Zhao Alexandre Huang

@univ-eiffel.fr

Department of Competitive Intelligence, Information and Communication/Institut Francilien d'Ingénierie des Services (IFIS)
Université Gustave Eiffel



                          

https://researchid.co/zhaoalexhuang

RESEARCH INTERESTS

Public diplomacy, political and public communication strategies, the strategic narrative in the process of the digitalization of public diplomacy, network communication, and China’s institutional practice studies.

837

Scholar Citations

14

Scholar h-index

14

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • Terminology, AI bias, and the risks of current digital public diplomacy practices
    ZA Huang
    Place Branding and Public Diplomacy 21 (3), 327-333 2025

  • China's Strategic Approach to Tech Diplomacy in a Time of Global Uncertainty
    ZA Huang, X Meng
    Global Policy 2025

  • China Defenders From Abroad: Exploring Pro-China Foreign Political Influencers on X/Twitter
    L Tian, F Liang, ZA Huang
    Social Media+ Society 11 (3), 20563051251358526 2025

  • Theorizing the Digitalization of Public Diplomacy from Social and Communicative Constructivist Perspectives
    ZA Huang
    New Trends in Studying Public Diplomacy, 75th Conference of International 2025

  • Chinese Diaspora as a Target of United Front Work: How WeChat Shapes Political and Social Reality in France?
    ZA Huang
    Complicating Diaspora Diplomacy: Disruption, Dissent, Contestation and 2025

  • Foreign policy and place branding
    ZA Huang
    Elgar Encyclopedia of City and Place Branding, 135-138 2025

  • Do closer relationships increase content similarity? Assessing transnational agenda-setting influence of Chinese media on Twitter
    R Wang, ZA Huang
    Journalism Practice 19 (6), 1380-1399 2025

  • From Panda to Wolf Warrior: Exploring the Emotional Transformation of China’s Digital Public Diplomacy Strategies in the (Post-) Covid-19 Period
    ZA Huang, X Meng
    75th Annual International Communication Association Conference: Disrupting 2025

  • Storytelling and grand strategy in public diplomacy: A case study of the speeches of president Xi Jinping
    M Hobbs, M Li, ZA Huang, L Desmoulins
    Public Relations Review 51 (4), 102594 2025

  • Navigating crossroads: Change, trust, and transformation in communication
    YHC Huang, Y Hong, ZA Huang, J Lin, F Lin, W Wang, P Zhi, Q Cai
    Communication and the Public 10 (1), 3-12 2025

  • China's public diplomacy: A historical analysis of its institutions and conceptual pathways
    ZA Huang
    Handbook on Public Diplomacy, 93-106 2025

  • La diplomatie numrique de la Chine en Italie: vers une dfense amicale du rcit dominant de Pkin sur la coopration sino-italienne
    ZA Huang, C Astarita
    Herms, La Revue 96 (2), 287-292 2025

  • China–Africa Relations: Intention, Aspiration, and a shared Future through the means of Football
    XL Li, ZA Huang
    Global China and the Global Game in Africa, 31-50 2025

  • @China vs. @ASEAN on X: Their Digital Mediated Diplomacy Involving the #SouthChinaSea
    ZA Huang
     2024

  • Ethical Challenges in the Digitalization of Public Diplomacy
    ZA Huang, P Arceneaux
    The Oxford Handbook of Digital Diplomacy, 232-249 2024

  • Chinese Diasporas Diplomacy on WeChat
    ZA Huang
    Herms, La Revue 94 (2), 103-108 2024

  • La diplomatie des diasporas chinoises sur WeChat
    ZA Huang
    Herms, La Revue 94 (2), 103-108 2024

  • From a Global Perspective to a Chinese Perspective: A Comprehensive Analysis of Chinese Research Articles on Public Diplomacy
    R Wang, ZA Huang, J Bi, S Dong
    Journal of Public Diplomacy 4 (1), 51-72 2024

  • Public Diplomacy in French Scholarship: Exploratory Analysis of an Emerging Field
    ZA Huang, R Wang
    Journal of Public Diplomacy 4 (1), 112-128 2024

  • Articles Tagged with: relations
    ZA Huang
     2023

MOST CITED SCHOLAR PUBLICATIONS

  • Building a network to “tell China stories well”: Chinese diplomatic communication strategies on Twitter
    ZA Huang, R Wang
    International Journal of Communication 13, 2984-3007 2019
    Citations: 211

  • ‘Panda engagement’in China’s digital public diplomacy
    ZA Huang, R Wang
    Asian Journal of Communication 30 (2), 118-140 2020
    Citations: 107

  • Exploring China’s Digitalization of Public Diplomacy on Weibo and Twitter: A Case Study of the U.S.–China Trade War
    ZA Huang, R Wang
    International Journal of Communication 15 (2021), 1912-1939 2021
    Citations: 87

  • “Wolf Warrior” and China’s digital public diplomacy during the COVID-19 crisis
    ZA Huang
    Place Branding and Public Diplomacy 18 (1), 37-40 2022
    Citations: 74

  • Comparing Chinese and European discourses regarding the “Belt and Road initiative”
    O Arifon, ZA Huang, Y Zheng, A Zyw Melo
    Revue franaise des sciences de l’information et de la communication 2019
    Citations: 36

  • La diplomatie publique chinoise sur Twitter: la fabrique d’une polyphonie harmonieuse
    ZA Huang, O Arifon
    Herms, La Revue 81 (2), 45-53 2018
    Citations: 34

  • The Confucius Institute and Relationship Management: Uncertainty Management of Chinese Public Diplomacy in Africa
    ZA Huang
    Public Diplomacy and the Politics of Uncertainty, 197-223 2021
    Citations: 33

  • The New ‘Cat’of the Internet: China’s Panda Diplomacy on Twitter☆
    ZA Huang, R Wang
    Big ideas in public relations research and practice, 69-85 2019
    Citations: 32

  • Digitalization of public diplomacy: Concepts, trends, and challenges
    I Manor, ZA Huang
    Communication and the Public 7 (4), 167-175 2022
    Citations: 30

  • #Guanxi @ChineAfrique: La mobilisation des relations interpersonnelles dans la diplomatie publique chinoise l’heure de numrique
    ZA Huang, M Hardy
    MEI-Mdiation et information, 75-86 2019
    Citations: 21

  • An intermestic approach to China's public diplomacy: a case study of Beijing's COVID-19 communication in the early stages
    ZA Huang, R Wang
    Journal of Communication Management 27 (2), 309-328 2023
    Citations: 19

  • Revisiting public diplomacy in a postpandemic world: The need for a humanity-centered communication logic
    RS Zaharna, ZA Huang
    Communication and the Public 7 (1), 7-14 2022
    Citations: 18

  • A historical–discursive analytical method for studying the formulation of public diplomacy institutions
    ZA Huang
    Place Branding and Public Diplomacy 18 (3), 204 2021
    Citations: 15

  • tudier le chinois et fter le Chun Jie Nairobi: Les Instituts Confucius au service de la diplomatie publique et du soft power chinois
    ZA Huang
    Communiquer. Revue de communication sociale et publique, 39-59 2019
    Citations: 15

  • Vers une diplomatie publique franaise des muses en Chine? La sinisation numrique des stratgies communicationnelles du Louvre
    ZA Huang, M Hardy
    Les Enjeux de l'information et de la communication 213 (S1), 71-87 2021
    Citations: 8

  • Terminology, AI bias, and the risks of current digital public diplomacy practices
    ZA Huang
    Place Branding and Public Diplomacy 21 (3), 327-333 2025
    Citations: 6

  • Ethical Challenges in the Digitalization of Public Diplomacy
    ZA Huang, P Arceneaux
    The Oxford Handbook of Digital Diplomacy, 232-249 2024
    Citations: 6

  • La communication publique et d'intrt gnral
    D Bessires, ZA Huang
    Les fondamentaux de la communication: Pratiques et mtiers en volution, 201-220 2021
    Citations: 6

  • Chinese public diplomacy on Twitter: Creating a harmonious polyphony
    ZA Huang, O Arifon
    Hermes, La Revue 81 (2), 45-53 2018
    Citations: 6

  • Do closer relationships increase content similarity? Assessing transnational agenda-setting influence of Chinese media on Twitter
    R Wang, ZA Huang
    Journalism Practice 19 (6), 1380-1399 2025
    Citations: 5