Marketing
Human Resource Management
Tourism
Finance
161
Scholar Citations
5
Scholar h-index
4
Scholar i10-index
RECENT SCHOLAR PUBLICATIONS
The Impact of AI on Industrial Economic Sustainability: Challenges and Remedies MK Mishra, CB Naidu, H Karimikonda, K GL, K Sivaperumal 2024 Second International Conference Computational and Characterization … , 2024 2024 Citations: 1
The influence of online education on the behavioral patterns of university students in India R Arun, S Natarajan, K Sampath, KK Thoti, R Mahalakshmi, ... Advancements in communication and systems, 335-348 , 2024 2024 Citations: 8
Natural Language Processing in Public Communication for Migration Policies: An Ai-Driven Approach K Sivaperumal, R Arun, S Natarajan, P Raju, S Rajeyyagari, S Lenin Migration Letters 21 (S4), 1565-1571 , 2024 2024
Community resilience in the face of natural disasters: a comparative analysis of preparedness and recovery strategies R Arun, SS Bharathi, KSA Kumar, BR Mishra, K Sivaperumal Journal of the Asiatic society of Mumbai (JASM) 96 (33), 189-193 , 2023 2023 Citations: 1
Sentimental Analysis Used to Find Local Events by Analysing social media NB Madhavi, R Singh, K Sivaperumal, MMS Rao 2023 International Conference on New Frontiers in Communication, Automation … , 2023 2023
Portfolio Management Strategies Among Nse Listed Mututal Fund Companies DRA LV Journal of Harbin Engineering University 44 (7) , 2023 2023 Citations: 1
Clothing Products Purchases through Social Media Advertisements and the Problems Involved KC Prakash, R Arun, K Mayi, K Kavitha, K Sivaperumal, C Shivaratri Remittances Review 8 (4) , 2023 2023 Citations: 21
Millenials Prefernce In Fmcg Products: An Emperical Study In Chennai. S Chandramouli, R Arun, A MANOJKUMAR, P Gopika, K Sivaperumal Journal of Namibian Studies 33 , 2023 2023 Citations: 2
A Study Focuses on the Satisfaction of Policyholders Towards the Economic Growth of Life Insurance Corporation K Sivaperumal European Economic Letters (EEL) 13 (5), 755-767 , 2023 2023 Citations: 3
Effectiveness performance of bank credit on the event management firms in Tamilnadu State R Arun, M Umamaheswari, A Monica, K Sivaperumal, S Natarajan, ... Data Science and Intelligent Computing Techniques, SCRS, India, 463-470 , 2023 2023 Citations: 20
Green HRM practices and the factors forcing it: a study on health care entities in Chennai P Shanthi, KC Prakash, R Arun, C Nirmala, M Kousalya, K Sivaperumal International Journal of Professional Business Review: Int. J. Prof. Bus … , 2023 2023 Citations: 29
A Study On Assessing Organisational Culture Management And Its Impact On Employee Performance In It Sector S Vimal, A Datta, P Tirumala, VS Marri, RR Rautrao, K Sivaperumal Social Sciences Journal 13 (2), 5865-5875 , 2023 2023 Citations: 1
Implications of social media and socio-economic activities on micro and small enterprises in India N Madhumithaa, A Mishra, S Sruthi, K Sivaperumal, S Adhav International Journal of Professional Business Review: Int. J. Prof. Bus … , 2023 2023 Citations: 69
Robust periocular recognition in training of CNN models using HOG-based gradient approach V Sivaprasad, K Kannan, MP Rajkumar, K Sivaperumal, R Thiagarajan, ... 2022
Expectation and Satisfaction of Tourists towards Ecotourism Management Practices in Selected Destinations at Tamil Nadu DK Sivaperumal A Journal Of Composition Theory 13 (2), 986-995 , 2020 2020
Issues and Challenges of Banking Technology of Rural Banks in India G Sankaranarayana, MM Umadevi, K Sivaperumal Think India Journal 22 (21), 766-774 , 2019 2019
A Study on Online Food Delivery Employees’ Emotional Strength and Its Impact on Their Performance P Vijayalakshmi, M Janani, K Sivaperumal Think India Journal 22 (21), 502-516 , 2019 2019
Stress Management And Stress Reliving Techniques A–Review MR Chittal, MM Umadevi, K Sivaperumal Think India Journal 22 (21), 245-255 , 2019 2019
Factors Influencing The Behavioural Intention Of Consumers Towards Online Banking Services MM Umadevi, K Sivaperumal, M Rosithabanu Think India Journal 22 (21), 289-296 , 2019 2019
Perception of Tourists towards Ecotourism Management Practices (With Reference to Selected Destination in TamilNadu) K Sivaperumal, T Jeyachandran Think India Journal 22 (10), 1525-1535 , 2019 2019
MOST CITED SCHOLAR PUBLICATIONS
Implications of social media and socio-economic activities on micro and small enterprises in India N Madhumithaa, A Mishra, S Sruthi, K Sivaperumal, S Adhav International Journal of Professional Business Review: Int. J. Prof. Bus … , 2023 2023 Citations: 69
Green HRM practices and the factors forcing it: a study on health care entities in Chennai P Shanthi, KC Prakash, R Arun, C Nirmala, M Kousalya, K Sivaperumal International Journal of Professional Business Review: Int. J. Prof. Bus … , 2023 2023 Citations: 29
Clothing Products Purchases through Social Media Advertisements and the Problems Involved KC Prakash, R Arun, K Mayi, K Kavitha, K Sivaperumal, C Shivaratri Remittances Review 8 (4) , 2023 2023 Citations: 21
Effectiveness performance of bank credit on the event management firms in Tamilnadu State R Arun, M Umamaheswari, A Monica, K Sivaperumal, S Natarajan, ... Data Science and Intelligent Computing Techniques, SCRS, India, 463-470 , 2023 2023 Citations: 20
The influence of online education on the behavioral patterns of university students in India R Arun, S Natarajan, K Sampath, KK Thoti, R Mahalakshmi, ... Advancements in communication and systems, 335-348 , 2024 2024 Citations: 8
A Study Focuses on the Satisfaction of Policyholders Towards the Economic Growth of Life Insurance Corporation K Sivaperumal European Economic Letters (EEL) 13 (5), 755-767 , 2023 2023 Citations: 3
A Study on The Functioning of Co-Operative Bank and Job Satisfaction of Bharat Heavy Electricals Employees’ Cooperative Bank Limited, Trichy K Sivaperumal Think India Journal 22 (21), 796-809 , 2019 2019 Citations: 3
Millenials Prefernce In Fmcg Products: An Emperical Study In Chennai. S Chandramouli, R Arun, A MANOJKUMAR, P Gopika, K Sivaperumal Journal of Namibian Studies 33 , 2023 2023 Citations: 2
Emerging Trends of Human Resource Management in The Context of Global Business G Suresh, S Sangeetha, K Sivaperumal Think India Journal 22 (21), 415-420 , 2019 2019 Citations: 2
The Impact of AI on Industrial Economic Sustainability: Challenges and Remedies MK Mishra, CB Naidu, H Karimikonda, K GL, K Sivaperumal 2024 Second International Conference Computational and Characterization … , 2024 2024 Citations: 1
Community resilience in the face of natural disasters: a comparative analysis of preparedness and recovery strategies R Arun, SS Bharathi, KSA Kumar, BR Mishra, K Sivaperumal Journal of the Asiatic society of Mumbai (JASM) 96 (33), 189-193 , 2023 2023 Citations: 1
Portfolio Management Strategies Among Nse Listed Mututal Fund Companies DRA LV Journal of Harbin Engineering University 44 (7) , 2023 2023 Citations: 1
A Study On Assessing Organisational Culture Management And Its Impact On Employee Performance In It Sector S Vimal, A Datta, P Tirumala, VS Marri, RR Rautrao, K Sivaperumal Social Sciences Journal 13 (2), 5865-5875 , 2023 2023 Citations: 1
Natural Language Processing in Public Communication for Migration Policies: An Ai-Driven Approach K Sivaperumal, R Arun, S Natarajan, P Raju, S Rajeyyagari, S Lenin Migration Letters 21 (S4), 1565-1571 , 2024 2024
Sentimental Analysis Used to Find Local Events by Analysing social media NB Madhavi, R Singh, K Sivaperumal, MMS Rao 2023 International Conference on New Frontiers in Communication, Automation … , 2023 2023
Robust periocular recognition in training of CNN models using HOG-based gradient approach V Sivaprasad, K Kannan, MP Rajkumar, K Sivaperumal, R Thiagarajan, ... 2022
Expectation and Satisfaction of Tourists towards Ecotourism Management Practices in Selected Destinations at Tamil Nadu DK Sivaperumal A Journal Of Composition Theory 13 (2), 986-995 , 2020 2020
Issues and Challenges of Banking Technology of Rural Banks in India G Sankaranarayana, MM Umadevi, K Sivaperumal Think India Journal 22 (21), 766-774 , 2019 2019
A Study on Online Food Delivery Employees’ Emotional Strength and Its Impact on Their Performance P Vijayalakshmi, M Janani, K Sivaperumal Think India Journal 22 (21), 502-516 , 2019 2019
Stress Management And Stress Reliving Techniques A–Review MR Chittal, MM Umadevi, K Sivaperumal Think India Journal 22 (21), 245-255 , 2019 2019
