Sivaperumal

@srmist.edu.in

Assistant Professor
SRM Institute of Science and Technology



              

https://researchid.co/sivaperk

EDUCATION

M.Com., M.Phil., Ph.D.,

RESEARCH INTERESTS

Marketing
Human Resource Management
Tourism
Finance

144

Scholar Citations

5

Scholar h-index

3

Scholar i10-index

RECENT SCHOLAR PUBLICATIONS

  • AWARENESS AND SATISFACTION OF POLICYHOLDERS TOWARDS LIFE INSURANCE CORPORATION (Selected School Teachers of Salem District)
    K Sivaperumal, M Senthil, K Sahay, P Singh, BR Mishra
    MSW Management Journal 34 (1), 221-227 2024

  • IMPACT OF TOURISTS IN ECOTOURISM TOWARDS ECONOMIC DEVELOPMENT SELECTED DESTINATIONS AT TAMIL NADU
    K Sivaperumal, G Veeramani, S Lenin, A Deepan, BR Mishra, U Priya
    Journal of Digital Economy 3 (1), 138-147 2024

  • Satisfaction Of User Towards AI Tools In Education Institutions With Reference To Tamil Nadu
    K Sivaperumal, BR Mishra, G Sathya, B Kiruthiga, R Bharathi, ...
    Educational Administration: Theory and Practice 30 (5), 5576-5580 2024

  • Natural Language Processing in Public Communication for Migration Policies: An Ai-Driven Approach
    K Sivaperumal, R Arun, S Natarajan, P Raju, S Rajeyyagari, S Lenin
    Migration Letters 21 (S4), 1565-1571 2024

  • The Influence of Online Education on the Behavioral Patterns of University Students in India
    R Arun, S Natarajan, K Sampath, KK Thoti, R Mahalakshmi, ...
    Advancements in Communication and Systems, SCRS, India, 335-348 2024

  • The Role of Informatics in Smart Cities: Improving Urban Sustainability and Quality of Life
    VP Vemuri, K Sivaperumal, KC Prakash, K Vimala, R Sudha
    Journal of Informatics Education and Research 3 (2) 2023

  • Sentimental Analysis Used to Find Local Events by Analysing social media
    NB Madhavi, R Singh, K Sivaperumal, MMS Rao
    2023 International Conference on New Frontiers in Communication, Automation 2023

  • Clothing Products Purchases through Social Media Advertisements and the Problems Involved
    KC Prakash, R Arun, K Mayi, K Kavitha, K Sivaperumal, C Shivaratri
    Remittances Review 8 (4) 2023

  • Millenials Prefernce In Fmcg Products: An Emperical Study In Chennai
    S CHANDRAMOULI, R ARUN, MA MANOJKUMAR, P GOPIKA, ...
    Journal of Namibian Studies: History Politics Culture 35, 23-37 2023

  • Portfolio Management Strategies Among Nse Listed Mututal Fund Companies
    DRA LV
    Journal of Harbin Engineering University 44 (7) 2023

  • A Study On Assessing Organisational Culture Management And Its Impact On Employee Performance In It Sector
    S Vimal, A Datta, P Tirumala, VS Marri, RR Rautrao, K Sivaperumal
    resmilitaris 13 (2), 5864-5875 2023

  • A Study Focuses on the Satisfaction of Policyholders Towards the Economic Growth of Life Insurance Corporation
    K Sivaperumal
    European Economic Letters (EEL) 13 (5), 755-767 2023

  • Effectiveness Performance of Bank Credit on the Event Management Firms in Tamilnadu State
    R Arun, M Umamaheswari, A Monica, K Sivaperumal, S Natarajan, ...
    Data Science and Intelligent Computing Techniques, SCRS, India, 463-470 2023

  • Green HRM Practices and the Factors Forcing it: A Study on Health Care Entities in Chennai
    P Shanthi, KC Prakash, R Arun, C Nirmala, M Kousalya, K Sivaperumal
    International Journal of Professional Business Review: Int. J. Prof. Bus 2023

  • Implications of Social Media and Socio-Economic Activities on Micro and Small Enterprises in India
    N Madhumithaa, A Mishra, S Sruthi, K Sivaperumal, S Adhav
    International Journal of Professional Business Review: Int. J. Prof. Bus 2023

  • Robust periocular recognition in training of CNN models using HOG-based gradient approach
    V Sivaprasad, K Kannan, MP Rajkumar, K Sivaperumal, R Thiagarajan, ...
    2022

  • Expectation and Satisfaction of Tourists towards Ecotourism Management Practices in Selected Destinations at Tamil Nadu
    DK Sivaperumal
    A Journal Of Composition Theory 13 (2), 986-995 2020

  • A Study on The Functioning of Co-Operative Bank and Job Satisfaction of Bharat Heavy Electricals Employees’ Cooperative Bank Limited, Trichy
    K Sivaperumal
    Think India Journal 22 (21), 796-809 2019

  • Issues and Challenges of Banking Technology of Rural Banks in India
    G Sankaranarayana, MM Umadevi, K Sivaperumal
    Think India Journal 22 (21), 766-774 2019

  • A Study on Online Food Delivery Employees’ Emotional Strength and Its Impact on Their Performance
    P Vijayalakshmi, M Janani, K Sivaperumal
    Think India Journal 22 (21), 502-516 2019

MOST CITED SCHOLAR PUBLICATIONS

  • Clothing Products Purchases through Social Media Advertisements and the Problems Involved
    KC Prakash, R Arun, K Mayi, K Kavitha, K Sivaperumal, C Shivaratri
    Remittances Review 8 (4) 2023
    Citations: 34

  • Effectiveness Performance of Bank Credit on the Event Management Firms in Tamilnadu State
    R Arun, M Umamaheswari, A Monica, K Sivaperumal, S Natarajan, ...
    Data Science and Intelligent Computing Techniques, SCRS, India, 463-470 2023
    Citations: 34

  • Green HRM Practices and the Factors Forcing it: A Study on Health Care Entities in Chennai
    P Shanthi, KC Prakash, R Arun, C Nirmala, M Kousalya, K Sivaperumal
    International Journal of Professional Business Review: Int. J. Prof. Bus 2023
    Citations: 34

  • Implications of Social Media and Socio-Economic Activities on Micro and Small Enterprises in India
    N Madhumithaa, A Mishra, S Sruthi, K Sivaperumal, S Adhav
    International Journal of Professional Business Review: Int. J. Prof. Bus 2023
    Citations: 9

  • The Influence of Online Education on the Behavioral Patterns of University Students in India
    R Arun, S Natarajan, K Sampath, KK Thoti, R Mahalakshmi, ...
    Advancements in Communication and Systems, SCRS, India, 335-348 2024
    Citations: 5

  • A Study Focuses on the Satisfaction of Policyholders Towards the Economic Growth of Life Insurance Corporation
    K Sivaperumal
    European Economic Letters (EEL) 13 (5), 755-767 2023
    Citations: 5

  • A Study on The Functioning of Co-Operative Bank and Job Satisfaction of Bharat Heavy Electricals Employees’ Cooperative Bank Limited, Trichy
    K Sivaperumal
    Think India Journal 22 (21), 796-809 2019
    Citations: 4

  • Emerging Trends of Human Resource Management in The Context of Global Business
    G Suresh, S Sangeetha, K Sivaperumal
    Think India Journal 22 (21), 415-420 2019
    Citations: 3

  • Natural Language Processing in Public Communication for Migration Policies: An Ai-Driven Approach
    K Sivaperumal, R Arun, S Natarajan, P Raju, S Rajeyyagari, S Lenin
    Migration Letters 21 (S4), 1565-1571 2024
    Citations: 2

  • The Role of Informatics in Smart Cities: Improving Urban Sustainability and Quality of Life
    VP Vemuri, K Sivaperumal, KC Prakash, K Vimala, R Sudha
    Journal of Informatics Education and Research 3 (2) 2023
    Citations: 2

  • Millenials Prefernce In Fmcg Products: An Emperical Study In Chennai
    S CHANDRAMOULI, R ARUN, MA MANOJKUMAR, P GOPIKA, ...
    Journal of Namibian Studies: History Politics Culture 35, 23-37 2023
    Citations: 2

  • A Study on Online Food Delivery Employees’ Emotional Strength and Its Impact on Their Performance
    P Vijayalakshmi, M Janani, K Sivaperumal
    Think India Journal 22 (21), 502-516 2019
    Citations: 2

  • Stress Management And Stress Reliving Techniques A–Review
    MR Chittal, MM Umadevi, K Sivaperumal
    Think India Journal 22 (21), 245-255 2019
    Citations: 2

  • Factors Influencing The Behavioural Intention Of Consumers Towards Online Banking Services
    MM Umadevi, K Sivaperumal, M Rosithabanu
    Think India Journal 22 (21), 289-296 2019
    Citations: 2

  • Perception of Tourists towards Ecotourism Management Practices (With Reference to Selected Destination in TamilNadu)
    K Sivaperumal, T Jeyachandran
    Think India Journal 22 (10), 1525-1535 2019
    Citations: 2

  • Satisfaction Of User Towards AI Tools In Education Institutions With Reference To Tamil Nadu
    K Sivaperumal, BR Mishra, G Sathya, B Kiruthiga, R Bharathi, ...
    Educational Administration: Theory and Practice 30 (5), 5576-5580 2024
    Citations: 1

  • Portfolio Management Strategies Among Nse Listed Mututal Fund Companies
    DRA LV
    Journal of Harbin Engineering University 44 (7) 2023
    Citations: 1