Zhao Alexandre Huang

@univ-eiffel.fr

Department of Competitive Intelligence, Information and Communication/Institut Francilien d'Ingénierie des Services (IFIS)
Université Gustave Eiffel

Zhao Alexandre Huang


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https://researchid.co/zhaoalexhuang

RESEARCH INTERESTS

Public diplomacy, political and public communication strategies, the strategic narrative in the process of the digitalization of public diplomacy, network communication, and China’s institutional practice studies.
946

Scholar Citations

14

Scholar h-index

16

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • La diplomatie publique chinoise et sa numérisation: pour une caractérisation du régime et des stratégies communicationnelles à la chinoise
    ZA Huang
    Université Bourgogne Europe , 2026
    2026
  • Terminology, AI bias, and the risks of current digital public diplomacy practices
    ZA Huang
    Place Branding and Public Diplomacy 21 (3), 327-333 , 2025
    2025
    Citations: 11
  • China's Strategic Approach to Tech Diplomacy in a Time of Global Uncertainty
    ZA Huang, X Meng
    Global Policy , 2025
    2025
    Citations: 8
  • China Defenders From Abroad: Exploring Pro-China Foreign Political Influencers on X/Twitter
    L Tian, F Liang, ZA Huang
    Social Media+ Society 11 (3), 20563051251358526 , 2025
    2025
    Citations: 5
  • Theorizing the Digitalization of Public Diplomacy from Social and Communicative Constructivist Perspectives
    ZA Huang
    New Trends in Studying Public Diplomacy, 75th Conference of International … , 2025
    2025
  • Chinese Diaspora as a Target of United Front Work: How WeChat Shapes Political and Social Reality in France?
    ZA Huang
    Complicating Diaspora Diplomacy: Disruption, Dissent, Contestation and … , 2025
    2025
  • Foreign policy and place branding
    ZA Huang
    Elgar Encyclopedia of City and Place Branding, 135-138 , 2025
    2025
    Citations: 1
  • Do closer relationships increase content similarity? Assessing transnational agenda-setting influence of Chinese media on Twitter
    R Wang, ZA Huang
    Journalism Practice 19 (6), 1380-1399 , 2025
    2025
    Citations: 6
  • From Panda to Wolf Warrior: Exploring the Emotional Transformation of China’s Digital Public Diplomacy Strategies in the (Post-) Covid-19 Period
    ZA Huang, X Meng
    75th Annual International Communication Association Conference: Disrupting … , 2025
    2025
  • Storytelling and grand strategy in public diplomacy: A case study of the speeches of president Xi Jinping
    M Hobbs, M Li, ZA Huang, L Desmoulins
    Public Relations Review 51 (4), 102594 , 2025
    2025
    Citations: 6
  • Navigating crossroads: Change, trust, and transformation in communication
    YHC Huang, Y Hong, ZA Huang, J Lin, F Lin, W Wang, P Zhi, Q Cai
    Communication and the Public 10 (1), 3-12 , 2025
    2025
    Citations: 2
  • China's public diplomacy: A historical analysis of its institutions and conceptual pathways
    ZA Huang
    Handbook on Public Diplomacy, 93-106 , 2025
    2025
    Citations: 4
  • La diplomacia digital de China en Italia: Hacia una defensa «amistosa» del discurso dominante de Pekín sobre la cooperación entre China e Italia
    ZA Huang, C Astarita
    Hermès, La Revue 96 (2), 287-292 , 2025
    2025
  • China’s Digital Diplomacy in Italy: Towards a “Friendly” Defense of Beijing’s Dominant Narrative on Sino-Italian Cooperation
    ZA Huang, C Astarita
    Hermès, La Revue 96 (2), 287-292 , 2025
    2025
  • La diplomatie numérique de la Chine en Italie: vers une défense «amicale» du récit dominant de Pékin sur la coopération sino-italienne
    ZA Huang, C Astarita
    Hermès, La Revue 96 (2), 287-292 , 2025
    2025
  • China–Africa Relations: Intention, Aspiration, and a shared Future through the means of Football
    XL Li, ZA Huang
    Global China and the Global Game in Africa, 31-50 , 2025
    2025
  • @China vs. @ASEAN on X: Their Digital Mediated Diplomacy Involving the #SouthChinaSea
    ZA Huang
    2024
    Citations: 3
  • Ethical Challenges in the Digitalization of Public Diplomacy
    ZA Huang, P Arceneaux
    The Oxford Handbook of Digital Diplomacy, 232-249 , 2024
    2024
    Citations: 7
  • Chinese Diasporas Diplomacy on WeChat
    ZA Huang
    Hermès, La Revue 94 (2), 103-108 , 2024
    2024
  • La diplomatie des diasporas chinoises sur WeChat
    ZA Huang
    Hermès, La Revue 94 (2), 103-108 , 2024
    2024
    Citations: 1

MOST CITED SCHOLAR PUBLICATIONS

  • Building a network to “tell China stories well”: Chinese diplomatic communication strategies on Twitter
    ZA Huang, R Wang
    International Journal of Communication 13, 2984-3007 , 2019
    2019
    Citations: 226
  • ‘Panda engagement’in China’s digital public diplomacy
    ZA Huang, R Wang
    Asian Journal of Communication 30 (2), 118-140 , 2020
    2020
    Citations: 112
  • Exploring China’s Digitalization of Public Diplomacy on Weibo and Twitter: A Case Study of the U.S.–China Trade War
    ZA Huang, R Wang
    International Journal of Communication 15 (2021), 1912-1939 , 2021
    2021
    Citations: 95
  • “Wolf Warrior” and China’s digital public diplomacy during the COVID-19 crisis
    ZA Huang
    Place Branding and Public Diplomacy 18 (1), 37-40 , 2022
    2022
    Citations: 81
  • Digitalization of public diplomacy: Concepts, trends, and challenges
    I Manor, ZA Huang
    Communication and the Public 7 (4), 167-175 , 2022
    2022
    Citations: 41
  • Comparing Chinese and European discourses regarding the “Belt and Road initiative”
    O Arifon, ZA Huang, Y Zheng, A Zyw Melo
    Revue française des sciences de l’information et de la communication , 2019
    2019
    Citations: 41
  • La diplomatie publique chinoise sur Twitter: la fabrique d’une polyphonie harmonieuse
    ZA Huang, O Arifon
    Hermès, La Revue 81 (2), 45-53 , 2018
    2018
    Citations: 37
  • The Confucius Institute and Relationship Management: Uncertainty Management of Chinese Public Diplomacy in Africa
    ZA Huang
    Public Diplomacy and the Politics of Uncertainty, 197-223 , 2021
    2021
    Citations: 36
  • The new ‘cat’of the internet: China’s panda diplomacy on Twitter
    ZA Huang, R Wang
    2019
    Citations: 32
  • An intermestic approach to China's public diplomacy: a case study of Beijing's COVID-19 communication in the early stages
    ZA Huang, R Wang
    Journal of Communication Management 27 (2), 309-328 , 2023
    2023
    Citations: 24
  • #Guanxi @ChineAfrique: La mobilisation des relations interpersonnelles dans la diplomatie publique chinoise à l’heure de numérique
    ZA Huang, M Hardy
    MEI-Médiation et information, 75-86 , 2019
    2019
    Citations: 22
  • Revisiting public diplomacy in a postpandemic world: The need for a humanity-centered communication logic
    RS Zaharna, ZA Huang
    Communication and the Public 7 (1), 7-14 , 2022
    2022
    Citations: 20
  • A historical–discursive analytical method for studying the formulation of public diplomacy institutions
    ZA Huang
    Place Branding and Public Diplomacy 18 (3), 204 , 2021
    2021
    Citations: 16
  • Étudier le chinois et fêter le Chun Jie à Nairobi: Les Instituts Confucius au service de la diplomatie publique et du soft power chinois
    ZA Huang
    Communiquer. Revue de communication sociale et publique, 39-59 , 2019
    2019
    Citations: 16
  • Terminology, AI bias, and the risks of current digital public diplomacy practices
    ZA Huang
    Place Branding and Public Diplomacy 21 (3), 327-333 , 2025
    2025
    Citations: 11
  • Vers une diplomatie publique française des musées en Chine? La sinisation numérique des stratégies communicationnelles du Louvre
    ZA Huang, M Hardy
    Les Enjeux de l'information et de la communication 213 (S1), 71-87 , 2021
    2021
    Citations: 11
  • China's Strategic Approach to Tech Diplomacy in a Time of Global Uncertainty
    ZA Huang, X Meng
    Global Policy , 2025
    2025
    Citations: 8
  • Ethical Challenges in the Digitalization of Public Diplomacy
    ZA Huang, P Arceneaux
    The Oxford Handbook of Digital Diplomacy, 232-249 , 2024
    2024
    Citations: 7
  • L’Institut Confucius et la diplomatie publique chinoise en Afrique: un organe de propagande déguisée en ONG?
    ZA Huang
    Hermès, La Revue 89 (1), 60-66 , 2022
    2022
    Citations: 7
  • La communication publique et d'intérêt général
    D Bessières, ZA Huang
    Les fondamentaux de la communication: Pratiques et métiers en évolution, 201-220 , 2021
    2021
    Citations: 7