podium of user mesmerizing interactions in the virtual world with the support of the Internet, software, and hardware required to create the exceptional immersive user experience. Gamification is becoming part of our life, and with the growing technology and digitalization, it has become a prevalent part of different user activities. The increasing reputation of Metaverse is opening the more user immersive online interaction in the virtual internet world where users can meet, participate, and collaborate for a specific purpose such as social interaction. The author discusses the gamified relevant details frequently used in Metaverse since there is currently a lack of study on Gamification in Metaverse surroundings. The approach taken in this paper is understanding the concepts, followed by essential components and future contributions from the Metaverse. This paper concludes the associated future challenges which may get aroused with Metaverse for the current and future generations.

  • Implementation of Enterprise Resource Planning (ERP) Systems in the Gig Economy: Revolutionizing the Digital Transformation
    Aastha Behl, K. Rajagopal, and Pratima Sheorey
    IGI Global
    The gig economy has played a significant role in the country's economic development and has led to the growth in the employment of the people worldwide by supplementing the primary income of the people. With the security and autonomy that the gig sector promises, people choose to work as gig workers rather than traditional workers. Almost every company uses an enterprise resource planning system (ERPs) to some extent to improve its performance and competitiveness. This paper devises a conceptual model describing how ERP systems help improve the human resource management of the gig workers, maintain customer relations, and bring digital transformation to its business. The research model would provide an understanding of diagnosing how the ERP system can help improve the conditions of the gig workers and the potential problems faced by them in the areas where the ERP system is not working efficiently. The framework would provide insights in simplifying the implementation of ERP in the gig sector that would be useful in the future.

  • Current and post-COVID-19 impact on SME business growth and sustainability trajectory
    Kannan Rajagopal and Vaisahli Mahajan
    IGI Global
    This chapter attempts to study the COVID-19 pandemic's impact on business success and failure with an emphasis on small and medium-sized enterprises (SMEs). The other prime objective of the chapter is to discuss the various strategies that have been instigated by the government and other agencies to manage the adverse economic consequences caused by the pandemic situation. The theoretical investigation is done using secondary sources, which reveals that the SME sector has infused a strategic measure to bring back the situation to normalcy. However, there are still some more expectations from the SME sectors specifically from the government and other stakeholders to help them come out of this unforeseen situation.

  • A perspective on work-life balance and its determinants
    Sonali Bhattacharya, Netra Neelam, and K. Rajagopal
    IGI Global
    With a changing demography and social structure, the work life balance (WLB) is a major concern felt by employees of most organizations. This study has attempted to have relook at the constructs of work-life balance from the perspectives of banking and information technology employees with various household structures. The present study develops a multidimensional work-life balance scale to measure existing levels of work-life balance. The scale considers work-life balance as a multidimensional second order construct comprising workplace inclusion, family support, employee benefit, time management, coworker relationship, and supervisor-subordinate relationship. The study reveals not only indicators of organizational family work culture, but also personal characteristics such as time management and familial support determine work-life balance. However, no significant difference was perceived in the work life balance was found between employees with different family structures and between the two sectors considered under the study. Also, there was no significant difference in perception of work life- balance between knowledge workers from IT and banking sectors.



  • An empirical access of academicians as building blocks for youth to lead quality life
    Blue Eyes Intelligence Engineering and Sciences Engineering and Sciences Publication - BEIESP
    Quality of life, amongst many concepts of social science is an important one, which is frequently used and also a part of the global cultural and political vocabulary. The happiness and longevity of life in nations is explained through quality-of-life. In a developing nation like India where the traditional education system still survives and relationship between a mentor/teacher and student is sacred and regarded highest among socialization process; the responsibility of an Academician in shaping the personalities is immensely diverse. This study explores the various dimensions of academicians as builder of humanistic society in order to live happy and healthy life. The young minds need to be cultivated for future to contribute as an independent, self sufficient citizen whose priority is not just contributing to GDP but to GNH. The study conducts a survey of students and teachers to understand the role in cultivating young minds for future. This further explores the dimensions of Quality of life that constitute Material living conditions, Health, Productivity, Education, Leisure and Social interactions, Economic and Physical Safety, Natural and living environment, governance and basic rights,; all these dimensions help in building a better social infrastructure of the country in order to sustain in the global economy.

  • Effects on consumer behavior due to post purchase regret associated with online shopping
    Blue Eyes Intelligence Engineering and Sciences Engineering and Sciences Publication - BEIESP
    Anonymization is a device of hiding the information to any such degree, that an unlawful customer couldn't get whatever from the information, of direction an analyzer will get vital data[4].The term records privacy is associated with data accumulating and allotment of information. Safety issues rise in exceptional sector, as an instance, human administrations, financial institution place, web based totally definitely existence data,and so forth.It's miles one of the difficult troubles while sharing or disseminating the data among one to numerous hotspots for research cause and records evaluation[2].Many affiliations moreover launch huge scaled down scale data. It bars an person's brief identity marks like call, cope with and contain specific facts like intercourse, DOB, marital repute, Pin-code, which can be united with other open information to see a person[3]. This derivation ambush may be endeavored you purchased any sensitive facts from informal community put together, with the useful resource of that putting the security of a person in risk. To save you such ambushes through way of converting littler scale facts, k-anonymization is used. In this paper, we provide a computational advent technique to releasing records from a personal desk with the last intention that the identity of any character to whom the released information mean can't be virtually recognized[1]. It's far based upon the difficulty of hypothesis, from which set away developments may be superseded with dependable but much much less unequivocal alternatives, and of ok-loss of clarity

RECENT SCHOLAR PUBLICATIONS

  • Gamification with Codeathon for Productivity Toward Sustainable Development Goal 8–Decent Work and Economic Growth
    S Tayal, K Rajagopal
    Brazilian Journal of Operations & Production Management 21 (4), 2089-2089 2024

  • A Systematic Review on Agriculture Gamification for Climate Change.
    S Tayal, K Rajagopal
    TEM Journal 13 (4) 2024

  • Are you game? Health Gamification during disruptions due to the pandemic for sustainability
    S Tayal, K Rajagopal
    International Journal of Information Management Data Insights 4 (2), 100275 2024

  • Quiet pandemic amid COVID-19: A literature review on gamification for mental health
    S Tayal, K Rajagopal
    Asia Pacific Journal of Health Management 19 (2), 251-259 2024

  • Infrastructure Development in Education for Building the Knowledge Foundation
    V Mahajan, K Rajagopal
    Infrastructure Development Strategies for Empowerment and Inclusion, 22-37 2024

  • What drives customer preference for mobile wallet payments-evidence from India
    M Sinha, A Naidu, H Majra, K Rajagopal
    International Journal of Electronic Banking 4 (2), 99-119 2024

  • Technology and sustainable business practices as enablers for startups scalability
    K Rajagopal, V Mahajan
    Ecosystem Dynamics and Strategies for Startups Scalability, 154-174 2024

  • Green IoT edge computing towards sustainable and distributed data processing
    KR Ananth, HS Punna, K Selvaraj, K Rajagopal, V Mahajan, S Sakthivel
    2023 10th IEEE Uttar Pradesh Section International Conference on Electrical 2023

  • Game to Ride: Gamification to Salvage Carbon Footprints for Sustainable Development
    S Tayal, K Rajagopal, V Mahajan
    Mobile Computing and Sustainable Informatics: Proceedings of ICMCSI 2023 2023

  • Marketing gamification in metaverse web 3.0 with artificial intelligence (AI)
    S Tayal, K Rajagopal
    2023 7th International Conference on Intelligent Computing and Control 2023

  • Chief Remote Officer Role in COVID-19 for Work Sustainability and Use of Artificial Intelligence (AI)
    S Tayal, K Rajagopal, V Mahajan
    2023 Third International Conference on Artificial Intelligence and Smart 2023

  • Digital Gamification in Unified Payment Interface (UPI) towards Sustainable Development Goals
    S Tayal, K Rajagopal, V Mahajan
    2023 5th International Conference on Smart Systems and Inventive Technology 2023

  • Governance Practices in Higher Education
    K Rajagopal, V Mahajan
    Governance as a Catalyst for Public Sector Sustainability, 136-157 2023

  • A comparative study of pollution levels in major cities of India during Covid-19 in India
    M Kapse, B Akhil, N Elangovan, V Sharma, K Rajagopal
    Australasian Accounting Business & Finance Journal 17 (1), 247-255 2023

  • Modernization with gamification on industry 4.0 in supply chain management 4.0
    S Tayal, K Rajagopal, V Mahajan
    2022 6th International Conference on Electronics, Communication and 2022

  • Barriers to entry of gig workers in the gig platforms: exploring the dark side of the gig economy
    A Behl, K Rajagopal, P Sheorey, A Mahendra
    Aslib Journal of Information Management 74 (5), 818-839 2022

  • How do independent (Outside) directors’ compensation structure, their frequency of meetings, and concentrated ownership effects shareholder’s wealth? Evidence from Indian
    P Sharma, R Yadav, K Rajagopal
    Indian Journal of Economics and Business 21 (3) 2022

  • Women Self Help Groups- A way forward for sustainable livelihood
    VMKR R. Meena Kumari, S. Anandhi
    Journal of Contemporary Issues in Business and Government 28 (4), 363-371 2022

  • Gamification with Datathon: An Industry Case Study on COVID-19
    S Tayal, K Rajagopal, V Mahajan
    2022 6th International Conference on Intelligent Computing and Control 2022

  • Virtual reality based metaverse of gamification
    S Tayal, K Rajagopal, V Mahajan
    2022 6th International Conference on Computing Methodologies and 2022

MOST CITED SCHOLAR PUBLICATIONS

  • Virtual reality based metaverse of gamification
    S Tayal, K Rajagopal, V Mahajan
    2022 6th International Conference on Computing Methodologies and 2022
    Citations: 90

  • A study on Employee Health,Safety and Welfare measures of Chemical Industry in the view of Salem Region
    DKRPK Logasakthi
    International Journal of Research in Business management(IJRBM) 1 (1), 1-10 2013
    Citations: 60

  • Barriers to entry of gig workers in the gig platforms: exploring the dark side of the gig economy
    A Behl, K Rajagopal, P Sheorey, A Mahendra
    Aslib Journal of Information Management 74 (5), 818-839 2022
    Citations: 46

  • Marketing gamification in metaverse web 3.0 with artificial intelligence (AI)
    S Tayal, K Rajagopal
    2023 7th International Conference on Intelligent Computing and Control 2023
    Citations: 10

  • A Perspective on Work-Life Balance and Its Determinants
    KR Sonali Bhattacharya, Netra Neelam
    International Journal of Human Capital and Information Technology 2020
    Citations: 9

  • Effects on consumer behavior due to post purchase regret associated with online shopping
    DVMDPSAU Dr Rajagopal
    International journal of Innovative Technology and Exploring Engineering 2019
    Citations: 9

  • Modernization with gamification on industry 4.0 in supply chain management 4.0
    S Tayal, K Rajagopal, V Mahajan
    2022 6th International Conference on Electronics, Communication and 2022
    Citations: 7

  • Energy efficient smart home automation adoption-A research
    K Rajagopal, V Mahajan, S Sen, S Divkar
    International Journal of Innovative Technology and Exploring Engineering 8 2019
    Citations: 7

  • Car Sharing Versus Car Ownership:An Exploratory Examination in India
    DMSDVM Dr Aditi Naidu Dr Rajagopal
    International journal of Innovative Technology and Exploring Engineering 2019
    Citations: 5

  • Implementation of Enterprise Resource Planning (ERP) Systems in the Gig Economy: Revolutionizing the Digital Transformation
    A Behl, K Rajagopal, P Sheorey
    International Journal of Information System Modeling and Design (IJISMD) 12 2021
    Citations: 4

  • Human resource management strategies of the Indian information technology sector post-pandemic
    K Rajagopal, V Mahajan, KC Ayyagari
    Handbook of Research on Sustaining SMEs and Entrepreneurial Innovation in 2021
    Citations: 3

  • Chief Remote Officer Role in COVID-19 for Work Sustainability and Use of Artificial Intelligence (AI)
    S Tayal, K Rajagopal, V Mahajan
    2023 Third International Conference on Artificial Intelligence and Smart 2023
    Citations: 2

  • Industry 4.0 and Growth of E-Commerce
    T Gupta, S Majumdar, S Bhattacharya, K Rajagopal
    Changing face of e-commerce in Asia, 17-39 2022
    Citations: 2

  • What drives customer preference for mobile wallet payments-evidence from India
    M Sinha, A Naidu, H Majra, K Rajagopal
    International Journal of Electronic Banking 4 (2), 99-119 2024
    Citations: 1

  • Technology and sustainable business practices as enablers for startups scalability
    K Rajagopal, V Mahajan
    Ecosystem Dynamics and Strategies for Startups Scalability, 154-174 2024
    Citations: 1

  • Green IoT edge computing towards sustainable and distributed data processing
    KR Ananth, HS Punna, K Selvaraj, K Rajagopal, V Mahajan, S Sakthivel
    2023 10th IEEE Uttar Pradesh Section International Conference on Electrical 2023
    Citations: 1

  • Digital Gamification in Unified Payment Interface (UPI) towards Sustainable Development Goals
    S Tayal, K Rajagopal, V Mahajan
    2023 5th International Conference on Smart Systems and Inventive Technology 2023
    Citations: 1

  • Governance Practices in Higher Education
    K Rajagopal, V Mahajan
    Governance as a Catalyst for Public Sector Sustainability, 136-157 2023
    Citations: 1

  • A comparative study of pollution levels in major cities of India during Covid-19 in India
    M Kapse, B Akhil, N Elangovan, V Sharma, K Rajagopal
    Australasian Accounting Business & Finance Journal 17 (1), 247-255 2023
    Citations: 1

  • International Organizations' Aid for Educational Transformation and Inclusive Development
    K Rajagopal, V Mahajan
    Handbook of research on global institutional roles for inclusive development 2022
    Citations: 1