Victor Yeste

@upv.es

Adjunct Professor. Department of Applied Statistics and Operational Research, and Quality
Polytechnic University of Valencia



                             

https://researchid.co/victoryeste

Computer engineer and PhD in Communication and Cultural Industries, with 10+ years of experience in analytics, SEO, and WordPress development, collaborating with international projects in Germany and the United States. With lines of research focused on the application of statistics, data science, and machine learning to sectors such as digital communication, culture, and marketing.

EDUCATION

Ph.D. in Communication and Cultural Industries
Polytechnic University of Valencia ~ 2014 - 2021
Doctoral thesis on analysis of trends and success prediction of digital content. Obtaining data using APIs for machine learning.

Master's Degree in Information Management
Polytechnic University of Valencia ~ 2012 - 2014
Analyze, design, select, organize, manage, evaluate, optimize and disseminate information products and services, content, media and social networks. Honorary enrolment in Auditing and Content Assessment. Other skills: SEO, SEM, SMO, digital marketing, usability, etc.

Degree in Computer Engineering
Polytechnic University of Valencia ~ 2007 – 2012
Fifth grade specialty: Industrial. Robotics and Image Processing.

RESEARCH INTERESTS

Data Science
Machine Learning
Digital Analytics
Digital Marketing
SEO & SMO

2

Scholar Citations

1

Scholar h-index

RECENT SCHOLAR PUBLICATIONS

  • Electoral abstention and information sources among undergraduate university students
    J Mora Rojo, JM Toms, V Yeste, E Cebrin
    6th International Conference on Advanced Research Methods and Analytics 2024

  • Metodologas activas para acercar la asignatura de Estadstica al alumnado universitario de primer curso
    C Losa, V Yeste
    Proceedings. 3rd International Congress: Humanities and Knowledge, 339-339 2024

  • IDENTIFYING INFLUENTIAL FACTORS IN STUDENT DROPOUT USING DECISION TREES
    DP Morn, MM Gmez, V Yeste
    Proceedings of the 21st International Conference on Cognition and 2024

  • Seleccin de indicadores de xito en contenidos online sobre ocio mediante estadstica descriptiva
    V Yeste, C Losa, JA Ontalba, JS Cobos
    Galaxia Zuckerberg: la comunicacin en la era digital, 211-226 2024

  • Hashtags used by museums Twitter accounts from REMED in 2021
    V Yeste
    Hashtags used by museums Twitter accounts from REMED in 2021 2024

  • Twitter hashtag analysis of movie premieres in February 2022 in the USA
    V Yeste
    Twitter hashtag analysis of movie premieres in February 2022 in the USA 2024

  • Use of hashtags in Hispanic digital native media
    V Yeste
    Use of hashtags in Hispanic digital native media 2024

  • Google Analytics & Twitter dataset from a movies, tv-series and videogames website
    V Yeste
    Google Analytics & Twitter dataset from a movies, tv-series and videogames 2024

  • Analysis of the experience, interests, and expectations of first-year students of the UEV STEAM degrees
    V Yeste
    Analysis of the experience, interests, and expectations of first-year 2024

  • Philo of Alexandria at touch: a cascade model approach to human value detection
    V Yeste, MC Ardanuy, P Rosso
    Working Notes of the Conference and Labs of the Evaluation Forum (CLEF 2024 2024

  • los alumnos de STEAM saben programar al comenzar la universidad? anlisis de su experiencia, intereses y expectativas
    V Yeste
    Perspectivas contemporneas en educacin: innovacin, investigacin y 2024

  • ANOVA to study movie premieres in the USA and online conversation on Twitter. The case of rating average using data from official Twitter hashtags
    VMY Moreno, Calduch-Losa
    El mapa y la brjula. Navegando por las metodologas de investigacin en 2023

  • Estadstica descriptiva aplicada a variables web de anlisis de tendencias
    V Yeste, Calduch-Losa, JA Ontalba, JS Cobos
    Desafos y retos de las redes sociales en el ecosistema de la comunicacin 2023

  • Anlisis estadstico de la relacin entre la actividad en la plataforma docente y las notas: el caso de estadstica del Grado en Ingeniera Informtica en la UPV
    V Yeste, Calduch-Losa, SV Puig, AV Padilla
    Educacin hacia el futuro: enfoque STEAM, ciencias de la salud y deporte 2023

  • Adaptando cambios de competencias transversales en un blog de estadstica
     Calduch-Losa, AV Padilla, V Yeste, SV Puig
    Desafos y retos de las redes sociales en el ecosistema de la comunicacin 2023

  • Exploratory Twitter hashtag analysis of movie premieres in the USA
    V Yeste, Calduch-Losa
    Desafos audiovisuales de la tecnologa y los contenidos en la cultura 2022

  • EL PORCENTAJE DE PLAGIO DE TURNITN EN LOS TRABAJOS DE ESTADSTICA. REALIDAD O UNA SIMPLE COINCIDENCIA?
    C Losa, V Yeste, AV Padilla, SV Puig
     2022

  • Trabajando con los ODS con los estudiantes de primer curso de Grado de Ingeniera en Informtica en la Universitat Politcnica de Valncia
     Calduch-Losa, V Yeste, AV Padilla, SV Puig
    Educacin y transferencia del conocimiento: propuestas de innovacin para la 2022

  • Anlisis cualitativo de la fiabilidad del porcentaje de coincidencias de Turnitin en los trabajos de Estadstica
    C Losa, V Yeste, SV Puig, AV Padilla
    Nuevos enfoques en innovacin educativa y transferencia de conocimiento 2022

  • Desarrollando competencias transversales con estudiantes universitarios de primer curso mediante un blog colaborativo. Caso de una asignatura de estadstica
    C Losa, AV Padilla, SV Puig, V Yeste
    Innovacin digital en comunicacin y educacin, 106-129 2022

MOST CITED SCHOLAR PUBLICATIONS

  • Philo of Alexandria at touch: a cascade model approach to human value detection
    V Yeste, MC Ardanuy, P Rosso
    Working Notes of the Conference and Labs of the Evaluation Forum (CLEF 2024 2024
    Citations: 2